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HubSpot CRM

Free CRM for sales and marketing

As of 30 August 2026, HubSpot CRM has a free plan and paid plans start at $15/month. Customer relationship management platform with sales, marketing, and service tools for growing businesses. Softwr lists it under Remote Work. HubSpot CRM is made by HubSpot, Inc., launched in 2006, available on Web, iOS, Android.

Overview

What HubSpot CRM does

Customer relationship management platform with sales, marketing, and service tools for growing businesses

What people use it for

  • Contact and deal management for sales teams
  • Customer data organization and reporting
  • Team collaboration with permission controls

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about HubSpot CRM.

  • Starter plan discount for new customers only, subject to discontinuation at any time without notice
  • Free plan limited to 2 users and 1,000 contacts, requiring upgrade for larger teams
  • Per-seat pricing model on all paid tiers, making team expansion costly

Cross-shopped

What people choose instead of HubSpot CRM

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

Pricing

What HubSpot CRM costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Free CRM

Free

  • Up to 2 users
  • 1,000 contacts
  • Unlimited customer data
  • Contact management
  • Deal pipelines
  • CRM import

Starter

$15 /mo

  • Required fields
  • Permission sets
  • Multiple currencies
  • No HubSpot branding

Professional

$50 /mo

  • AI customer agent
  • Duplicate management
  • Standard contact scoring
  • Calculated properties
  • Custom reporting

Enterprise

$75 /mo

  • Custom objects
  • Organize teams
  • Single sign-on
  • Field-level permissions

Capabilities

Features

  • Contact management

  • Deal tracking

  • Email

  • Reporting

  • Automation

  • Slack

    Integration with Slack

  • GitHub

    Integration with GitHub

  • Salesforce

    Integration with Salesforce

  • Zapier

    Integration with Zapier

  • Google Workspace

    Integration with Google Workspace

  • Web support

    Available on Web

  • Mobile iOS support

    Available on Mobile iOS

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

What is the cost of HubSpot CRM for different company sizes?

Free CRM for up to 2 users at $0/month. Starter at $15/month per seat (new customers only), Professional at $50/month per seat, Enterprise at $75/month per seat.

Source
What are the user and contact limits on the free HubSpot CRM plan?

Free plan supports up to 2 users, 1,000 contacts, and unlimited customer data with no expiration date or credit card required.

Source
Can data migrate from free to paid HubSpot CRM plans without loss?

Users can upgrade from free to premium tiers without data migration required, meaning all contacts and information transfer to the new plan.

Source
Is there a discount for HubSpot CRM new customer pricing?

Starter plan offers a new customer discount with no set end date, but HubSpot reserves the right to discontinue this offer at any time.

Source

Behind it

Who makes HubSpot CRM

Company
HubSpot, Inc.
Based in
Cambridge, Massachusetts, USA
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Softwr does not host reviews and shows no star rating for HubSpot CRM, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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