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CRM · head to head

Lusha vs Missive

Lusha logo

Lusha

CRM

B2B contact and company intelligence

From
Free
Free plan
Yes
Missive logo

Missive

Customer Support

Team inbox and chat for productive teams

From
Free
Free plan
Yes

The short version

  • Each has a real cost: Lusha teams over 5 users must contact sales for configuration; no published per-user limits for standard plans; Missive each plan caps users rather than only pricing them, at 5 on Starter and 50 on Productive
  • They diverge on capability: Lusha covers Contact database, Missive covers Shared inbox.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Lusha and Missive actually diverge.

Attributes where Lusha and Missive differ
AttributeLushaMissive
Pricing modelfreemiumsubscription
PlatformsWebWeb, Ios, Android, Mac, Windows
CategoryCRMCustomer Support
Founded20162015

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lusha

  • Contact database
  • Email search
  • Company intelligence
  • Email verification
  • Chrome extension
  • Integrations
  • Salesforce
  • LinkedIn

Only in Missive

  • Shared inbox
  • Team chat
  • Email
  • Tasks
  • Calendar
  • WhatsApp
  • SMS
  • Asana

Both cover

  • HubSpot
  • GDPR
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Lusha

  • Lead generationnot Missive
  • Contact researchnot Missive
  • Email verificationnot Missive

Missive

  • Shared team inbox across email, SMS and social messagesnot Lusha
  • Collaborating on customer conversations with internal comments and tasksnot Lusha

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lusha

  • Teams over 5 users must contact sales for configuration; no published per-user limits for standard plans
  • Unused credits on monthly plans roll over but cap at twice the monthly limit, creating potential waste
  • Annual plans do not roll over unused credits; they reset at cycle end

Missive

  • Each plan caps users rather than only pricing them, at 5 on Starter and 50 on Productive
  • Integrations, automation rules and API access all require the Productive plan at $24 per user per month
  • Rules are capped at 1,000 per workspace even on the paid tiers
  • SAML SSO and IP restriction are Business only at $36 per user per month
  • AI features need either Missive AI credits or a bring your own key arrangement rather than being included

Pricing, plan by plan

Lusha

Free
  • FreeFree
    • 40 credits per month
    • Basic prospecting features
    • Browser extension
  • Starter$49.9/month
    • 400 credits per month
    • All Free plan features
  • Professional$69.9/month
    • 600 credits per month
    • All Starter features
  • Premium$399.9/month
    • 3,400 credits per month
    • All Professional features

Missive

Free
  • FreeFree
    • 3 users
    • Basic features
    • Email & chat
  • Starter$14/month
    • Unlimited users
    • Shared inboxes
    • Rules & automation
  • Productive$18/month
    • Starter + Calendars
    • WhatsApp
    • SMS
  • Business$26/month
    • Productive + API
    • SAML SSO
    • Priority support

Which should you pick?

Choose Lusha if

  • You need contact database.
  • You want to start without paying.
  • You also want email search.

Choose Missive if

  • You need shared inbox.
  • You want to start without paying.
  • You work on Web, Ios, Android, Mac, Windows.
  • You also want team chat.

Questions people ask

Is Lusha or Missive better?
Neither clearly leads. Lusha starts at Free and Missive at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lusha or Missive?
Lusha starts at Free and Missive at Free.
Does Lusha or Missive run on more platforms?
Lusha runs on Web. Missive runs on Web, Ios, Android, Mac, Windows.
Can I use Lusha for free?
Both have a free tier, so you can try either at no cost before committing.
What is Lusha best used for?
Lusha is most often used for lead generation, contact research, email verification. Of those, lead generation and contact research are not what Missive is typically brought in for.
What can Lusha do that Missive cannot?
Lusha covers Contact database, Email search, Company intelligence, Email verification. Missive covers Shared inbox, Team chat, Email, Tasks. Both handle HubSpot, GDPR, Web support.

Answered from the vendors’ own pages

Lusha: What does Lusha's Free plan include?

Lusha's Free plan provides 40 credits per month at no cost. It includes basic prospecting features, browser extension access, and CRM integrations. Credits are used for email reveals (1 credit per contact) and phone numbers (10 credits per contact).

Source
Missive: How much does Missive cost per month?

Missive charges $14/user/month for Starter (up to 5 users), $24/user/month for Productive (up to 50 users), and $36/user/month for Business (unlimited users).

Source
Lusha: How do Lusha credits work and what is the credit rollover policy?

Lusha uses a credit system where email reveals cost 1 credit and phone reveals cost 10 credits per contact. On monthly plans, unused credits roll over and accumulate up to twice your monthly credit limit. Annual plans reset unused credits at the cycle's end without rollover.

Source
Missive: Is there a free trial available?

Yes, Missive offers a 30-day free trial with no credit card required to start.

Source
Lusha: What is the annual pricing for Lusha plans?

Lusha offers annual pricing at a discount: Starter is $449.10/year (4,800 credits annually), Professional is $587.16/year (7,200 credits), and Premium is $3,119.21/year (40,800 credits). Annual plans are cheaper per credit than monthly but do not roll over unused credits.

Source
Missive: Does Missive offer yearly billing discounts?

Yes, Missive provides a 20% discount for yearly billing compared to monthly pricing on all plans.

Source
Missive: Which plan includes SSO authentication?

The Business Plan at $36/user/month includes SAML SSO, IP restriction, and advanced analytics features.

Source
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