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HubSpot vs Mixmax

HubSpot logo

HubSpot

Software

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite
Mixmax logo

Mixmax

Software

Email productivity and sales engagement platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Mixmax free plan severely limits email tracking to 20 emails per month
  • They diverge on capability: HubSpot covers CRM, Mixmax covers Email tracking.

Where they differ

Only the attributes on which HubSpot and Mixmax actually diverge.

Attributes where HubSpot and Mixmax differ
AttributeHubSpotMixmax
Pricing modelfreemiumsubscription
PlatformsWeb, Mobile, CloudWeb, Gmail
Founded20062014

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

Only in Mixmax

  • Email tracking
  • Meeting scheduling
  • Email sequences
  • Templates
  • Mail merge
  • HubSpot
  • Pipedrive
  • SOC 2 Type II

Both cover

  • Gmail
  • Slack
  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Small businesses and startups using CRM, email marketing, sales pipeline, and customer service in single platformnot Mixmax
  • Organisations requiring integration with 2,000+ third-party applicationsnot Mixmax
  • Teams leveraging AI agents for prospecting, service automation, and data analysisnot Mixmax

Mixmax

  • Email outreachnot HubSpot
  • Meeting schedulingnot HubSpot
  • Follow-up automationnot HubSpot
  • Sales trackingnot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Mixmax

  • Free plan severely limits email tracking to 20 emails per month
  • Download tracking in Outlook only works through web app, not desktop
  • Tracking indicators not supported for Outlook desktop users
  • Limited integration with email clients beyond Gmail

Pricing, plan by plan

HubSpot

Free

No published plan breakdown. See the HubSpot review.

Mixmax

Free
  • FreeFree
    • Email tracking (100/mo)
    • Basic scheduling
    • Email templates
  • SMB$34/month
    • Unlimited tracking
    • Sequences
    • Mail merge
  • Growth$65/month
    • All SMB features
    • Automation rules
    • Dialer
  • EnterpriseFree
    • All Growth features
    • Admin controls
    • SSO

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Choose Mixmax if

  • You need email tracking.
  • You want to start without paying.
  • You work on Web, Gmail.
  • You also want meeting scheduling.
Mixmax review

Questions people ask

Is HubSpot or Mixmax better?
Neither clearly leads. HubSpot starts at Free and Mixmax at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Mixmax?
HubSpot starts at Free and Mixmax at Free.
Does HubSpot or Mixmax run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Mixmax runs on Web, Gmail.
Can I use HubSpot for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot best used for?
HubSpot is most often used for small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform, organisations requiring integration with 2,000+ third-party applications, teams leveraging ai agents for prospecting, service automation, and data analysis. Of those, small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform and organisations requiring integration with 2,000+ third-party applications are not what Mixmax is typically brought in for.
What can HubSpot do that Mixmax cannot?
HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Mixmax covers Email tracking, Meeting scheduling, Email sequences, Templates. Both handle Gmail, Slack, Salesforce.

Answered from the vendors’ own pages

Mixmax: Does Mixmax integrate with Gmail?

Yes. Mixmax is a Chrome extension that integrates directly with Gmail and Google Workspace. It adds email tracking, templates, meeting scheduling, and workflow automation features directly into Gmail.

Source
Mixmax: What email tracking does Mixmax provide?

Mixmax tracks email opens, clicks, and downloads in real time. The free plan includes tracking for up to 20 emails per month, while paid plans offer unlimited tracking across all emails.

Source
Mixmax: What does Mixmax cost?

Mixmax offers a free plan with limited tracking (20 emails/month) and basic features. Paid plans include Inbox Copilot, Engagement Copilot, and Mixmax Suite with unlimited tracking and advanced automation.

Source
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Related pages

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