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CRM · head to head

Clay vs Nimble

Clay logo

Clay

CRM

Data platform for sales teams

From
Free
Rated
-
Full reviewWebsite
Nimble logo

Nimble

CRM

Social CRM for teams

From
$19/month
Rated
-
Full reviewWebsite

The short version

  • Only Clay has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clay two separate meters run at once, actions and data credits, and a plan can exhaust either independently; Nimble nimble Business plan as captured 30 December 2023 was $24.90/user/month annually ($29.90 monthly), capped at 25,000 contact records and 2GB storage per user, with $10/month add-ons for extra 10,000 contacts or extra 10GB storage
  • They diverge on capability: Clay covers Data enrichment, Nimble covers Social media integration.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Clay and Nimble actually diverge.

Attributes where Clay and Nimble differ
AttributeClayNimble
Starting priceFree$19/month
Free tierYesNo
Founded20212010

Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clay

  • Data enrichment
  • Workflow automation
  • Integration
  • API access
  • Salesforce
  • HubSpot
  • Zapier

Only in Nimble

  • Social media integration
  • Pipeline management
  • Task management
  • Email integration
  • Activity timeline
  • Gmail
  • LinkedIn
  • Twitter

Both cover

  • Contact management
  • Slack
  • GDPR
  • Cloud deployment
  • Web support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Clay

  • Data enrichment and intelligencenot Nimble
  • Growth campaign automationnot Nimble
  • CRM workflow integrationnot Nimble

Nimble

  • Social sellingnot Clay
  • Relationship managementnot Clay
  • Lead trackingnot Clay

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clay

  • Two separate meters run at once, actions and data credits, and a plan can exhaust either independently
  • Data credit overage is sold at a 30% premium over the plan rate, so exceeding the allowance costs more per unit than planning for it
  • The free plan allows 500 actions, 100 data credits and 200 rows per table
  • The entry paid plan starts at $167 a month, and both paid prices are starting figures rather than fixed
  • The free plan cannot buy overage at all, so hitting the limit stops work rather than billing for it

Nimble

  • Nimble Business plan as captured 30 December 2023 was $24.90/user/month annually ($29.90 monthly), capped at 25,000 contact records and 2GB storage per user, with $10/month add-ons for extra 10,000 contacts or extra 10GB storage

Pricing, plan by plan

Clay

Free
  • FreeFree
    • 500 actions per month
    • 100 data credits per month
    • Unlimited seats
  • Launch$167/month
    • 15000 actions per month
    • 3000 data credits per month
    • Phone enrichment
  • Growth$446/month
    • 40000 actions per month
    • 6000 data credits per month
    • CRM sync
  • Enterprise$null/custom
    • Unlimited capabilities across most features
    • SSO
    • Role-based access control

Nimble

$19/month
  • Essentials$19/month
    • Contact management
    • Social integration
  • Plus$39/month
    • Everything in Essentials
    • Pipeline management
    • Task tracking
  • Pro$59/month
    • Everything in Plus
    • Advanced reporting
    • Custom fields

Which should you pick?

Choose Clay if

  • You need data enrichment.
  • You want to start without paying.
  • You also want workflow automation.
Clay review

Choose Nimble if

  • You need social media integration.
  • You also want pipeline management.
Nimble review

Questions people ask

Is Clay or Nimble better?
Neither clearly leads. Clay starts at Free and Nimble at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clay or Nimble?
Clay has a free tier; the other does not. Paid plans start at Free for Clay and $19/month for Nimble.
Does Clay or Nimble run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Clay for free?
Yes. Clay has a free tier, so you can try it without paying. Nimble starts at $19/month.
What is Clay best used for?
Clay is most often used for data enrichment and intelligence, growth campaign automation, crm workflow integration. Of those, data enrichment and intelligence and growth campaign automation are not what Nimble is typically brought in for.
What can Clay do that Nimble cannot?
Clay covers Data enrichment, Workflow automation, Integration, API access. Nimble covers Social media integration, Pipeline management, Task management, Email integration. Both handle Contact management, Slack, GDPR, Cloud deployment.

Answered from the vendors’ own pages

Clay: Can I use Clay for free?

Yes, Clay's free plan includes 500 actions and 100 data credits per month with unlimited seats and tables (200 rows max per table).

Source
Clay: How much can I save with Clay's annual billing?

Clay offers significant annual discounts: Launch tier drops from $167/month to $54/month, and Growth tier drops from $446/month to $185/month when billed yearly.

Source
Clay: What happens when I exceed my monthly actions or data credits on Clay?

Actions and data credits cost less than $0.01 each when purchased at scale, with unused data credits rolling over up to 2x monthly allocation on paid plans. Customers can bring their own API keys to avoid data credit costs.

Source
Clay: Does the Growth plan limit the number of users or team members?

No, Clay's Growth plan supports unlimited seats with 40000 monthly actions, 6000 data credits, and CRM sync, designed for teams with CRM-based workflows and growth campaigns.

Source
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