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Social Media · head to head

Agorapulse vs Pinterest

Agorapulse logo

Agorapulse

Social Media

Social media management for scheduling, inbox and reporting

From
$79/month
Rated
-
Pinterest logo

Pinterest

Social Media

Visual discovery and bookmarking platform monetised through advertising and shopping links, run as an independent public company

From
Free
Rated
-

The short version

  • Only Pinterest has a free tier, so it costs nothing to try first.
  • Each has a real cost: Agorapulse standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier; Pinterest engagement skews heavily toward planning and browsing rather than real-time interaction, so it is a poor fit for time-sensitive announcements or breaking content.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Agorapulse and Pinterest actually diverge.

Attributes where Agorapulse and Pinterest differ
AttributeAgorapulsePinterest
Starting price$79/monthFree
Pricing modelsubscriptionFree for users, advertising revenue from businesses
Free tierNoYes
PlatformsWebiOS, Android, Web

Identical on both: user rating (Not yet rated), category (Social Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agorapulse

Nothing recorded that Pinterest does not also cover.

Only in Pinterest

  • Boards
  • Visual search
  • Shopping pins
  • Idea pins
  • Promoted pins
  • Pinterest Trends

What people use each for

The jobs each tool is most often brought in to do.

Agorapulse

  • Social media management and schedulingnot Pinterest
  • Multi-channel customer messagingnot Pinterest
  • Social analytics and ROI reportingnot Pinterest
  • Team collaboration on social campaignsnot Pinterest

Pinterest

  • Planning a home renovation, wedding or event by collecting ideas in one placenot Agorapulse
  • A retailer running shoppable pin campaigns to drive purchase-intent traffic rather than pure brand awarenessnot Agorapulse
  • A content creator or blogger driving referral traffic to a website through pinned contentnot Agorapulse
  • A brand researching seasonal trends through Pinterest Trends data before a product launchnot Agorapulse

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agorapulse

  • Standard, Professional and Advanced tiers all cap at 10 connected social profiles; unlimited profiles require the custom-priced tier
  • Additional social profiles beyond the plan limit cost $10 to $15 per month each
  • Monthly billing runs noticeably higher than the quoted annual rate, for example $99 per month monthly versus $79 per month paid annually on Standard

Pinterest

  • Engagement skews heavily toward planning and browsing rather than real-time interaction, so it is a poor fit for time-sensitive announcements or breaking content.
  • Organic reach for businesses without a paid budget has declined as the feed increasingly favours advertising and algorithmic recommendation over follower-based distribution.
  • The user base skews demographically narrow, concentrated among women and higher-income users in several markets, which limits its usefulness for brands needing broad reach.
  • Ad pricing is auction based with no published flat rate, so campaign cost is unpredictable and can rise sharply during high-demand seasonal periods.
  • Content moderation and misinformation controls have lagged some competitors, and health and wellness misinformation pinned to boards has been a recurring problem the company has had to address after the fact.

Pricing, plan by plan

Agorapulse

$79/month
  • Standard$79/month
    • Schedule and publish unlimited posts
    • Manage all messages and organic comments from one inbox
    • Basic reporting and export features
  • Professional$119/month
    • All Standard features
    • Link in bio, Instagram product tagging, and calendar notes
    • Ad comments moderation
  • Advanced$149/month
    • All Professional features
    • Labels, saved replies, automated moderation rules, and bulk actions
    • Shared content calendars
  • Custom$null/mo
    • Unlimited social profiles
    • SSO, custom roles, and multi-step approval workflows
    • Full reporting with historical data import and API access

Pinterest

Free
  • PinterestFree
    • Free account, unlimited pinning and boards for users
    • Businesses pay for promoted pins and shopping ads through Pinterest Ads Manager, priced by auction, no flat published rate

Which should you pick?

Choose Agorapulse if

Nothing in the data separates Agorapulse from Pinterest on the points above - pick on price and on how each one feels to use.

Choose Pinterest if

  • You need boards.
  • You want to start without paying.
  • You work on iOS, Android, Web.
  • You also want visual search.

Questions people ask

Is Agorapulse or Pinterest better?
Neither clearly leads. Agorapulse starts at $79/month and Pinterest at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agorapulse or Pinterest?
Pinterest has a free tier; the other does not. Paid plans start at $79/month for Agorapulse and Free for Pinterest.
Does Agorapulse or Pinterest run on more platforms?
Agorapulse runs on Web. Pinterest runs on iOS, Android, Web.
Can I use Pinterest for free?
Yes. Pinterest has a free tier, so you can try it without paying. Agorapulse starts at $79/month.
What is Agorapulse best used for?
Agorapulse is most often used for social media management and scheduling, multi-channel customer messaging, social analytics and roi reporting, team collaboration on social campaigns. Of those, social media management and scheduling and multi-channel customer messaging are not what Pinterest is typically brought in for.
What can Agorapulse do that Pinterest cannot?
Pinterest covers Boards, Visual search, Shopping pins, Idea pins.

Answered from the vendors’ own pages

Agorapulse: How much can I save by choosing annual billing instead of monthly?

Agorapulse annual billing provides significant savings: Standard saves $240 per year by paying $99 annually instead of $79 monthly, Professional saves $360 per year, and Advanced saves $600 per year. Monthly billing is available at higher rates: $79, $119, and $149 respectively.

Source
Pinterest: Is Pinterest free?

Yes for users. Pinterest makes money from advertisers and shopping commerce tools, not from user subscriptions.

Agorapulse: How many social media profiles can I manage on each plan?

Standard, Professional, and Advanced plans each include management of 10 social media profiles. The Custom plan unlocks unlimited social profiles, along with additional features like SSO, custom roles, and API access.

Source
Pinterest: Does Pinterest take a cut of sales through shopping pins?

Pinterest itself does not typically take a transaction cut; it charges advertisers for promoted placement, and the retailer handles the actual sale and payment.

Agorapulse: What is included in the Advanced plan compared to Standard?

Advanced includes all Professional features plus labels, saved replies, automated moderation rules, bulk actions, shared content calendars, advanced ROI analysis, ads reporting, and competitor benchmarking. Monthly cost is $149 ($199 annually), compared to Standard at $79 ($99 annually).

Source
Pinterest: Has Pinterest changed ownership recently?

No. Unlike several platforms in this category, Pinterest remains an independently listed public company with no recent acquisition or rebrand.

Agorapulse: What does the Custom plan include and when should I choose it?

The Custom plan is tailored pricing that includes unlimited social profiles, SSO, custom roles, multi-step approval workflows, API access, dedicated Customer Success Manager, priority support, 1-on-1 training, and quarterly business reviews. Choose this for large enterprises needing unlimited profiles and advanced team management features.

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