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CRM · head to head

Bitrix24 vs Gladly

Bitrix24 logo

Bitrix24

CRM

All-in-one CRM and business automation platform

From
Free
Free plan
Yes
Gladly logo

Gladly

Customer Support

Radically personal customer service

From
$180/month
Free plan
No

The short version

  • Bitrix24 is a comprehensive all-in-one CRM and business automation platform; Gladly is a customer service platform.
  • Bitrix24 has a free plan, then $49/mo; Gladly starts at $180/mo.
  • Only Bitrix24 lists sales pipeline; only Gladly lists lifelong conversation.
  • Where Bitrix24 falls short: enterprise pricing scales significantly ($399-7999/month).
  • Where Gladly falls short: the pricing page presents outcome statistics in place of any cost information.
  • Prices and features on this page were last checked on 13 November 2026.

Where they differ

Only the attributes on which Bitrix24 and Gladly actually diverge.

Attributes where Bitrix24 and Gladly differ
AttributeBitrix24Gladly
Starting priceFree$180/month
Free tierYesNo
CategoryCRMCustomer Support
Founded20122014

Identical on both: pricing model (Subscription), platforms (Web, iOS, Android).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bitrix24

  • Contact management
  • Sales pipeline
  • Service desk
  • Project management
  • Chat
  • Automation
  • Mobile app
  • Slack

Only in Gladly

  • Lifelong conversation
  • Omnichannel support
  • Customer timeline
  • Task management
  • Knowledge base
  • IVR
  • Shopify
  • Salesforce

Both cover

  • GDPR
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Bitrix24

  • CRM and sales managementnot Gladly
  • Project management with Kanban/Ganttnot Gladly
  • Team collaboration and chatnot Gladly
  • E-commerce integrationnot Gladly

Gladly

  • Customer service built around a single customer record rather than ticketsnot Bitrix24
  • Handling support conversations across voice, messaging and emailnot Bitrix24

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bitrix24

  • Enterprise pricing scales significantly ($399-7999/month)
  • Monthly billing costs 31% more than annual billing

Gladly

  • No pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers
  • The pricing page presents outcome statistics in place of any cost information
  • Every route to a figure goes through a demo or sales conversation

Pricing, plan by plan

Bitrix24

Free
  • FreeFree
    • 1-2 users
    • 5GB storage
    • Basic CRM
  • Basic$49/mo
    • 5 users
    • 24GB storage
    • Sales pipelines
  • Standard$99/mo
    • 50 users
    • 100GB storage
    • Sales automation
  • Professional$199/mo
    • 100 users
    • 1TB storage
    • AI-powered sales

Gladly

$180/month
  • Hero$180/mo
    • All channels
    • Customer timeline
    • Knowledge base
  • Superhero$210/mo
    • Everything in Hero
    • Custom reporting
    • Advanced rules

Which should you pick?

Choose Bitrix24 if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want sales pipeline.

Choose Gladly if

  • You need lifelong conversation.
  • You work on Web, iOS, Android.
  • You also want omnichannel support.

Questions people ask

Is Bitrix24 or Gladly better?
Neither clearly leads. Bitrix24 starts at Free and Gladly at $180/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bitrix24 or Gladly?
Bitrix24 has a free tier; the other does not. Paid plans start at Free for Bitrix24 and $180/month for Gladly.
Does Bitrix24 or Gladly run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
Can I use Bitrix24 for free?
Yes. Bitrix24 has a free tier, so you can try it without paying. Gladly starts at $180/month.
What is Bitrix24 best used for?
Bitrix24 is most often used for crm and sales management, project management with kanban/gantt, team collaboration and chat, e-commerce integration. Of those, crm and sales management and project management with kanban/gantt are not what Gladly is typically brought in for.
What can Bitrix24 do that Gladly cannot?
Bitrix24 covers Contact management, Sales pipeline, Service desk, Project management. Gladly covers Lifelong conversation, Omnichannel support, Customer timeline, Task management. Both handle GDPR, Web support, Ios support, Android support.

Answered from the vendors’ own pages

Bitrix24: How much does Bitrix24 cost?

Bitrix24 offers tiered pricing from free up to $7,999/month for Enterprise. Basic starts at $49/month (annual) or $69/month (monthly) for 5 users, Standard at $99-$144/month for 50 users, Professional at $199-$289/month for 100 users, and Enterprise at $399-7,999/month for up to 10,000 users with up to 30TB storage. Annual billing offers up to 31% savings versus monthly billing.

Source
Gladly: How much does Gladly cost?

Gladly does not publish pricing on its website. The vendor directs prospective customers to request a demo or contact the sales team for custom pricing tailored to organizational needs.

Source
Bitrix24: Is there a free version of Bitrix24?

Yes, Bitrix24 offers a free plan for 1-2 users with 5GB storage and basic features including CRM, Kanban/Gantt task management, shared calendars, chat, and video calls. No credit card is required.

Source
Bitrix24: What features does Bitrix24's Standard plan add over Basic?

The Standard plan at $99/month (annual) or $144/month (monthly) supports 50 users with 100GB storage and adds sales automation, unlimited leads, invoices, online payments, e-commerce capabilities, and unlimited projects beyond Basic plan features.

Source
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