Softwr

Email Marketing · head to head

Flodesk vs Loops

Flodesk logo

Flodesk

Email Marketing

Email marketing built for creators and small business

From
Free
Rated
-
Full reviewWebsite
Loops logo

Loops

Email Marketing

Email platform for modern startups

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Flodesk variable pricing per subscriber with no clear rate card; Loops free plan limited to 1000 subscribed contacts
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Flodesk and Loops actually diverge.

Attributes where Flodesk and Loops differ
AttributeFlodeskLoops

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Email Marketing).

What people use each for

The jobs each tool is most often brought in to do.

Flodesk

  • Designers creating branded emails without external design softwarenot Loops
  • Content creators building automations with high form conversionnot Loops
  • Small entrepreneurs consolidating multiple email tool costsnot Loops
  • Membership businesses processing recurring payments through checkoutnot Loops

Loops

  • Setting up lifecycle email from onboarding to winbacknot Flodesk
  • Consolidating product, marketing, and transactional emailsnot Flodesk
  • Designing email themes picked up automaticallynot Flodesk
  • Tracking revenue attribution to specific emailsnot Flodesk

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Flodesk

  • Variable pricing per subscriber with no clear rate card
  • Prices scale based on subscriber count and can vary significantly within each tier

Loops

  • Free plan limited to 1000 subscribed contacts
  • Free plan limited to 4000 sends per month
  • Free plan includes Powered by Loops branding footer
  • Paid plan pricing not publicly specified, requires using pricing calculator

Pricing, plan by plan

Flodesk

Free
  • FreeFree
    • Unlimited active subscribers
    • Forms, landing pages, audience segmentation
    • Email sending with analytics
  • Lite$0.25/month
    • Up to 25,000 subscribers
    • Unlimited email sends
    • Email analytics
  • Pro$0.28/month
    • Up to 255,000 subscribers
    • Unlimited workflows
    • Advanced analytics
  • Everything$0.54/month
    • Up to 255,000 subscribers
    • Unlimited integrated checkouts
    • Sales pages, subscriptions, payment plans

Loops

Free
  • FreeFree
    • Up to 1000 subscribed contacts
    • Up to 4000 sends per month
    • Up to 10 emails per second

Which should you pick?

Choose Flodesk if

  • You want to start without paying.
Flodesk review

Choose Loops if

  • You want to start without paying.
Loops review

Questions people ask

Is Flodesk or Loops better?
Neither clearly leads. Flodesk starts at Free and Loops at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Flodesk or Loops?
Flodesk starts at Free and Loops at Free.
Does Flodesk or Loops run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Flodesk for free?
Both have a free tier, so you can try either at no cost before committing.
What is Flodesk best used for?
Flodesk is most often used for designers creating branded emails without external design software, content creators building automations with high form conversion, small entrepreneurs consolidating multiple email tool costs, membership businesses processing recurring payments through checkout. Of those, designers creating branded emails without external design software and content creators building automations with high form conversion are not what Loops is typically brought in for.

Answered from the vendors’ own pages

Flodesk: How much does Flodesk cost?

Flodesk offers a free plan and four paid plans with variable pricing based on subscriber count. Lite ranges from $0.25 to $25 per month, Pro from $0.28 to $1,457 per month, and Everything from $0.54 to $1,766 per month for up to 255,000 subscribers.

Source
Loops: Does Loops have a free plan?

Yes, Loops is free to start with no credit card required. The free plan supports up to 1000 subscribed contacts and up to 4000 sends per month, with up to 10 emails per second.

Source
Flodesk: Is there a free version of Flodesk?

Yes, Flodesk offers a free plan that includes forms, landing pages, audience segmentation, and unlimited email sending to unlimited active subscribers.

Source
Loops: What are the limitations of Loops' free plan?

The free plan includes all features but is limited to 1000 subscribed contacts and 4000 sends per month. The free plan displays a Powered by Loops footer in emails.

Source
Flodesk: Does Flodesk offer annual billing discounts?

Annual plans offer 1 month free compared to monthly billing, providing a discount for customers who commit to annual subscriptions.

Source
Loops: How much do Loops paid plans cost?

Loops paid plans use contact-based pricing, meaning costs scale with the number of subscribed contacts synced to Loops. Exact pricing requires using Loops' pricing calculator based on your subscriber count.

Source
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