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Software · head to head

Clari vs Lusha

Clari logo

Clari

Software

Revenue platform for full-funnel accuracy

From
On request
Rated
-
Full reviewWebsite
Lusha logo

Lusha

Software

B2B contact and company intelligence

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Lusha has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clari limited customization; built for specific use cases and cannot make predictions outside core objects; Lusha lusha prices its B2B contact database on a per-contact credit model, starting with a free plan and charging a per-contact cost for paid tiers rather than flat seat pricing, per the vendor's own pricing page meta description (archived, 2024).
  • They diverge on capability: Clari covers Forecast management, Lusha covers Contact database.

Where they differ

Only the attributes on which Clari and Lusha actually diverge.

Attributes where Clari and Lusha differ
AttributeClariLusha
Starting priceOn requestFree
Free tierNoYes
Founded20122016

Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clari

  • Forecast management
  • Pipeline inspection
  • Revenue intelligence
  • Deal signals
  • Activity capture
  • Microsoft Dynamics
  • Outreach
  • Gong

Only in Lusha

  • Contact database
  • Email search
  • Company intelligence
  • Email verification
  • Chrome extension
  • Integrations
  • LinkedIn
  • Gmail

Both cover

  • Salesforce
  • HubSpot
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Clari

  • Revenue forecastingnot Lusha
  • Pipeline managementnot Lusha
  • Deal inspectionnot Lusha
  • Revenue planningnot Lusha

Lusha

  • Lead generationnot Clari
  • Contact researchnot Clari
  • Email verificationnot Clari

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clari

  • Limited customization; built for specific use cases and cannot make predictions outside core objects
  • Requires extensive manual data inputs; depends on spreadsheet-based consolidation creating data gaps and inaccurate predictions
  • English-only with no multilingual support for global teams
  • High total cost of ownership including mandatory implementation services and expensive add-ons
  • Overlaps with other tools; if already using Gong or Outreach, Clari duplicates conversation intelligence and engagement features

Lusha

  • Lusha prices its B2B contact database on a per-contact credit model, starting with a free plan and charging a per-contact cost for paid tiers rather than flat seat pricing, per the vendor's own pricing page meta description (archived, 2024).

Pricing, plan by plan

Clari

On request
  • ProfessionalFree
    • Forecast management
    • Pipeline inspection
    • Deal signals
  • EnterpriseFree
    • All Professional features
    • Mutual action plans
    • Revenue intelligence

Lusha

Free
  • FreeFree
    • Limited searches
    • Basic contact info
  • Professional$99/month
    • Everything in Free
    • Advanced search
    • Email verification
  • Business$299/month
    • Everything in Professional
    • Advanced analytics
    • API access

Which should you pick?

Choose Clari if

  • You need forecast management.
  • You also want pipeline inspection.
Clari review

Choose Lusha if

  • You need contact database.
  • You want to start without paying.
  • You also want email search.
Lusha review

Questions people ask

Is Clari or Lusha better?
Neither clearly leads. Clari starts at On request and Lusha at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clari or Lusha?
Lusha has a free tier; the other does not. Paid plans start at On request for Clari and Free for Lusha.
Does Clari or Lusha run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Lusha for free?
Yes. Lusha has a free tier, so you can try it without paying. Clari starts at On request.
What is Clari best used for?
Clari is most often used for revenue forecasting, pipeline management, deal inspection, revenue planning. Of those, revenue forecasting and pipeline management are not what Lusha is typically brought in for.
What can Clari do that Lusha cannot?
Clari covers Forecast management, Pipeline inspection, Revenue intelligence, Deal signals. Lusha covers Contact database, Email search, Company intelligence, Email verification. Both handle Salesforce, HubSpot, Web support.

Answered from the vendors’ own pages

Clari: What are Clari's core features?

Clari provides revenue AI agents for automated forecasting and deal inspection, real-time pipeline visibility, conversation intelligence via Copilot, data capture and quality management, Groove for sales engagement, and Align for buyer collaboration.

Clari: What integrations does Clari offer?

Clari integrates natively with Salesforce (Classic and Lightning), Slack via Copilot for call insights and notifications, and has a partner API with 40+ integrated solutions available in the Clari Integration Hub.

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Related pages

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