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CRM · head to head

Clari vs Daylite

Clari logo

Clari

CRM

Revenue platform for full-funnel accuracy

From
On request
Rated
-
Daylite logo

Daylite

CRM

CRM and project management built exclusively for Mac, iPhone and iPad

From
$15/month
Rated
-

The short version

  • Each has a real cost: Clari limited customization; built for specific use cases and cannot make predictions outside core objects; Daylite it is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.
  • They diverge on capability: Clari covers Forecast management, Daylite covers Native Apple apps.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Clari and Daylite actually diverge.

Attributes where Clari and Daylite differ
AttributeClariDaylite
Starting priceOn request$15/month
Pricing modelsubscriptionPer user per month
PlatformsWebmacOS, iOS, iPadOS
Founded2012Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clari

  • Forecast management
  • Pipeline inspection
  • Revenue intelligence
  • Deal signals
  • Activity capture
  • Salesforce
  • Microsoft Dynamics
  • HubSpot

Only in Daylite

  • Native Apple apps
  • Apple Mail Assistant
  • Projects as first-class objects
  • Pipelines
  • Linked records
  • Smart lists
  • Offline working
  • Delegation

What people use each for

The jobs each tool is most often brought in to do.

Clari

  • Revenue forecastingnot Daylite
  • Pipeline managementnot Daylite
  • Deal inspectionnot Daylite
  • Revenue planningnot Daylite

Daylite

  • An all-Mac law firm or architecture practice wants a CRM that behaves like Mac software and files emails from Apple Mail rather than forcing everyone into a browser tab.not Clari
  • A consultancy needs client relationships and delivery projects in one system, where the project is a real record with its own tasks and meetings rather than a custom object bolted onto a deal.not Clari
  • A team works frequently without connectivity, on site or in transit, and needs a CRM with a genuine local data store rather than a web app that degrades to nothing offline.not Clari
  • A small business already standardised on Apple hardware wants to avoid paying for a CRM whose Mac experience is an afterthought.not Clari

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clari

  • Limited customization; built for specific use cases and cannot make predictions outside core objects
  • Requires extensive manual data inputs; depends on spreadsheet-based consolidation creating data gaps and inaccurate predictions
  • English-only with no multilingual support for global teams
  • High total cost of ownership including mandatory implementation services and expensive add-ons
  • Overlaps with other tools; if already using Gong or Outreach, Clari duplicates conversation intelligence and engagement features

Daylite

  • It is Apple-only. There is no Windows client, so a single team member on a Windows machine, or a client-facing contractor who is not on a Mac, makes the product unworkable for the whole organisation.
  • The web experience is secondary to the native apps, so remote access from a borrowed or non-Apple computer is limited in a way buyers used to browser CRMs do not anticipate.
  • It has no built-in marketing automation, email campaigns or lead scoring, so anything beyond one-to-one email means a separate tool and a Zapier connection.
  • Plan caps are hard rather than advisory: Leap is a single user with 500 contacts, and crossing twenty users forces you from Growth to Scale, which is a 50 per cent increase in the per-user rate for capacity you may not need.
  • Third-party integrations are thin compared with HubSpot or Pipedrive, and much of what does exist runs through Zapier, so accounting, telephony and support connections are indirect and add their own subscription cost.

Pricing, plan by plan

Clari

On request
  • ProfessionalFree
    • Forecast management
    • Pipeline inspection
    • Deal signals
  • EnterpriseFree
    • All Professional features
    • Mutual action plans
    • Revenue intelligence

Daylite

$15/month
  • Leap$15/month
    • One user only
    • 500 contacts
    • One email integration
  • Growth$30/month
    • Up to 20 users
    • 25,000 contacts
    • Three email integrations per user
  • Scale$45/month
    • Up to 100 users
    • 250,000 contacts
    • Ten email integrations per user
  • Custom$undefined/month
    • For teams of ten or more with specific requirements
    • Quoted on application

Which should you pick?

Choose Clari if

  • You need forecast management.
  • You also want pipeline inspection.

Choose Daylite if

  • You need native apple apps.
  • You work on macOS, iOS, iPadOS.
  • You also want apple mail assistant.

Questions people ask

Is Clari or Daylite better?
Neither clearly leads. Clari starts at On request and Daylite at $15/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clari or Daylite?
Clari starts at On request and Daylite at $15/month.
Does Clari or Daylite run on more platforms?
Clari runs on Web. Daylite runs on macOS, iOS, iPadOS.
What is Clari best used for?
Clari is most often used for revenue forecasting, pipeline management, deal inspection, revenue planning. Of those, revenue forecasting and pipeline management are not what Daylite is typically brought in for.
What can Clari do that Daylite cannot?
Clari covers Forecast management, Pipeline inspection, Revenue intelligence, Deal signals. Daylite covers Native Apple apps, Apple Mail Assistant, Projects as first-class objects, Pipelines.

Answered from the vendors’ own pages

Clari: What are Clari's core features?

Clari provides revenue AI agents for automated forecasting and deal inspection, real-time pipeline visibility, conversation intelligence via Copilot, data capture and quality management, Groove for sales engagement, and Align for buyer collaboration.

Daylite: Does Daylite run on Windows?

No. It is macOS, iPadOS and iOS only. This is the single most common reason buyers rule it out.

Clari: What integrations does Clari offer?

Clari integrates natively with Salesforce (Classic and Lightning), Slack via Copilot for call insights and notifications, and has a partner API with 40+ integrated solutions available in the Clari Integration Hub.

Daylite: Is there a web version?

There is browser access, but the product is designed around the native Mac app and the web view is not a full replacement.

Daylite: What does it cost?

Leap is 15 US dollars a month for one user billed annually, Growth 30 per user and Scale 45 per user, rising to 20, 40 and 60 on monthly billing.

Daylite: Does it work offline?

Yes. The Mac app keeps a local store and syncs through Marketcircle Cloud when a connection returns.

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