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Restaurants · head to head

Flipdish vs Grubhub

Flipdish logo

Flipdish

Restaurants

Branded ordering websites, apps and self service kiosks for takeaways and restaurant groups in Europe

From
On request
Rated
-
Grubhub logo

Grubhub

Restaurants

Restaurant food delivery marketplace

From
$15/order
Rated
-

The short version

  • Each has a real cost: Flipdish most plans take a percentage of order value, so the cost rises with volume and a busy site can end up paying more than a flat fee competitor would charge.; Grubhub commission fees of 15-30% significantly reduce restaurant profit margins
  • They diverge on capability: Flipdish covers Branded ordering site and app, Grubhub covers Delivery network.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Flipdish and Grubhub actually diverge.

Attributes where Flipdish and Grubhub differ
AttributeFlipdishGrubhub
Starting priceOn request$15/order
Pricing modelquotetransaction
FoundedUnknown2004

Identical on both: free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Restaurants).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Flipdish

  • Branded ordering site and app
  • Self service kiosks
  • Marketing and loyalty
  • POS and printer integration
  • Driver and delivery tracking
  • Multi site and franchise controls

Only in Grubhub

  • Delivery network
  • Order management
  • Customer reach
  • Marketing tools
  • Analytics
  • Loyalty programs
  • Toast
  • Square

What people use each for

The jobs each tool is most often brought in to do.

Flipdish

  • An Irish or British takeaway trying to move repeat customers off Just Eat and onto its own appnot Grubhub
  • A franchise group that needs one ordering platform across several European countriesnot Grubhub
  • A quick service site adding kiosks to cut counter queues without changing its ordering stacknot Grubhub
  • An operator with its own drivers who needs dispatch and customer tracking without a fleet contractnot Grubhub

Grubhub

  • Point of Salenot Flipdish
  • Order Managementnot Flipdish
  • Inventory Controlnot Flipdish
  • Staff Schedulingnot Flipdish

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Flipdish

  • Most plans take a percentage of order value, so the cost rises with volume and a busy site can end up paying more than a flat fee competitor would charge.
  • Commission free refers to the marketplaces, not to Flipdish itself, and the wording in its marketing has caused genuine confusion at renewal time.
  • The company cut staff heavily after its 2021 peak valuation and narrowed its focus, so buyers outside Ireland, the United Kingdom and core European markets get less support and fewer local integrations.
  • Kiosks require hardware purchase and physical installation per site, a capital cost that sits outside the software quote and does not scale down for small premises.
  • You still fund the discounting and advertising that moves customers away from the marketplaces, and none of that appears in the platform cost comparison.

Grubhub

  • Commission fees of 15-30% significantly reduce restaurant profit margins
  • Limited geographic coverage compared to competitors like DoorDash
  • Driver availability issues in some areas leading to canceled orders
  • Limited independent restaurant partnerships compared to competitors
  • Average delivery time of 40 minutes is slower than Uber Eats (33 minutes) and DoorDash (38 minutes)

Pricing, plan by plan

Flipdish

On request
  • Flipdish$undefined/year
    • Most plans charge a percentage of order value processed through Flipdish channels
    • Kiosk hardware quoted separately per terminal
    • Setup, branding and app store submission billed at onboarding

Grubhub

$15/order
  • Basic$15/percent
    • Marketplace listing
    • Order management
  • Standard$20/percent
    • Delivery
    • Marketing
  • Premium$25/percent
    • Priority placement
    • Promotions

Which should you pick?

Choose Flipdish if

  • You need branded ordering site and app.
  • You work on Web, iOS, Android.
  • You also want self service kiosks.

Choose Grubhub if

  • You need delivery network.
  • You work on Web, Ios, Android.
  • You also want order management.

Questions people ask

Is Flipdish or Grubhub better?
Neither clearly leads. Flipdish starts at On request and Grubhub at $15/order, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Flipdish or Grubhub?
Flipdish starts at On request and Grubhub at $15/order.
Does Flipdish or Grubhub run on more platforms?
Flipdish runs on Web, iOS, Android. Grubhub runs on Web, Ios, Android.
What is Flipdish best used for?
Flipdish is most often used for an irish or british takeaway trying to move repeat customers off just eat and onto its own app, a franchise group that needs one ordering platform across several european countries, a quick service site adding kiosks to cut counter queues without changing its ordering stack, an operator with its own drivers who needs dispatch and customer tracking without a fleet contract. Of those, an irish or british takeaway trying to move repeat customers off just eat and onto its own app and a franchise group that needs one ordering platform across several european countries are not what Grubhub is typically brought in for.
What can Flipdish do that Grubhub cannot?
Flipdish covers Branded ordering site and app, Self service kiosks, Marketing and loyalty, POS and printer integration. Grubhub covers Delivery network, Order management, Customer reach, Marketing tools.

Answered from the vendors’ own pages

Flipdish: Is Flipdish actually commission free?

No. It charges much less than a delivery marketplace, but most plans take a percentage of the order value it processes. Ask for the rate at your order volume.

Grubhub: How much does Grubhub charge restaurants?

Grubhub charges restaurants a marketing commission of 5%, 15%, or 20% depending on the Marketplace plan, plus a processing fee of $0.30 plus 3.05% per order.

Source
Flipdish: Does it replace Just Eat or Deliveroo?

It provides a direct channel alongside them. Most venues keep the marketplaces for discovery and use Flipdish for repeat customers.

Grubhub: What does Grubhub cost customers?

Grubhub charges customers a $2.25 order processing fee plus $0.99 for delivery. A subscription offers $6.95 or $19.95/month for unlimited free delivery on eligible orders.

Source
Flipdish: Does it work with my point of sale?

It integrates with a number of systems and, where it does not, orders can be printed or worked on a tablet.

Grubhub: Does Grubhub offer promotional tools for restaurants?

Yes, Grubhub offers Sponsored Listings (3-10% premium on commissions) and Boost Programs (10-20% additional cost per order) to increase restaurant visibility.

Source
Flipdish: Which countries is it strongest in?

Ireland and the United Kingdom, with meaningful coverage across continental Europe.

Grubhub: Is Grubhub available in all cities?

No, Grubhub delivery service is not available in all cities, and the platform is less convenient in small cities with limited driver availability.

Source
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