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CRM · head to head

HubSpot vs Nimble

HubSpot logo

HubSpot

CRM

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite
Nimble logo

Nimble

CRM

Social CRM for teams

From
$19/month
Rated
-
Full reviewWebsite

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Nimble nimble Business plan as captured 30 December 2023 was $24.90/user/month annually ($29.90 monthly), capped at 25,000 contact records and 2GB storage per user, with $10/month add-ons for extra 10,000 contacts or extra 10GB storage
  • They diverge on capability: HubSpot covers CRM, Nimble covers Contact management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot and Nimble actually diverge.

Attributes where HubSpot and Nimble differ
AttributeHubSpotNimble
Starting priceFree$19/month
Free tierYesNo
PlatformsWeb, Mobile, CloudWeb
Founded20062010

Identical on both: pricing model (subscription), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

Only in Nimble

  • Contact management
  • Social media integration
  • Pipeline management
  • Task management
  • Email integration
  • Activity timeline
  • LinkedIn
  • Twitter

Both cover

  • Gmail
  • Slack
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Marketing automation with email sending and lead generationnot Nimble
  • CRM with deal pipeline managementnot Nimble
  • Multi-user team collaborationnot Nimble

Nimble

  • Social sellingnot HubSpot
  • Relationship managementnot HubSpot
  • Lead trackingnot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Nimble

  • Nimble Business plan as captured 30 December 2023 was $24.90/user/month annually ($29.90 monthly), capped at 25,000 contact records and 2GB storage per user, with $10/month add-ons for extra 10,000 contacts or extra 10GB storage

Pricing, plan by plan

HubSpot

Free
  • FreeFree
    • Up to 2 users
    • Lead generation
    • Email sending
  • Starter$7/month
    • 500 HubSpot Credits
    • 1,000 marketing contacts
    • 5x contact tier limit email sends
  • Professional$800/month
    • 3 core seats included
    • 3,000 HubSpot Credits
    • 2,000 marketing contacts
  • Enterprise$3600/month
    • 5 core seats included
    • 5,000 HubSpot Credits
    • 10,000 marketing contacts

Nimble

$19/month
  • Essentials$19/month
    • Contact management
    • Social integration
  • Plus$39/month
    • Everything in Essentials
    • Pipeline management
    • Task tracking
  • Pro$59/month
    • Everything in Plus
    • Advanced reporting
    • Custom fields

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Choose Nimble if

  • You need contact management.
  • You also want social media integration.
Nimble review

Questions people ask

Is HubSpot or Nimble better?
Neither clearly leads. HubSpot starts at Free and Nimble at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Nimble?
HubSpot has a free tier; the other does not. Paid plans start at Free for HubSpot and $19/month for Nimble.
Does HubSpot or Nimble run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Nimble runs on Web.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Nimble starts at $19/month.
What is HubSpot best used for?
HubSpot is most often used for marketing automation with email sending and lead generation, crm with deal pipeline management, multi-user team collaboration. Of those, marketing automation with email sending and lead generation and crm with deal pipeline management are not what Nimble is typically brought in for.
What can HubSpot do that Nimble cannot?
HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Nimble covers Contact management, Social media integration, Pipeline management, Task management. Both handle Gmail, Slack, GDPR.

Answered from the vendors’ own pages

HubSpot: How much does HubSpot Marketing Hub cost per user?

Free plan at $0/month for up to 2 users. Starter at $7/month per seat (annual), Professional at $800/month for 3 core seats with $45/month per additional seat, Enterprise at $3,600/month for 5 core seats with $75/month per additional seat.

Source
HubSpot: What are the onboarding costs for HubSpot Professional and Enterprise plans?

Professional plan requires a one-time onboarding fee of $3,000. Enterprise plan requires a one-time onboarding fee of $7,000.

Source
HubSpot: Is there a free plan for HubSpot Marketing Hub?

Yes, the free plan includes up to 2 users with lead generation, email sending, and success measurement capabilities at no cost with no credit card required.

Source
HubSpot: What is the cost of additional HubSpot Credits and marketing contacts?

HubSpot Credits cost $9 per 1,000 credits when purchased annually. Additional marketing contacts beyond plan limits can be purchased separately.

Source
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