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CRM · head to head

Copper vs HubSpot CRM

Copper logo

Copper

CRM

Gmail-native CRM for growth teams

From
Free
Rated
-
Full reviewWebsite
HubSpot CRM logo

HubSpot CRM

Remote Work

Free CRM for sales and marketing

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Copper the Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month; HubSpot CRM starter plan discount for new customers only, subject to discontinuation at any time without notice
  • They diverge on capability: Copper covers Gmail integration, HubSpot CRM covers Email.
  • Prices and features above were last checked on 2 September 2026.

Where they differ

Only the attributes on which Copper and HubSpot CRM actually diverge.

Attributes where Copper and HubSpot CRM differ
AttributeCopperHubSpot CRM
PlatformsWebWeb, Mobile iOS, Mobile Android
CategoryCRMRemote Work
Founded20142006

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Copper

  • Gmail integration
  • Pipeline management
  • Email tracking
  • Gmail
  • Google Calendar
  • SOC2
  • GDPR
  • Cloud deployment

Only in HubSpot CRM

  • Email
  • Reporting
  • GitHub
  • Salesforce
  • Google Workspace
  • Mobile iOS support
  • Mobile Android support

Both cover

  • Contact management
  • Deal tracking
  • Automation
  • Slack
  • Zapier
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Copper

  • CRM for teams working inside Google Workspacenot HubSpot CRM
  • Pipeline and deal trackingnot HubSpot CRM
  • Contact enrichment and activity capturenot HubSpot CRM
  • Workflow automation on the higher tiersnot HubSpot CRM

HubSpot CRM

  • Contact and deal management for sales teamsnot Copper
  • Customer data organization and reportingnot Copper
  • Team collaboration with permission controlsnot Copper

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Copper

  • The Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month
  • Professional at $59 per user per month still caps at 15,000 contacts and 50 companies
  • Workflow automation, bulk email and reporting all require Professional
  • Email sequences, custom reports and multi-currency are Business tier only at $99 per user per month
  • The advertised prices are the annual rates; monthly billing runs from $29 to $134 per user

HubSpot CRM

  • Starter plan discount for new customers only, subject to discontinuation at any time without notice
  • Free plan limited to 2 users and 1,000 contacts, requiring upgrade for larger teams
  • Per-seat pricing model on all paid tiers, making team expansion costly

Pricing, plan by plan

Copper

Free
  • Basic$undefined/mo
  • Professional$undefined/mo
  • Business$undefined/mo

HubSpot CRM

Free
  • Free CRMFree
    • Up to 2 users
    • 1,000 contacts
    • Unlimited customer data
  • Starter$15/month
    • Required fields
    • Permission sets
    • Multiple currencies
  • Professional$50/month
    • AI customer agent
    • Duplicate management
    • Standard contact scoring
  • Enterprise$75/month
    • Custom objects
    • Organize teams
    • Single sign-on

Which should you pick?

Choose Copper if

  • You need gmail integration.
  • You want to start without paying.
  • You also want pipeline management.
Copper review

Choose HubSpot CRM if

  • You need email.
  • You want to start without paying.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want reporting.
HubSpot CRM review

Questions people ask

Is Copper or HubSpot CRM better?
Neither clearly leads. Copper starts at Free and HubSpot CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Copper or HubSpot CRM?
Copper starts at Free and HubSpot CRM at Free.
Does Copper or HubSpot CRM run on more platforms?
Copper runs on Web. HubSpot CRM runs on Web, Mobile iOS, Mobile Android.
Can I use Copper for free?
Both have a free tier, so you can try either at no cost before committing.
What is Copper best used for?
Copper is most often used for crm for teams working inside google workspace, pipeline and deal tracking, contact enrichment and activity capture, workflow automation on the higher tiers. Of those, crm for teams working inside google workspace and pipeline and deal tracking are not what HubSpot CRM is typically brought in for.
What can Copper do that HubSpot CRM cannot?
Copper covers Gmail integration, Pipeline management, Email tracking, Gmail. HubSpot CRM covers Email, Reporting, GitHub, Salesforce. Both handle Contact management, Deal tracking, Automation, Slack.

Answered from the vendors’ own pages

Copper: How much does Copper cost per person?

Basic is $29/month (or $23/month annual). Professional is $69/month (or $59/month annual). Business is $134/month (or $99/month annual). All pricing is per seat in USD, excluding taxes.

Source
HubSpot CRM: What is the cost of HubSpot CRM for different company sizes?

Free CRM for up to 2 users at $0/month. Starter at $15/month per seat (new customers only), Professional at $50/month per seat, Enterprise at $75/month per seat.

Source
Copper: What contact limit does each plan allow?

Basic allows 2,500 contacts. Professional allows 15,000 contacts. Business allows unlimited contacts.

Source
HubSpot CRM: What are the user and contact limits on the free HubSpot CRM plan?

Free plan supports up to 2 users, 1,000 contacts, and unlimited customer data with no expiration date or credit card required.

Source
Copper: How much can I save by paying annually?

Annual billing saves 14-26% vs. monthly: Basic saves 20%, Professional saves 14%, Business saves 26%. For example, Professional costs $69/month on monthly billing but only $59/month when billed annually.

Source
HubSpot CRM: Can data migrate from free to paid HubSpot CRM plans without loss?

Users can upgrade from free to premium tiers without data migration required, meaning all contacts and information transfer to the new plan.

Source
Copper: Is there a free trial or free plan?

Yes. Copper offers a 14-day free trial with instant activation and no credit card required. Trial includes full access to all features.

Source
HubSpot CRM: Is there a discount for HubSpot CRM new customer pricing?

Starter plan offers a new customer discount with no set end date, but HubSpot reserves the right to discontinue this offer at any time.

Source
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