CRM · head to head
HubSpot vs Kylas

Kylas
CRM
Indian sales CRM sold at a flat monthly rate with unlimited users instead of per seat
- From
- Free
- Rated
- -
The short version
- Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Kylas unlimited users only moves the meter rather than removing it: records are capped, and expanding beyond one hundred thousand costs 500 INR per twenty thousand, which becomes the real cost driver for any business with a large lead database.
- They diverge on capability: HubSpot covers CRM, Kylas covers Unlimited users on every plan.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which HubSpot and Kylas actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (CRM).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in HubSpot
- CRM
- Email marketing
- Marketing automation
- Sales pipeline
- Customer service
- Content management
- Analytics
- Social media
Only in Kylas
- Unlimited users on every plan
- Lead and deal management
- Record based limits
- Workflow automation
- Quotation management
- Telephony integrations
- WhatsApp and SMS
- BI analytics add-on
What people use each for
The jobs each tool is most often brought in to do.
HubSpot
- Marketing automation with email sending and lead generationnot Kylas
- CRM with deal pipeline managementnot Kylas
- Multi-user team collaborationnot Kylas
Kylas
- A twenty five person Indian inside sales team where per seat CRM pricing would cost several times a flat monthly ratenot HubSpot
- A company that wants every employee including support and delivery staff to see customer records without buying them seatsnot HubSpot
- A business with high sales headcount turnover that does not want to renegotiate licence counts every quarternot HubSpot
- An Indian SME needing native WhatsApp, IndiaMART and local telephony connections rather than a Western CRM with adaptersnot HubSpot
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
HubSpot
- Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
- Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
- Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
- Free tier removes credit card requirement but lacks most enterprise capabilities
Kylas
- Unlimited users only moves the meter rather than removing it: records are capped, and expanding beyond one hundred thousand costs 500 INR per twenty thousand, which becomes the real cost driver for any business with a large lead database.
- Core functionality such as workflows, email templates and email tracking is sold as separate add-ons from 500 to 800 INR a month, so the advertised flat rate is not what an automated sales operation actually pays.
- The free Embark plan caps records at ten thousand and explicitly cannot be expanded, so it is a trial with no upgrade path in place rather than a workable long term free tier.
- Kylas is built around Indian sales practice and its integration marketplace is dominated by Indian telephony, payments and lead sources, which makes it a poor fit for companies selling primarily into Europe or North America.
- Onboarding is charged at 25,000 INR one-off with training at 5,000 INR per three hour session, so first year cost is meaningfully above twelve months of subscription.
Pricing, plan by plan
HubSpot
Free- FreeFree
- Up to 2 users
- Lead generation
- Email sending
- Starter$7/month
- 500 HubSpot Credits
- 1,000 marketing contacts
- 5x contact tier limit email sends
- Professional$800/month
- 3 core seats included
- 3,000 HubSpot Credits
- 2,000 marketing contacts
- Enterprise$3600/month
- 5 core seats included
- 5,000 HubSpot Credits
- 10,000 marketing contacts
Kylas
Free- EmbarkFree
- Free for life
- Unlimited users
- Ten thousand records, not expandable
- Elevate$12999/month
- Flat rate for unlimited users, not per seat
- One hundred thousand records, expandable
- Quarterly, half-yearly and annual billing terms
- Exceed$undefined/month
- Custom pricing
- Unlimited users
- Around 1.1 million records, adjustable
Which should you pick?
Choose HubSpot if
- You need crm.
- You want to start without paying.
- You work on Web, Mobile, Cloud.
- You also want email marketing.
Choose Kylas if
- You need unlimited users on every plan.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want lead and deal management.
Questions people ask
- Is HubSpot or Kylas better?
- Neither clearly leads. HubSpot starts at Free and Kylas at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, HubSpot or Kylas?
- HubSpot starts at Free and Kylas at Free.
- Does HubSpot or Kylas run on more platforms?
- HubSpot runs on Web, Mobile, Cloud. Kylas runs on Web, iOS, Android.
- Can I use HubSpot for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is HubSpot best used for?
- HubSpot is most often used for marketing automation with email sending and lead generation, crm with deal pipeline management, multi-user team collaboration. Of those, marketing automation with email sending and lead generation and crm with deal pipeline management are not what Kylas is typically brought in for.
- What can HubSpot do that Kylas cannot?
- HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Kylas covers Unlimited users on every plan, Lead and deal management, Record based limits, Workflow automation.
Answered from the vendors’ own pages
HubSpot: How much does HubSpot Marketing Hub cost per user?
Free plan at $0/month for up to 2 users. Starter at $7/month per seat (annual), Professional at $800/month for 3 core seats with $45/month per additional seat, Enterprise at $3,600/month for 5 core seats with $75/month per additional seat.
SourceKylas: What does Kylas cost?
The Elevate plan is a flat rate of about 12,999 INR per month for unlimited users, with quarterly, half-yearly and annual terms. There is a free Embark plan and a custom Exceed tier.
HubSpot: What are the onboarding costs for HubSpot Professional and Enterprise plans?
Professional plan requires a one-time onboarding fee of $3,000. Enterprise plan requires a one-time onboarding fee of $7,000.
SourceKylas: Does unlimited users really mean unlimited?
Yes for seats. The limit is on records: ten thousand on the free plan, one hundred thousand on Elevate, expandable at 500 INR per twenty thousand.
HubSpot: Is there a free plan for HubSpot Marketing Hub?
Yes, the free plan includes up to 2 users with lead generation, email sending, and success measurement capabilities at no cost with no credit card required.
SourceKylas: What is not included in the flat rate?
Workflows, email templates, email tracking, the security module and BI analytics are add-ons from 500 to 5,000 INR per month. Onboarding is 25,000 INR one-off.
HubSpot: What is the cost of additional HubSpot Credits and marketing contacts?
HubSpot Credits cost $9 per 1,000 credits when purchased annually. Additional marketing contacts beyond plan limits can be purchased separately.
SourceKylas: Is it usable outside India?
It works, but the integration marketplace and sales workflows are built for the Indian market and the pricing is quoted in rupees.
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