Is Agorapulse or Awario better?

Neither clearly leads. Agorapulse starts at $79/month and Awario at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Agorapulse or Awario?

Agorapulse starts at $79/month and Awario at $29/month.

Does Agorapulse or Awario run on more platforms?

Agorapulse runs on Web. Awario runs on Web, API.

What is Agorapulse best used for?

Agorapulse is most often used for social media management and scheduling, multi-channel customer messaging, social analytics and roi reporting, team collaboration on social campaigns. Of those, social media management and scheduling and multi-channel customer messaging are not what Awario is typically brought in for.

What can Agorapulse do that Awario cannot?

Awario covers Boolean query builder, Multi-source monitoring, Sentiment analysis, Topic cloud.

Social Media · head to head

Agorapulse vs Awario

Agorapulse

Social Media

Social media management for scheduling, inbox and reporting

From: $79/month
Rated: -

Full review Website

Awario

Social Media

Social listening with published prices and no per-seat charge on the top tier

From: $29/month
Rated: -

Full review Website

The short version

Each has a real cost: Agorapulse standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier; Awario mention quotas are hard monthly caps, so a brand that experiences an unexpected coverage spike can exhaust its allowance mid-month and stop collecting data during the exact event it needed to monitor.
Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Agorapulse and Awario actually diverge.

Attributes where Agorapulse and Awario differ
Attribute	Agorapulse	Awario
Starting price	$79/month	$29/month
Pricing model	subscription	Per month by mention volume
Platforms	Web	Web, API

Identical on both: free tier (No), user rating (Not yet rated), category (Social Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agorapulse

Nothing recorded that Awario does not also cover.

Only in Awario

Boolean query builder
Multi-source monitoring
Sentiment analysis
Topic cloud
Awario Leads
Influencer identification
Location filtering
White-label reporting

What people use each for

The jobs each tool is most often brought in to do.

Agorapulse

Social media management and schedulingnot Awario
Multi-channel customer messagingnot Awario
Social analytics and ROI reportingnot Awario
Team collaboration on social campaignsnot Awario

Awario

A five-person agency that needs client-branded listening reports without paying enterprise suite seat prices, using the unlimited-member Enterprise tiernot Agorapulse
A software company tracking competitor complaints on forums and Reddit to feed a sales objection librarynot Agorapulse
A consumer brand watching for early signs of a product complaint spreading before it reaches mainstream pressnot Agorapulse
A consultant who needs a defensible share-of-voice number for a pitch deck and can build the Boolean queries themselvesnot Agorapulse

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agorapulse

Standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier
Additional social profiles beyond the plan limit cost $10 to $15 per month each
Monthly billing runs noticeably higher than the quoted annual rate, for example $99 per month monthly versus $79 per month paid annually on Standard

Awario

Mention quotas are hard monthly caps, so a brand that experiences an unexpected coverage spike can exhaust its allowance mid-month and stop collecting data during the exact event it needed to monitor.
Stored-mention limits per topic mean older mentions are purged, so building a genuine multi-year historical baseline is not possible on any published tier and back-filling history before signup is not offered.
There is no language filter, and results skew heavily to English, which makes it unreliable for brands whose primary conversation happens in a non-English market.
The Leads module identifies accounts showing intent but does not enrich them with an email address or phone number, so every lead still requires manual contact research before outreach.
The company operates with a very small team, reportedly down from around thirty staff in 2020, so support depth and the pace of platform coverage updates when a social network changes its API are real risks on a multi-year commitment.

Pricing, plan by plan

Agorapulse

$79/month

Standard$79/month
- Schedule and publish unlimited posts
- Manage all messages and organic comments from one inbox
- Basic reporting and export features
Professional$119/month
- All Standard features
- Link in bio, Instagram product tagging, and calendar notes
- Ad comments moderation
Advanced$149/month
- All Professional features
- Labels, saved replies, automated moderation rules, and bulk actions
- Shared content calendars
Custom$null/mo
- Unlimited social profiles
- SSO, custom roles, and multi-step approval workflows
- Full reporting with historical data import and API access

Awario

$29/month

Starter$49/month
- 3 topics
- 30,000 new mentions per month
- 5,000 stored mentions per topic
Pro$149/month
- 15 topics
- 300,000 new mentions per month
- 15,000 stored mentions per topic
Enterprise$399/month
- 100 topics
- 1,000,000 new mentions per month
- 50,000 stored mentions per topic

Which should you pick?

Choose Agorapulse if

Nothing in the data separates Agorapulse from Awario on the points above - pick on price and on how each one feels to use.

Agorapulse review

Choose Awario if

You need boolean query builder.
You work on Web, API.
You also want multi-source monitoring.

Awario review

Questions people ask

Is Agorapulse or Awario better?: Neither clearly leads. Agorapulse starts at $79/month and Awario at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agorapulse or Awario?: Agorapulse starts at $79/month and Awario at $29/month.
Does Agorapulse or Awario run on more platforms?: Agorapulse runs on Web. Awario runs on Web, API.
What is Agorapulse best used for?: Agorapulse is most often used for social media management and scheduling, multi-channel customer messaging, social analytics and roi reporting, team collaboration on social campaigns. Of those, social media management and scheduling and multi-channel customer messaging are not what Awario is typically brought in for.
What can Agorapulse do that Awario cannot?: Awario covers Boolean query builder, Multi-source monitoring, Sentiment analysis, Topic cloud.

Answered from the vendors’ own pages

Agorapulse: How much can I save by choosing annual billing instead of monthly?

Agorapulse annual billing provides significant savings: Standard saves $240 per year by paying $99 annually instead of $79 monthly, Professional saves $360 per year, and Advanced saves $600 per year. Monthly billing is available at higher rates: $79, $119, and $149 respectively.

Source

Awario: How much does Awario cost?

Starter is 49 USD per month billed monthly or 29 USD per month billed annually, Pro is 149 or 89, and Enterprise is 399 or 249 with unlimited team members.

Agorapulse: How many social media profiles can I manage on each plan?

Standard, Professional, and Advanced plans each include management of 10 social media profiles. The Custom plan unlocks unlimited social profiles, along with additional features like SSO, custom roles, and API access.

Source

Awario: Can I get historical mentions from before I signed up?

No. Monitoring begins when you create a topic, and stored-mention caps mean older data is purged over time, so it cannot serve as a historical archive.

Agorapulse: What is included in the Advanced plan compared to Standard?

Advanced includes all Professional features plus labels, saved replies, automated moderation rules, bulk actions, shared content calendars, advanced ROI analysis, ads reporting, and competitor benchmarking. Monthly cost is $149 ($199 annually), compared to Standard at $79 ($99 annually).

Source

Awario: Is the Enterprise tier suitable for a large enterprise?

Despite the name, reviewers consistently report it does not meet complex enterprise requirements. It is best understood as an unlimited-seat tier for small teams and agencies.

Agorapulse: What does the Custom plan include and when should I choose it?

The Custom plan is tailored pricing that includes unlimited social profiles, SSO, custom roles, multi-step approval workflows, API access, dedicated Customer Success Manager, priority support, 1-on-1 training, and quarterly business reviews. Choose this for large enterprises needing unlimited profiles and advanced team management features.

Source

Awario: Does it filter by language?

No. There is no language filter and coverage skews to English, which is a significant limitation for non-English markets.

Agorapulse vs Awario

Agorapulse

Awario

The short version

Where they differ

What each one covers

Only in Agorapulse

Only in Awario

What people use each for

Agorapulse

Awario

Where each one falls short

Agorapulse

Awario

Pricing, plan by plan

Agorapulse

Awario

Which should you pick?

Choose Agorapulse if

Choose Awario if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Agorapulse

More on Awario

Keep looking

Other head to heads