Live Chat & Chatbots · head to head
HubSpot Live Chat vs Pure Chat

HubSpot Live Chat
Live Chat & Chatbots
Live chat integrated with HubSpot CRM platform
- From
- Free
- Rated
- -

Pure Chat
Live Chat & Chatbots
Simple and affordable live chat for any business
- From
- Free
- Rated
- -
The short version
- Each has a real cost: HubSpot Live Chat the Internet Archive's capture of HubSpot's live chat page on 4 January 2022 confirmed live chat is offered free as part of Service Hub, which the page states also has separate premium plans, though no premium figure appeared on the page itself.; Pure Chat growth plan is capped at 4 users and 1 website, and PRO is capped at 10 users, with extra seats billed separately at $8 to $15/month per additional operator
- They diverge on capability: HubSpot Live Chat covers Live chat messaging, Pure Chat covers Live chat widget.
Where they differ
Only the attributes on which HubSpot Live Chat and Pure Chat actually diverge.
| Attribute | HubSpot Live Chat | Pure Chat |
|---|---|---|
| Founded | 2006 | 2011 |
Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web, Mobile app, IOS, Android), user rating (Not yet rated), category (Live Chat & Chatbots).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in HubSpot Live Chat
- Live chat messaging
- CRM integration
- Visitor identification
- Chatbot builder
- Slack
- Gmail
- Outlook
Only in Pure Chat
- Live chat widget
- Visitor information
- Chat transcripts
- Department routing
- HubSpot
- Zapier
- API
Both cover
- Salesforce
- Web support
- Mobile app support
- IOS support
- Android support
What people use each for
The jobs each tool is most often brought in to do.
HubSpot Live Chat
- Customer engagementnot Pure Chat
- Lead generationnot Pure Chat
- Customer supportnot Pure Chat
- Sales automationnot Pure Chat
Pure Chat
- Small single-site teams needing live chat with SMS notificationsnot HubSpot Live Chat
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
HubSpot Live Chat
- The Internet Archive's capture of HubSpot's live chat page on 4 January 2022 confirmed live chat is offered free as part of Service Hub, which the page states also has separate premium plans, though no premium figure appeared on the page itself.
Pure Chat
- Growth plan is capped at 4 users and 1 website, and PRO is capped at 10 users, with extra seats billed separately at $8 to $15/month per additional operator
- Monthly billing costs more than annual: Growth is $49/month monthly versus $39/month annual, and PRO is $99/month monthly versus $79/month annual
Pricing, plan by plan
HubSpot Live Chat
Free- FreeFree
- Live chat
- CRM
- Basic features
- Starter$50/month
- Marketing automation
- Enhanced features
- Professional$320/month
- Advanced workflows
- Custom reporting
Pure Chat
Free- FreeFree
- Up to 1 agent
- Basic chat
- Premium$50/month
- Unlimited agents
- Advanced features
- Business$100/month
- White-label
- Premium support
Which should you pick?
Choose HubSpot Live Chat if
- You need live chat messaging.
- You want to start without paying.
- You work on Web, Mobile app, IOS, Android.
- You also want crm integration.
Choose Pure Chat if
- You need live chat widget.
- You want to start without paying.
- You work on Web, Mobile app, IOS, Android.
- You also want visitor information.
Questions people ask
- Is HubSpot Live Chat or Pure Chat better?
- Neither clearly leads. HubSpot Live Chat starts at Free and Pure Chat at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, HubSpot Live Chat or Pure Chat?
- HubSpot Live Chat starts at Free and Pure Chat at Free.
- Does HubSpot Live Chat or Pure Chat run on more platforms?
- Both run on Web, Mobile app, IOS, Android, so platform support will not decide this one for you.
- Can I use HubSpot Live Chat for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is HubSpot Live Chat best used for?
- HubSpot Live Chat is most often used for customer engagement, lead generation, customer support, sales automation. Of those, customer engagement and lead generation are not what Pure Chat is typically brought in for.
- What can HubSpot Live Chat do that Pure Chat cannot?
- HubSpot Live Chat covers Live chat messaging, CRM integration, Visitor identification, Chatbot builder. Pure Chat covers Live chat widget, Visitor information, Chat transcripts, Department routing. Both handle Salesforce, Web support, Mobile app support, IOS support.
Related pages
More on HubSpot Live Chat
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- Pure Chat vs Bold360
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