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Social Media · head to head

Agorapulse vs Tailwind

Agorapulse logo

Agorapulse

Social Media

Social media management for scheduling, inbox and reporting

From
$79/month
Rated
-
Tailwind logo

Tailwind

Social Media

Pinterest and Instagram marketing platform for scheduling and keyword research

From
Free
Rated
-

The short version

  • Only Tailwind has a free tier, so it costs nothing to try first.
  • Each has a real cost: Agorapulse standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier; Tailwind pricing is split into separate SEO, Engagement, and Scheduling plans, so full functionality requires the bundle at a higher combined cost.
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which Agorapulse and Tailwind actually diverge.

Attributes where Agorapulse and Tailwind differ
AttributeAgorapulseTailwind
Starting price$79/monthFree
Free tierNoYes
PlatformsWebweb, ios, android

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Social Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agorapulse

Nothing recorded that Tailwind does not also cover.

Only in Tailwind

  • Keyword research
  • SmartPin
  • SmartSchedule
  • Turbo
  • Ghostwriter AI
  • Website sync
  • Browser extension

What people use each for

The jobs each tool is most often brought in to do.

Agorapulse

  • Social media management and schedulingnot Tailwind
  • Multi-channel customer messagingnot Tailwind
  • Social analytics and ROI reportingnot Tailwind
  • Team collaboration on social campaignsnot Tailwind

Tailwind

  • Researching high-potential Pinterest keywords for a nichenot Agorapulse
  • Auto-generating pins from new blog or product pagesnot Agorapulse
  • Scheduling a batch of pins at optimal timesnot Agorapulse
  • Boosting reach of top-performing pins through the Turbo networknot Agorapulse
  • Syncing an e-commerce store's catalog into recurring pin contentnot Agorapulse

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agorapulse

  • Standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier
  • Additional social profiles beyond the plan limit cost $10 to $15 per month each
  • Monthly billing runs noticeably higher than the quoted annual rate, for example $99 per month monthly versus $79 per month paid annually on Standard

Tailwind

  • Pricing is split into separate SEO, Engagement, and Scheduling plans, so full functionality requires the bundle at a higher combined cost.
  • The platform is Pinterest-first, with weaker support for other networks compared to general social schedulers.
  • Credit limits on lower plans (e.g. 50 credits/month) can restrict usage for high-volume pinners without add-on purchases.
  • Turbo engagement relies on a community exchange network rather than organic reach, which may not suit all brands.

Pricing, plan by plan

Agorapulse

$79/month
  • Standard$79/month
    • Schedule and publish unlimited posts
    • Manage all messages and organic comments from one inbox
    • Basic reporting and export features
  • Professional$119/month
    • All Standard features
    • Link in bio, Instagram product tagging, and calendar notes
    • Ad comments moderation
  • Advanced$149/month
    • All Professional features
    • Labels, saved replies, automated moderation rules, and bulk actions
    • Shared content calendars
  • Custom$null/mo
    • Unlimited social profiles
    • SSO, custom roles, and multi-step approval workflows
    • Full reporting with historical data import and API access

Tailwind

Free
  • Pinterest SEO$11.99/month
    • Keyword research
    • Keyword tracking
    • URL-based keywords
  • Pinterest Engagement$11.99/month
    • 2x faster Turbo Pin earnings
    • Unlimited Turbo Pins
    • 90-day Pin boosting
  • Pin Scheduling & Creation$17.99/month
    • Pin creation and writing
    • Weekly automation
    • Smart scheduling
  • All-in bundle$29.98/month
    • All Pin Scheduling, SEO, and Engagement features combined

Which should you pick?

Choose Agorapulse if

Nothing in the data separates Agorapulse from Tailwind on the points above - pick on price and on how each one feels to use.

Choose Tailwind if

  • You need keyword research.
  • You want to start without paying.
  • You work on web, ios, android.
  • You also want smartpin.

Questions people ask

Is Agorapulse or Tailwind better?
Neither clearly leads. Agorapulse starts at $79/month and Tailwind at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agorapulse or Tailwind?
Tailwind has a free tier; the other does not. Paid plans start at $79/month for Agorapulse and Free for Tailwind.
Does Agorapulse or Tailwind run on more platforms?
Agorapulse runs on Web. Tailwind runs on web, ios, android.
Can I use Tailwind for free?
Yes. Tailwind has a free tier, so you can try it without paying. Agorapulse starts at $79/month.
What is Agorapulse best used for?
Agorapulse is most often used for social media management and scheduling, multi-channel customer messaging, social analytics and roi reporting, team collaboration on social campaigns. Of those, social media management and scheduling and multi-channel customer messaging are not what Tailwind is typically brought in for.
What can Agorapulse do that Tailwind cannot?
Tailwind covers Keyword research, SmartPin, SmartSchedule, Turbo.

Answered from the vendors’ own pages

Agorapulse: How much can I save by choosing annual billing instead of monthly?

Agorapulse annual billing provides significant savings: Standard saves $240 per year by paying $99 annually instead of $79 monthly, Professional saves $360 per year, and Advanced saves $600 per year. Monthly billing is available at higher rates: $79, $119, and $149 respectively.

Source
Tailwind: Does Tailwind have a free plan?

Tailwind offers a free plan with no credit card required, letting new users try scheduling and pin creation before subscribing to a paid tier.

Source
Agorapulse: How many social media profiles can I manage on each plan?

Standard, Professional, and Advanced plans each include management of 10 social media profiles. The Custom plan unlocks unlimited social profiles, along with additional features like SSO, custom roles, and API access.

Source
Tailwind: What does Tailwind cost?

Tailwind sells separate plans for Pinterest SEO ($11.99/mo), Engagement ($11.99/mo), and Pin Scheduling & Creation ($17.99/mo) when billed annually, or a bundle of all three for $29.98/mo.

Source
Agorapulse: What is included in the Advanced plan compared to Standard?

Advanced includes all Professional features plus labels, saved replies, automated moderation rules, bulk actions, shared content calendars, advanced ROI analysis, ads reporting, and competitor benchmarking. Monthly cost is $149 ($199 annually), compared to Standard at $79 ($99 annually).

Source
Tailwind: How is usage metered on Tailwind plans?

Plans include a monthly credit allotment (e.g. 50 or 300 credits) used for AI pin generation and other features; extra credits can be purchased at $10 per 100 or via auto-refill.

Source
Agorapulse: What does the Custom plan include and when should I choose it?

The Custom plan is tailored pricing that includes unlimited social profiles, SSO, custom roles, multi-step approval workflows, API access, dedicated Customer Success Manager, priority support, 1-on-1 training, and quarterly business reviews. Choose this for large enterprises needing unlimited profiles and advanced team management features.

Source
Tailwind: Can I cancel my Tailwind subscription anytime?

According to Tailwind's pricing page, subscriptions can be canceled at any time.

Source
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