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CRM · head to head

Capsule CRM vs LeadSquared

Capsule CRM logo

Capsule CRM

CRM

The customer relationship management CRM

From
Free
Rated
-
Full reviewWebsite
LeadSquared logo

LeadSquared

CRM

Indian marketing automation and CRM platform for lead management

From
$1200/year
Rated
-
Full reviewWebsite

The short version

  • Only Capsule CRM has a free tier, so it costs nothing to try first.
  • Each has a real cost: Capsule CRM free plan caps at 250 contacts and a maximum of 2 users, with only 1 sales pipeline; LeadSquared marketing Pro limited to 100,000 emails monthly
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Capsule CRM and LeadSquared actually diverge.

Attributes where Capsule CRM and LeadSquared differ
AttributeCapsule CRMLeadSquared
Starting priceFree$1200/year
Pricing modelfreemiumsubscription
Free tierYesNo

Identical on both: platforms (Web), user rating (Not yet rated), category (CRM).

What people use each for

The jobs each tool is most often brought in to do.

Capsule CRM

  • Centralizing customer data for salesnot LeadSquared
  • Tracking sales pipeline and conversionnot LeadSquared
  • Managing project delivery with kanban boardsnot LeadSquared
  • Automating task workflows for teamsnot LeadSquared

LeadSquared

  • Email marketing automationnot Capsule CRM
  • Marketing automation for agenciesnot Capsule CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Capsule CRM

  • Free plan caps at 250 contacts and a maximum of 2 users, with only 1 sales pipeline
  • Starter plan, the cheapest paid tier, still caps at 30,000 contacts before requiring an upgrade to Growth (60,000) or Advanced (120,000)
  • Ultimate tier, aimed at teams of 5 or more users, has no published price and requires contacting sales
  • Marketing features are not included in any core plan; the Transpond marketing add-on costs an additional $11/month minimum on top of the CRM price

LeadSquared

  • Marketing Pro limited to 100,000 emails monthly
  • Both plans capped at 2 users
  • Custom plans required for enterprise needs

Pricing, plan by plan

Capsule CRM

Free

No published plan breakdown. See the Capsule CRM review.

LeadSquared

$1200/year
  • Marketing Pro$1200/year
    • List Segmentation
    • Social Media Connectors
    • 1,000 Chatbot/Converse sessions
  • Marketing Super$2000/year
    • All Pro features
    • Website Event Tracking
    • 2,000 Chatbot/Converse sessions

Which should you pick?

Choose Capsule CRM if

  • You want to start without paying.
Capsule CRM review

Choose LeadSquared if

Nothing in the data separates LeadSquared from Capsule CRM on the points above - pick on price and on how each one feels to use.

LeadSquared review

Questions people ask

Is Capsule CRM or LeadSquared better?
Neither clearly leads. Capsule CRM starts at Free and LeadSquared at $1200/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Capsule CRM or LeadSquared?
Capsule CRM has a free tier; the other does not. Paid plans start at Free for Capsule CRM and $1200/year for LeadSquared.
Does Capsule CRM or LeadSquared run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Capsule CRM for free?
Yes. Capsule CRM has a free tier, so you can try it without paying. LeadSquared starts at $1200/year.
What is Capsule CRM best used for?
Capsule CRM is most often used for centralizing customer data for sales, tracking sales pipeline and conversion, managing project delivery with kanban boards, automating task workflows for teams. Of those, centralizing customer data for sales and tracking sales pipeline and conversion are not what LeadSquared is typically brought in for.

Answered from the vendors’ own pages

Capsule CRM: How much does Capsule CRM cost?

Capsule CRM pricing is per-user, per-month with annual billing discounts up to 15%. Specific dollar amounts are not published on the pricing page; contact sales for exact pricing for Starter, Growth, and Advanced plans.

Source
LeadSquared: How much does LeadSquared cost?

LeadSquared pricing starts at $1,200 per year for the Marketing Pro plan and $2,000 per year for the Marketing Super plan. Custom plans are available upon request.

Source
Capsule CRM: Does Capsule CRM offer a free tier?

Yes, Capsule CRM offers a free plan for up to 2 users with 250 contacts, 5 custom fields, 1 sales pipeline, and basic features. A 14-day free trial with no card required is also available for paid plans.

Source
LeadSquared: What is the difference between Marketing Pro and Super plans?

Marketing Super adds Website Event Tracking, doubles chatbot sessions (2,000 vs 1,000), increases email inclusions to 250,000/month (vs 100,000), and adds Advanced workflow automation. Storage increases from 2GB to 10GB and reports capacity doubles to 50.

Source
Capsule CRM: What contact limit does each paid plan include?

Starter plan includes 30,000 contacts, Growth plan includes 60,000 contacts, Advanced plan includes 120,000 contacts, and Ultimate includes custom limits.

Source
LeadSquared: How many users can I add to each plan?

Both Marketing Pro and Super plans include 2 users. Unlimited contacts are supported on both tiers.

Source
Capsule CRM: Are there add-on costs beyond the base plan?

Yes, Capsule CRM offers a Marketing Add-on starting at $11/month that includes email campaigns, social posting, and lead capture forms.

Source
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