Softwr

Customer Support · head to head

Gladly vs Smartsupp

Gladly logo

Gladly

Customer Support

Radically personal customer service

From
$180/month
Free plan
No
Smartsupp logo

Smartsupp

Live Chat

Live chat with advanced visitor tracking and co-browsing

From
Free
Free plan
Yes

The short version

  • Only Smartsupp has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gladly no pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers; Smartsupp free tier limited to 25 conversations per month and 14-day history
  • They diverge on capability: Gladly covers Lifelong conversation, Smartsupp covers Live chat messaging.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Gladly and Smartsupp actually diverge.

Attributes where Gladly and Smartsupp differ
AttributeGladlySmartsupp
Starting price$180/monthFree
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, Mobile app, IOS, Android
CategoryCustomer SupportLive Chat
Founded20142012

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Gladly

  • Lifelong conversation
  • Omnichannel support
  • Customer timeline
  • Task management
  • Knowledge base
  • IVR
  • Salesforce
  • Magento

Only in Smartsupp

  • Live chat messaging
  • Co-browsing
  • Visitor tracking
  • Heatmaps
  • Zapier
  • Slack
  • API
  • Mobile app support

Both cover

  • Shopify
  • Web support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Gladly

  • Customer service built around a single customer record rather than ticketsnot Smartsupp
  • Handling support conversations across voice, messaging and emailnot Smartsupp

Smartsupp

  • Small teams wanting a bundled live chat and low-volume AI agent starting under $20/monthnot Gladly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gladly

  • No pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers
  • The pricing page presents outcome statistics in place of any cost information
  • Every route to a figure goes through a demo or sales conversation

Smartsupp

  • Free tier limited to 25 conversations per month and 14-day history
  • Annual billing required for best pricing (up to 30% savings)
  • Operator limits scale with plan tier

Pricing, plan by plan

Gladly

$180/month
  • Hero$180/month
    • All channels
    • Customer timeline
    • Knowledge base
  • Superhero$210/month
    • Everything in Hero
    • Custom reporting
    • Advanced rules

Smartsupp

Free
  • FreeFree
    • 1 operator
    • 25 conversations per month
    • 14-day conversation history
  • Solo$17/month
    • 1 operator
    • Unlimited conversations
    • All channels including email
  • Plus$25/month
    • 3 operators
    • Unlimited conversations
    • Automation workflows
  • Expert$83/month
    • 5+ operators
    • Unlimited conversations
    • Premium support

Which should you pick?

Choose Gladly if

  • You need lifelong conversation.
  • You work on Web, Ios, Android.
  • You also want omnichannel support.

Choose Smartsupp if

  • You need live chat messaging.
  • You want to start without paying.
  • You work on Web, Mobile app, IOS, Android.
  • You also want co-browsing.

Questions people ask

Is Gladly or Smartsupp better?
Neither clearly leads. Gladly starts at $180/month and Smartsupp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gladly or Smartsupp?
Smartsupp has a free tier; the other does not. Paid plans start at $180/month for Gladly and Free for Smartsupp.
Does Gladly or Smartsupp run on more platforms?
Gladly runs on Web, Ios, Android. Smartsupp runs on Web, Mobile app, IOS, Android.
Can I use Smartsupp for free?
Yes. Smartsupp has a free tier, so you can try it without paying. Gladly starts at $180/month.
What is Gladly best used for?
Gladly is most often used for customer service built around a single customer record rather than tickets, handling support conversations across voice, messaging and email. Of those, customer service built around a single customer record rather than tickets and handling support conversations across voice, messaging and email are not what Smartsupp is typically brought in for.
What can Gladly do that Smartsupp cannot?
Gladly covers Lifelong conversation, Omnichannel support, Customer timeline, Task management. Smartsupp covers Live chat messaging, Co-browsing, Visitor tracking, Heatmaps. Both handle Shopify, Web support, Android support.

Answered from the vendors’ own pages

Gladly: How much does Gladly cost?

Gladly does not publish pricing on its website. The vendor directs prospective customers to request a demo or contact the sales team for custom pricing tailored to organizational needs.

Source
Smartsupp: How much does Smartsupp cost?

Smartsupp offers a free plan for up to 25 conversations monthly. Paid plans start at $17/month for Solo (annual: $204/year), $25/month for Plus, and $83/month for Expert. Enterprise plans start at $280/month with custom features and annual billing offers up to 30% savings.

Source
Smartsupp: What is included in Smartsupp's free tier?

Smartsupp's free tier includes 1 operator, up to 25 conversations per month, 14-day conversation history, and basic channel support. All paid plans offer unlimited conversations and advanced features including AI-powered reply assists.

Source
Smartsupp: What payment options and currencies does Smartsupp support?

Smartsupp accepts monthly or annual billing with annual subscriptions providing up to 30% savings. The platform supports multiple currencies including CZK, EUR, USD, and PLN. A 14-day free trial is available for paid plans with no credit card required initially.

Source
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