Is Metricool or SocialBee better?

Neither clearly leads. Metricool starts at Free and SocialBee at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.

Which is cheaper, Metricool or SocialBee?

Metricool has a free tier; the other does not. Paid plans start at Free for Metricool and $29/month for SocialBee.

Does Metricool or SocialBee run on more platforms?

Metricool runs on web, ios, android, api. SocialBee runs on web, ios, android.

Can I use Metricool for free?

Yes. Metricool has a free tier, so you can try it without paying. SocialBee starts at $29/month.

What is Metricool best used for?

Metricool is most often used for scheduling posts across multiple social networks, tracking competitor social performance, automating client and team reports, managing paid social ad campaigns. Of those, scheduling posts across multiple social networks and tracking competitor social performance are not what SocialBee is typically brought in for.

What can Metricool do that SocialBee cannot?

Metricool covers Content Planner, Analytics & Competitor Analysis, Automated Reporting, Unified Inbox. SocialBee covers Content categories, AI content generation, Post approval workflow, Multi-platform scheduling.

Social Media & Content · head to head

Metricool vs SocialBee

Metricool

Social Media & Content

All-in-one platform to plan, publish, and analyze social media content

From: Free
Rated: -

Full review Website

SocialBee

Social Media

Social media scheduling and content recycling tool for multiple platforms

From: $29/month
Rated: -

Full review Website

The short version

Only Metricool has a free tier, so it costs nothing to try first.
Each has a real cost: Metricool full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.; SocialBee bootstrap and Accelerate plans cap out at a single user, so collaboration requires upgrading to Pro or paying for user add-ons.
They diverge on capability: Metricool covers Content Planner, SocialBee covers Content categories.

Where they differ

Only the attributes on which Metricool and SocialBee actually diverge.

Attributes where Metricool and SocialBee differ
Attribute	Metricool	SocialBee
Starting price	Free	$29/month
Pricing model	freemium	subscription
Free tier	Yes	No
Platforms	web, ios, android, api	web, ios, android
Category	Social Media & Content	Social Media

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Metricool

Content Planner
Analytics & Competitor Analysis
Automated Reporting
Unified Inbox
Ads Management
SmartLinks
AI Assistant

Only in SocialBee

Content categories
AI content generation
Post approval workflow
Multi-platform scheduling
Analytics exports
Workspaces

What people use each for

The jobs each tool is most often brought in to do.

Metricool

Scheduling posts across multiple social networksnot SocialBee
Tracking competitor social performancenot SocialBee
Automating client and team reportsnot SocialBee
Managing paid social ad campaignsnot SocialBee
Building a link-in-bio landing pagenot SocialBee

SocialBee

Recycling evergreen content on a repeating schedulenot Metricool
Small businesses managing several social profiles from one dashboardnot Metricool
Agencies organizing client accounts into separate workspacesnot Metricool
Teams routing posts through an approval step before publishingnot Metricool

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Metricool

Full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
Unlimited scheduling on paid plans is still capped by an undisclosed fair use policy.
Free plan is limited to a single brand and 20 posts per month.
API access is only available on the top Advanced tier.

SocialBee

Bootstrap and Accelerate plans cap out at a single user, so collaboration requires upgrading to Pro or paying for user add-ons.
Analytics report exporting is withheld from the two lower-priced plans and only unlocked on Pro.
Scaling beyond a handful of profiles or workspaces on Pro requires the separate, pricier agency tiers rather than incremental add-ons alone.

Pricing, plan by plan

Metricool

Free

FreeFree
- 1 brand
- 20 posts/month
- 5 competitor profiles
Starter$20/month
- Up to 10 brands
- Unlimited publishing (fair use)
- 100 competitor profiles
Advanced$53/month
- Up to 50 brands
- Team management and post approval
- Full Twitter/X analytics

SocialBee

$29/month

Bootstrap$29/month
- 5 social profiles
- 1 user
- 10 content categories
Accelerate$49/month
- 10 profiles
- 1 user
- 50 categories
Pro$99/month
- 25 profiles
- 3 users
- 5 workspaces

Which should you pick?

Choose Metricool if

You need content planner.
You want to start without paying.
You work on web, ios, android, api.
You also want analytics & competitor analysis.

Metricool review

Choose SocialBee if

You need content categories.
You work on web, ios, android.
You also want ai content generation.

SocialBee review

Questions people ask

Is Metricool or SocialBee better?: Neither clearly leads. Metricool starts at Free and SocialBee at $29/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Metricool or SocialBee?: Metricool has a free tier; the other does not. Paid plans start at Free for Metricool and $29/month for SocialBee.
Does Metricool or SocialBee run on more platforms?: Metricool runs on web, ios, android, api. SocialBee runs on web, ios, android.
Can I use Metricool for free?: Yes. Metricool has a free tier, so you can try it without paying. SocialBee starts at $29/month.
What is Metricool best used for?: Metricool is most often used for scheduling posts across multiple social networks, tracking competitor social performance, automating client and team reports, managing paid social ad campaigns. Of those, scheduling posts across multiple social networks and tracking competitor social performance are not what SocialBee is typically brought in for.
What can Metricool do that SocialBee cannot?: Metricool covers Content Planner, Analytics & Competitor Analysis, Automated Reporting, Unified Inbox. SocialBee covers Content categories, AI content generation, Post approval workflow, Multi-platform scheduling.

Answered from the vendors’ own pages

Metricool: Is there a free plan, and what are its limits?

Metricool's Free plan supports 1 brand, up to 20 posts per month, 5 competitor profiles, and 30 days of analytics history.

Source

SocialBee: What does SocialBee cost?

Standard plans are Bootstrap at $29/month, Accelerate at $49/month, and Pro at $99/month when billed monthly, with lower annual rates.

Source

Metricool: What does Metricool cost?

Starter runs from about $20/month and Advanced from about $53/month (billed annually, with monthly billing also available); a Custom tier is available on request.

Source

SocialBee: Is there a free trial?

SocialBee offers a free 14-day trial with no credit card required.

Source

Metricool: How is usage metered?

Plans limit the number of connected brands and competitor profiles; scheduling is unlimited on paid plans but subject to a fair use policy.

Source

SocialBee: Can I change or cancel my plan?

There are no contracts or long-term commitments; users can upgrade, downgrade, or cancel at any time.

Source

SocialBee: What networks does SocialBee support?

All plans support scheduling to Instagram, Facebook, TikTok, LinkedIn, X, Pinterest, YouTube, Threads, Bluesky, and Google Business Profiles.

Source

Metricool vs SocialBee

Metricool

SocialBee

The short version

Where they differ

What each one covers

Only in Metricool

Only in SocialBee

What people use each for

Metricool

SocialBee

Where each one falls short

Metricool

SocialBee

Pricing, plan by plan

Metricool

SocialBee

Which should you pick?

Choose Metricool if

Choose SocialBee if

Questions people ask

Answered from the vendors’ own pages

Related pages

More on Metricool

More on SocialBee

Keep looking

Other head to heads