Softwr

CRM · head to head

HubSpot vs Lever

HubSpot logo

HubSpot

CRM

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite
Lever logo

Lever

Recruitment

Talent acquisition suite built for collaboration

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Lever customized pricing requires sales contact, no public pricing
  • They diverge on capability: HubSpot covers CRM, Lever covers Applicant Tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot and Lever actually diverge.

Attributes where HubSpot and Lever differ
AttributeHubSpotLever
Starting priceFreeOn request
Pricing modelsubscriptionquote
Free tierYesNo
PlatformsWeb, Mobile, CloudWeb
CategoryCRMRecruitment
Founded20062012

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Social media
  • Gmail

Only in Lever

  • Applicant Tracking
  • Candidate CRM
  • Sourcing
  • Interview Management
  • Offer Management
  • LinkedIn
  • Indeed
  • Google Workspace

Both cover

  • Analytics
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Marketing automation with email sending and lead generationnot Lever
  • CRM with deal pipeline managementnot Lever
  • Multi-user team collaborationnot Lever

Lever

  • Applicant tracking from sourcing through offernot HubSpot
  • Building and nurturing talent pipelines of passive candidatesnot HubSpot
  • Automating interview scheduling, follow-ups and offer lettersnot HubSpot
  • Reporting on hiring performance across sourcesnot HubSpot
  • Screening at volume with AI ranking and recommendationsnot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Lever

  • Customized pricing requires sales contact, no public pricing
  • Premium features like advanced CRM functionality require additional fees
  • Implementation requires some technical configuration

Pricing, plan by plan

HubSpot

Free
  • FreeFree
    • Up to 2 users
    • Lead generation
    • Email sending
  • Starter$7/month
    • 500 HubSpot Credits
    • 1,000 marketing contacts
    • 5x contact tier limit email sends
  • Professional$800/month
    • 3 core seats included
    • 3,000 HubSpot Credits
    • 2,000 marketing contacts
  • Enterprise$3600/month
    • 5 core seats included
    • 5,000 HubSpot Credits
    • 10,000 marketing contacts

Lever

On request
  • LeverTRM$undefined/month
    • ATS
    • CRM
    • Sourcing
  • LeverTRM for Enterprise$undefined/month
    • All LeverTRM features
    • Advanced Security
    • Dedicated Support

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Choose Lever if

  • You need applicant tracking.
  • You also want candidate crm.
Lever review

Questions people ask

Is HubSpot or Lever better?
Neither clearly leads. HubSpot starts at Free and Lever at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Lever?
HubSpot has a free tier; the other does not. Paid plans start at Free for HubSpot and On request for Lever.
Does HubSpot or Lever run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Lever runs on Web.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Lever starts at On request.
What is HubSpot best used for?
HubSpot is most often used for marketing automation with email sending and lead generation, crm with deal pipeline management, multi-user team collaboration. Of those, marketing automation with email sending and lead generation and crm with deal pipeline management are not what Lever is typically brought in for.
What can HubSpot do that Lever cannot?
HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Lever covers Applicant Tracking, Candidate CRM, Sourcing, Interview Management. Both handle Analytics, Slack.

Answered from the vendors’ own pages

HubSpot: How much does HubSpot Marketing Hub cost per user?

Free plan at $0/month for up to 2 users. Starter at $7/month per seat (annual), Professional at $800/month for 3 core seats with $45/month per additional seat, Enterprise at $3,600/month for 5 core seats with $75/month per additional seat.

Source
Lever: What is Lever used for?

Lever is modern recruiting software that centralizes recruiting into a single system for sourcing candidates, managing applications, scheduling interviews, collaborating with hiring managers, automating workflows, and measuring hiring performance.

Source
HubSpot: What are the onboarding costs for HubSpot Professional and Enterprise plans?

Professional plan requires a one-time onboarding fee of $3,000. Enterprise plan requires a one-time onboarding fee of $7,000.

Source
Lever: Does Lever include both ATS and CRM?

Yes. Lever integrates comprehensive Applicant Tracking System (ATS) and Candidate Relationship Management (CRM) functionalities within a single offering called LeverTRM, with features like AI-powered screening and interview transcripts.

Source
HubSpot: Is there a free plan for HubSpot Marketing Hub?

Yes, the free plan includes up to 2 users with lead generation, email sending, and success measurement capabilities at no cost with no credit card required.

Source
Lever: What integrations does Lever support?

Lever integrates with 300+ tools including Slack for notifications, Zoom for interviews, calendar applications for scheduling, background check services, job boards, and leading HRIS platforms for talent management workflows.

Source
HubSpot: What is the cost of additional HubSpot Credits and marketing contacts?

HubSpot Credits cost $9 per 1,000 credits when purchased annually. Additional marketing contacts beyond plan limits can be purchased separately.

Source
Share

Related pages

More on HubSpot

More on Lever

Keep looking

Other head to heads