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Software · head to head

Bitrix24 vs Natero

Bitrix24 logo

Bitrix24

Software

All-in-one CRM and business automation platform

From
Free
Rated
-
Full reviewWebsite
N

Natero

Software

Predictive Customer Success Platform

From
$800/month
Rated
-
Full reviewWebsite

The short version

  • Only Bitrix24 has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bitrix24 the free plan is limited to 2 users and 5 GB of storage; Natero acquired by Freshworks in May 2019 and folded into the Freshsuccess product line, so it is no longer sold as Natero
  • They diverge on capability: Bitrix24 covers Contact management, Natero covers Predictive health scores.

Where they differ

Only the attributes on which Bitrix24 and Natero actually diverge.

Attributes where Bitrix24 and Natero differ
AttributeBitrix24Natero
Starting priceFree$800/month
Free tierYesNo
PlatformsWeb, Ios, AndroidWeb

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown), founded (2012).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bitrix24

  • Contact management
  • Sales pipeline
  • Service desk
  • Project management
  • Chat
  • Automation
  • Mobile app
  • Zapier

Only in Natero

  • Predictive health scores
  • Machine learning
  • Customer journey analytics
  • Playbooks
  • Risk detection
  • Salesforce
  • Freshworks
  • Zendesk

Both cover

  • Slack
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Bitrix24

  • CRM and sales pipeline management for a small businessnot Natero
  • Team chat, tasks and project management in one suitenot Natero
  • Telephony and email integrated with customer recordsnot Natero
  • Document storage and collaborationnot Natero
  • Workflow automation and HR records on the higher tiersnot Natero

Natero

  • Customer Successnot Bitrix24
  • Predictive Analyticsnot Bitrix24
  • Machine Learningnot Bitrix24

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bitrix24

  • The free plan is limited to 2 users and 5 GB of storage
  • Plans are flat-rate blocks with hard user ceilings, so exceeding 5, 50 or 100 users means jumping a tier rather than adding a seat
  • Monthly billing is roughly 40 percent dearer than annual, at $69 against $49 on Basic
  • Sales automation and invoicing need Standard at $99 a month, and workflow automation and HR need Professional at $199
  • SOC compliance and the 99.95 percent SLA are Enterprise only, from $399 a month

Natero

  • Acquired by Freshworks in May 2019 and folded into the Freshsuccess product line, so it is no longer sold as Natero
  • natero.com no longer resolves

Pricing, plan by plan

Bitrix24

Free
  • FreeFree
    • Up to 12 users
    • Basic CRM
    • Chat
  • Basic$39/month
    • Everything in Free
    • Sales automation
    • Customer portal
  • Standard$99/month
    • Everything in Basic
    • Advanced automation
    • Custom fields
  • Professional$199/month
    • Everything in Standard
    • Dedicated support

Natero

$800/month
  • Growth$800/month
    • Predictive health
    • Playbooks
    • Reporting
  • Enterprise$2000/month
    • Custom ML models
    • Advanced API
    • Dedicated support

Which should you pick?

Choose Bitrix24 if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want sales pipeline.
Bitrix24 review

Choose Natero if

  • You need predictive health scores.
  • You also want machine learning.
Natero review

Questions people ask

Is Bitrix24 or Natero better?
Neither clearly leads. Bitrix24 starts at Free and Natero at $800/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bitrix24 or Natero?
Bitrix24 has a free tier; the other does not. Paid plans start at Free for Bitrix24 and $800/month for Natero.
Does Bitrix24 or Natero run on more platforms?
Bitrix24 runs on Web, Ios, Android. Natero runs on Web.
Can I use Bitrix24 for free?
Yes. Bitrix24 has a free tier, so you can try it without paying. Natero starts at $800/month.
What is Bitrix24 best used for?
Bitrix24 is most often used for crm and sales pipeline management for a small business, team chat, tasks and project management in one suite, telephony and email integrated with customer records, document storage and collaboration. Of those, crm and sales pipeline management for a small business and team chat, tasks and project management in one suite are not what Natero is typically brought in for.
What can Bitrix24 do that Natero cannot?
Bitrix24 covers Contact management, Sales pipeline, Service desk, Project management. Natero covers Predictive health scores, Machine learning, Customer journey analytics, Playbooks. Both handle Slack, Web support.
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