Software · head to head
Apttus vs SmartKarrot
The short version
- Each has a real cost: Apttus conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements; SmartKarrot the entry Basic plan starts at $15,000 per year and includes only 5 users
- They diverge on capability: Apttus covers CPQ, SmartKarrot covers Customer 360.
Where they differ
Only the attributes on which Apttus and SmartKarrot actually diverge.
| Attribute | Apttus | SmartKarrot |
|---|---|---|
| Starting price | $100/month | $499/month |
| Founded | 2006 | 2018 |
Identical on both: pricing model (subscription), free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Apttus
- CPQ
- Contract management
- Pricing optimization
- Revenue recognition
- AI recommendations
- Microsoft Dynamics
- SAP
- Oracle
Only in SmartKarrot
- Customer 360
- Health monitoring
- Playbook automation
- Success planning
- Touchpoints tracking
- HubSpot
- Slack
- Intercom
Both cover
- Salesforce
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Apttus
- Customer Successnot SmartKarrot
- Quote To Cashnot SmartKarrot
- Enterprise Cpqnot SmartKarrot
SmartKarrot
- Tracking customer onboarding phases and account health for a SaaS businessnot Apttus
- Segmenting accounts and users to target customer success playsnot Apttus
- Reporting on customer success outcomes with embedded BI dashboardsnot Apttus
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Apttus
- Conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements
SmartKarrot
- The entry Basic plan starts at $15,000 per year and includes only 5 users
- All plans are billed annually with no monthly option
- Basic includes only 2 third party integrations, Growth 3 and Pro 4
- Usage tracking is limited to 1 SaaS product on Growth and 3 on Pro
- Growth, Pro and Enterprise plans are all Contact Sales with no published price
- Basic support is email-based only, with a dedicated CSM starting at Growth
- SmartKonversation call intelligence is a paid add-on rather than an included feature on Basic, Growth or Pro
- SmartOps advanced AI trends is an add-on available only on the Enterprise plan
- Additional Lite users are billed at $10 per user per month on top of the plan fee
Pricing, plan by plan
Apttus
$100/month- Professional$100/month
- CPQ
- Contract management
- Pricing engine
- Enterprise$200/month
- AI pricing
- Advanced workflows
- Custom integrations
SmartKarrot
$499/month- Professional$499/month
- Health scores
- Playbooks
- Customer 360
- Enterprise$1299/month
- AI insights
- Custom workflows
- Advanced analytics
Which should you pick?
Questions people ask
- Is Apttus or SmartKarrot better?
- Neither clearly leads. Apttus starts at $100/month and SmartKarrot at $499/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Apttus or SmartKarrot?
- Apttus starts at $100/month and SmartKarrot at $499/month.
- Does Apttus or SmartKarrot run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is Apttus best used for?
- Apttus is most often used for customer success, quote to cash, enterprise cpq. Of those, customer success and quote to cash are not what SmartKarrot is typically brought in for.
- What can Apttus do that SmartKarrot cannot?
- Apttus covers CPQ, Contract management, Pricing optimization, Revenue recognition. SmartKarrot covers Customer 360, Health monitoring, Playbook automation, Success planning. Both handle Salesforce, Web support.
Related pages
More on SmartKarrot
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