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HubSpot Live Chat vs Yellow.ai

HubSpot Live Chat logo

HubSpot Live Chat

Live Chat

Live chat integrated with HubSpot CRM platform

From
Free
Rated
-
Full reviewWebsite
Yellow.ai logo

Yellow.ai

Live Chat

Enterprise AI platform for customer experience

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only HubSpot Live Chat has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot Live Chat no specific pricing published on the live chat product page; pricing requires navigation to separate Marketing Hub pricing page; Yellow.ai free plan caps chat sessions at 500 per month, then charges $0.99 per additional resolution
  • They diverge on capability: HubSpot Live Chat covers Live chat messaging, Yellow.ai covers AI chatbots.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot Live Chat and Yellow.ai actually diverge.

Attributes where HubSpot Live Chat and Yellow.ai differ
AttributeHubSpot Live ChatYellow.ai
Starting priceFreeOn request
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, Mobile app, IOS, AndroidWeb, Mobile, Messaging apps, Voice assistants
Founded20062016

Identical on both: user rating (Not yet rated), category (Live Chat).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot Live Chat

  • Live chat messaging
  • CRM integration
  • Visitor identification
  • Chatbot builder
  • Gmail
  • Outlook
  • Mobile app support
  • IOS support

Only in Yellow.ai

  • AI chatbots
  • NLU capabilities
  • Multi-channel support
  • Analytics dashboard
  • Zendesk
  • HubSpot
  • Mobile support
  • Messaging apps support

Both cover

  • Salesforce
  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

HubSpot Live Chat

  • Customer engagementnot Yellow.ai
  • Lead generationnot Yellow.ai
  • Customer supportnot Yellow.ai
  • Sales automationnot Yellow.ai

Yellow.ai

  • Businesses wanting to trial an AI chat agent before committing to per-resolution or enterprise billingnot HubSpot Live Chat

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot Live Chat

  • No specific pricing published on the live chat product page; pricing requires navigation to separate Marketing Hub pricing page
  • Live chat pricing bundled with broader Marketing Hub plans rather than offered as standalone product pricing
  • Free tier features not detailed on product page, requiring contact or additional navigation for feature clarity

Yellow.ai

  • Free plan caps chat sessions at 500 per month, then charges $0.99 per additional resolution
  • Enterprise plan pricing is not published and requires contacting sales for a custom quote
  • Basic plan pricing is not disclosed on the pricing page either, only feature details

Pricing, plan by plan

HubSpot Live Chat

Free
  • FreeFree
    • Live chat
    • CRM
    • Basic features
  • Starter$50/month
    • Marketing automation
    • Enhanced features
  • Professional$320/month
    • Advanced workflows
    • Custom reporting

Yellow.ai

On request
  • Starter$150/month
    • AI chatbot
    • 1 integration
  • Professional$400/month
    • Multi-channel
    • Advanced analytics
  • Enterprise$undefined/month
    • Custom solutions
    • Dedicated team

Which should you pick?

Choose HubSpot Live Chat if

  • You need live chat messaging.
  • You want to start without paying.
  • You work on Web, Mobile app, IOS, Android.
  • You also want crm integration.
HubSpot Live Chat review

Choose Yellow.ai if

  • You need ai chatbots.
  • You work on Web, Mobile, Messaging apps, Voice assistants.
  • You also want nlu capabilities.
Yellow.ai review

Questions people ask

Is HubSpot Live Chat or Yellow.ai better?
Neither clearly leads. HubSpot Live Chat starts at Free and Yellow.ai at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot Live Chat or Yellow.ai?
HubSpot Live Chat has a free tier; the other does not. Paid plans start at Free for HubSpot Live Chat and On request for Yellow.ai.
Does HubSpot Live Chat or Yellow.ai run on more platforms?
HubSpot Live Chat runs on Web, Mobile app, IOS, Android. Yellow.ai runs on Web, Mobile, Messaging apps, Voice assistants.
Can I use HubSpot Live Chat for free?
Yes. HubSpot Live Chat has a free tier, so you can try it without paying. Yellow.ai starts at On request.
What is HubSpot Live Chat best used for?
HubSpot Live Chat is most often used for customer engagement, lead generation, customer support, sales automation. Of those, customer engagement and lead generation are not what Yellow.ai is typically brought in for.
What can HubSpot Live Chat do that Yellow.ai cannot?
HubSpot Live Chat covers Live chat messaging, CRM integration, Visitor identification, Chatbot builder. Yellow.ai covers AI chatbots, NLU capabilities, Multi-channel support, Analytics dashboard. Both handle Salesforce, Slack, Web support.

Answered from the vendors’ own pages

HubSpot Live Chat: What does HubSpot live chat cost?

HubSpot live chat is available free with core functionality and no credit card required. Premium features are available through Marketing Hub Starter, Professional, and Enterprise plans starting at $7/month annually, with details available on the main pricing page.

Source
Yellow.ai: What does Yellow.ai's free tier include?

The free plan includes 1 AI agent, 500 monthly chat sessions with overage at $0.99 per additional resolution, and limited features.

Source
HubSpot Live Chat: Is there a free version of HubSpot live chat?

Yes, HubSpot live chat and chatbot builder are available free with core functionality including CRM integration and mobile app access, requiring no credit card to start.

Source
Yellow.ai: What compliance certifications does the Enterprise plan provide?

The Enterprise tier includes SOC2, GDPR, and ISO compliance standards, ensuring enterprise-grade security and data handling.

Source
HubSpot Live Chat: What premium features are included in paid HubSpot live chat plans?

Paid tiers include advanced automation and scaling features through Marketing Hub Starter, Professional, and Enterprise editions with varying levels of functionality and support.

Source
Yellow.ai: How many agents and channels can I deploy with Yellow.ai's paid plans?

The Basic plan allows expandable agents and channels with 1,000 user records, while the Enterprise plan offers unlimited agents, sessions, and access to 35+ channels.

Source
Yellow.ai: How do I find out Enterprise pricing for Yellow.ai?

The Enterprise plan pricing is not listed publicly and requires contacting the sales team for a custom quote.

Source
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