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Software · head to head

Agorapulse vs Metricool

Agorapulse logo

Agorapulse

Software

Social media management for scheduling, inbox and reporting

From
On request
Rated
-
Metricool logo

Metricool

Software

All-in-one platform to plan, publish, and analyze social media content

From
Free
Rated
-

The short version

  • Only Metricool has a free tier, so it costs nothing to try first.
  • Each has a real cost: Agorapulse standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier; Metricool full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.

Where they differ

Only the attributes on which Agorapulse and Metricool actually diverge.

Attributes where Agorapulse and Metricool differ
AttributeAgorapulseMetricool
Starting priceOn requestFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWebweb, ios, android, api

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agorapulse

Nothing recorded that Metricool does not also cover.

Only in Metricool

  • Content Planner
  • Analytics & Competitor Analysis
  • Automated Reporting
  • Unified Inbox
  • Ads Management
  • SmartLinks
  • AI Assistant

What people use each for

The jobs each tool is most often brought in to do.

Agorapulse

No use cases recorded yet. See the Agorapulse review.

Metricool

  • Scheduling posts across multiple social networksnot Agorapulse
  • Tracking competitor social performancenot Agorapulse
  • Automating client and team reportsnot Agorapulse
  • Managing paid social ad campaignsnot Agorapulse
  • Building a link-in-bio landing pagenot Agorapulse

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agorapulse

  • Standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier
  • Additional social profiles beyond the plan limit cost $10 to $15 per month each
  • Monthly billing runs noticeably higher than the quoted annual rate, for example $99 per month monthly versus $79 per month paid annually on Standard

Metricool

  • Full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
  • Unlimited scheduling on paid plans is still capped by an undisclosed fair use policy.
  • Free plan is limited to a single brand and 20 posts per month.
  • API access is only available on the top Advanced tier.

Pricing, plan by plan

Agorapulse

On request

No published plan breakdown. See the Agorapulse review.

Metricool

Free
  • FreeFree
    • 1 brand
    • 20 posts/month
    • 5 competitor profiles
  • Starter$20/month
    • Up to 10 brands
    • Unlimited publishing (fair use)
    • 100 competitor profiles
  • Advanced$53/month
    • Up to 50 brands
    • Team management and post approval
    • Full Twitter/X analytics

Which should you pick?

Choose Agorapulse if

Nothing in the data separates Agorapulse from Metricool on the points above - pick on price and on how each one feels to use.

Choose Metricool if

  • You need content planner.
  • You want to start without paying.
  • You work on web, ios, android, api.
  • You also want analytics & competitor analysis.

Questions people ask

Is Agorapulse or Metricool better?
Neither clearly leads. Agorapulse starts at On request and Metricool at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agorapulse or Metricool?
Metricool has a free tier; the other does not. Paid plans start at On request for Agorapulse and Free for Metricool.
Does Agorapulse or Metricool run on more platforms?
Agorapulse runs on Web. Metricool runs on web, ios, android, api.
Can I use Metricool for free?
Yes. Metricool has a free tier, so you can try it without paying. Agorapulse starts at On request.
What can Agorapulse do that Metricool cannot?
Metricool covers Content Planner, Analytics & Competitor Analysis, Automated Reporting, Unified Inbox.

Answered from the vendors’ own pages

Metricool: Is there a free plan, and what are its limits?

Metricool's Free plan supports 1 brand, up to 20 posts per month, 5 competitor profiles, and 30 days of analytics history.

Source
Metricool: What does Metricool cost?

Starter runs from about $20/month and Advanced from about $53/month (billed annually, with monthly billing also available); a Custom tier is available on request.

Source
Metricool: How is usage metered?

Plans limit the number of connected brands and competitor profiles; scheduling is unlimited on paid plans but subject to a fair use policy.

Source
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