CRM · head to head
Capsule vs LeadSquared

LeadSquared
CRM
Indian marketing automation and CRM platform for lead management
- From
- $1200/year
- Rated
- -
The short version
- Each has a real cost: Capsule the free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline; LeadSquared marketing Pro limited to 100,000 emails monthly
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Capsule and LeadSquared actually diverge.
| Attribute | Capsule | LeadSquared |
|---|---|---|
| Starting price | $19/month | $1200/year |
| Platforms | Web, Ios, Android | Web |
| Founded | 2008 | Unknown |
Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (CRM).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Capsule
- Contact management
- Deal tracking
- Task management
- Email sync
- Activity timeline
- Slack
- Zapier
- Google Apps
Only in LeadSquared
Nothing recorded that Capsule does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
Capsule
- Simple contact and pipeline CRM for a small teamnot LeadSquared
- Tracking deals and follow-up tasksnot LeadSquared
- Linking emails and notes to contact recordsnot LeadSquared
- Multiple sales pipelines on the paid tiersnot LeadSquared
LeadSquared
- Email marketing automationnot Capsule
- Marketing automation for agenciesnot Capsule
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Capsule
- The free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline
- Contact ceilings gate every tier, from 30,000 on Starter to 120,000 on Advanced
- Per-user prices are not shown as figures on the pricing page, only as tier names
- Ultimate is quote-only
LeadSquared
- Marketing Pro limited to 100,000 emails monthly
- Both plans capped at 2 users
- Custom plans required for enterprise needs
Pricing, plan by plan
Capsule
$19/month- Starter$19/month
- Contact management
- Task tracking
- Professional$39/month
- Everything in Starter
- Pipeline management
- Reporting
- Enterprise$99/month
- Everything in Professional
- Custom fields
- API access
LeadSquared
$1200/year- Marketing Pro$1200/year
- List Segmentation
- Social Media Connectors
- 1,000 Chatbot/Converse sessions
- Marketing Super$2000/year
- All Pro features
- Website Event Tracking
- 2,000 Chatbot/Converse sessions
Which should you pick?
Choose Capsule if
- You need contact management.
- You work on Web, Ios, Android.
- You also want deal tracking.
Choose LeadSquared if
Nothing in the data separates LeadSquared from Capsule on the points above - pick on price and on how each one feels to use.
Questions people ask
- Is Capsule or LeadSquared better?
- Neither clearly leads. Capsule starts at $19/month and LeadSquared at $1200/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Capsule or LeadSquared?
- Capsule starts at $19/month and LeadSquared at $1200/year.
- Does Capsule or LeadSquared run on more platforms?
- Capsule runs on Web, Ios, Android. LeadSquared runs on Web.
- What is Capsule best used for?
- Capsule is most often used for simple contact and pipeline crm for a small team, tracking deals and follow-up tasks, linking emails and notes to contact records, multiple sales pipelines on the paid tiers. Of those, simple contact and pipeline crm for a small team and tracking deals and follow-up tasks are not what LeadSquared is typically brought in for.
- What can Capsule do that LeadSquared cannot?
- Capsule covers Contact management, Deal tracking, Task management, Email sync.
Answered from the vendors’ own pages
Capsule: How long is the free trial for Capsule CRM paid plans?
Capsule CRM offers a 14-day free trial with no credit card required. None of the paid plan features are limited during the trial period.
SourceLeadSquared: How much does LeadSquared cost?
LeadSquared pricing starts at $1,200 per year for the Marketing Pro plan and $2,000 per year for the Marketing Super plan. Custom plans are available upon request.
SourceCapsule: What is the maximum number of contacts included in Capsule's free plan?
The free plan allows up to 250 contacts and supports a maximum of 2 users with 1 sales pipeline.
SourceLeadSquared: What is the difference between Marketing Pro and Super plans?
Marketing Super adds Website Event Tracking, doubles chatbot sessions (2,000 vs 1,000), increases email inclusions to 250,000/month (vs 100,000), and adds Advanced workflow automation. Storage increases from 2GB to 10GB and reports capacity doubles to 50.
SourceCapsule: Does Capsule CRM offer annual billing discounts?
Yes, when you choose annual billing instead of monthly, Capsule CRM offers up to 15% discount on your subscription.
SourceLeadSquared: How many users can I add to each plan?
Both Marketing Pro and Super plans include 2 users. Unlimited contacts are supported on both tiers.
SourceCapsule: Can I cancel my Capsule CRM account anytime or are there long-term commitments?
You can cancel your Capsule account at any time, and there are zero setup fees when opening an account.
SourceCapsule: Does Capsule CRM support importing data from spreadsheets or other tools?
Yes, Capsule CRM supports data migration from spreadsheets and select integrations like Xero and Zendesk.
SourceRelated pages
More on LeadSquared
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- LeadSquared vs Capsule CRM
- LeadSquared vs UpLead
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