CRM · alternatives
Alternatives to HubSpot
24 crm tools sit alongside HubSpot in this directory. Below is what separates each from HubSpot on the figures we hold, price, model, tier count and rating, and a direct comparison for every one.
- Alternatives listed
- 24
- With a free tier
- 11
- Cheaper to start
- 0
- HubSpot starts at
- Free, then $7/month
Why people look past HubSpot
Only what the record supports. Each point below is a figure on the HubSpot entry measured against the tools listed beside it.
Cost climbs steeply across the tiers
HubSpot publishes 4 tiers, from Free up to $3600/month. Teams that outgrow the entry plan can find the next rung a large step, the HubSpot pricing page breaks each one down.
What each alternative does differently
Ordered by the aggregated rating on each catalogue entry. Differences are drawn from price, pricing model, tier count and rating, the fields the category listing carries. For a feature-level difference, follow the head-to-head link on each card: those pages read both full records.
Sales execution platform for revenue teams
- No free tier, where HubSpot has one.
- Starts $93 a month dearer, at $100/month.
- 3 tiers to HubSpot's 4.
Revenue intelligence platform
- No free tier, where HubSpot has one.
- Starts $1593 a user-per-year dearer, at $1600/user-per-year.
The CRM that sales teams love to use
- No free tier, where HubSpot has one.
Sales enablement and content management platform
- No free tier, where HubSpot has one.
Zoho pipeline CRM for small businesses, priced well below Zoho CRM itself
- Sold on a Per user per month model rather than subscription.
Faster workspace over Salesforce for sales reps to update pipeline, take notes and manage deals
- Starts $12 a month dearer, at $19/month.
- Sold on a Per user per month model rather than subscription.
Every HubSpot alternative at a glance
A dash means the catalogue entry carries no figure, not that the answer is nothing.
| Tool | Entry price | Model | Tiers | Head to head |
|---|---|---|---|---|
| HubSpot (this page) | Free, then $7/month | Subscription | 4 | |
| OutreachSales execution platform for revenue teams | $100/month | Subscription | 3 | vs HubSpot |
| GongRevenue intelligence platform | $1600/user-per-year | - | - | vs HubSpot |
| PipedriveThe CRM that sales teams love to use | On request | Subscription | - | vs HubSpot |
| SeismicSales enablement and content management platform | On request | - | - | vs HubSpot |
| Bigin | Free, then $7/month | Per user per month | 4 | vs HubSpot |
| Scratchpad | Free, then $19/month | Per user per month | 4 | vs HubSpot |
| Krayin | Free | Open source, no licence fee | 2 | vs HubSpot |
| EspoCRM | Free, then $15/month | Per user per month | 4 | vs HubSpot |
| Kylas | Free, then 12999/month | Flat rate per month, unlimited users | 3 | vs HubSpot |
| SuiteCRM | Free, then £50/month | Open source, no licence fee | 4 | vs HubSpot |
| Twenty | Free, then $9/month | - | 3 | vs HubSpot |
| Snov.io | Free, then $39/month | Freemium | 5 | vs HubSpot |
| Seamless.AI | Free | Freemium | 3 | vs HubSpot |
| Reply.io | Free, then $49/month | Subscription | 4 | vs HubSpot |
| Hunter | Free, then $34/month | Freemium | 5 | vs HubSpot |
| Corefactors AI CRM | 899/month | Per user per month | 4 | vs HubSpot |
| Daylite | $15/month | Per user per month | 4 | vs HubSpot |
| Apptivo | On request | Per user per month | 4 | vs HubSpot |
| Salesflare | $29/month | Per user per month | 3 | vs HubSpot |
| OnePageCRM | $9.95/month | Per user per month | 3 | vs HubSpot |
| Solid Performers | On request | Per user per month | 6 | vs HubSpot |
| Woodpecker | $7/month | Usage-based | 1 | vs HubSpot |
| UpLead | $74/month | Subscription | 3 | vs HubSpot |
| lemlist | $55/month | Subscription | 3 | vs HubSpot |
Ratings are aggregated from third-party sources and imported with each catalogue entry; Softwr hosts no reviews of these products. How each figure is used is set out on the HubSpot badges page.
Cheaper ways to solve the same problem
Free to start (11)
These publish a tier that costs nothing, so they can be evaluated before any money changes hands.
What you would be giving up
HubSpot is most often brought in for marketing automation with email sending and lead generation, crm with deal pipeline management, multi-user team collaboration. Anything replacing it has to cover the ones you actually depend on, and a cheaper tool that misses one of them is not cheaper.
Two things this page cannot settle. It compares on price, model, tier count and rating, because those are the fields the category listing carries, feature-level differences need both full records, which is what the head-to-head pages load. And the ratings are third-party aggregates imported with each entry rather than reviews written here, so a 0.2 difference between two tools is noise rather than a finding.
If HubSpot is broadly right and the question is cost, the HubSpot pricing breakdown covers every tier and what each one adds. If you want the whole field rather than a shortlist, the CRM category lists everything the directory holds, and best crm tools ranks them.
HubSpot runs on web, mobile, cloud. Platform coverage is not carried on the category listing for the alternatives, so it is one more thing to check on each head-to-head page rather than here.
Questions about HubSpot alternatives
- What are the main alternatives to HubSpot?
- 24 other crm tools are listed in this directory, led by Outreach, Gong, Pipedrive, Seismic. They are ordered by the aggregated rating on each catalogue entry, not by any Softwr ranking.
- What is the best free alternative to HubSpot?
- 11 of the alternatives listed here can be used without paying: Bigin, Scratchpad, Krayin, EspoCRM, Kylas.
- Why do people look for an alternative to HubSpot?
- On the figures on record, one thing stands out: cost climbs steeply across the tiers. Each is set out with the numbers behind it above.
- What would I give up by switching from HubSpot?
- HubSpot is most often brought in for marketing automation with email sending and lead generation, crm with deal pipeline management, multi-user team collaboration. Anything you replace it with has to cover the ones you actually rely on, the side-by-side comparisons linked from each alternative below put the two feature records against each other.
- Is there an open-source alternative to HubSpot?
- None of the crm tools listed here are recorded as open source. That is what the licence field on each entry says, and the field is not always filled in, so it is worth checking directly for any tool you are serious about.
- How were these HubSpot alternatives chosen?
- They are the tools filed in the same category, CRM, ordered by the aggregated rating on each entry. There is no editorial shortlist, and nothing on this page is paid: no sponsored placement runs on alternatives pages and the order cannot be bought. Softwr has not used these products.
- Where can I compare HubSpot against one of these directly?
- Every alternative below has a side-by-side page against HubSpot covering price, platforms, features and what each one is used for. Those pages read the full record for both products rather than the summary shown here.
- Does this list cover every crm tool?
- No. It covers what this directory holds in the CRM category, 24 tools beside HubSpot. The category page lists the rest of the catalogue as it grows.