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Software · head to head

Akita vs Capsule

Akita logo

Akita

Software

Customer Success Without the Complexity

From
$160/month
Rated
-
Capsule logo

Capsule

Software

Visual CRM for small teams

From
$19/month
Rated
-

The short version

  • Each has a real cost: Akita starts at $49 a month with no free tier, only a 14 day trial; Capsule the free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline
  • They diverge on capability: Akita covers Health scores, Capsule covers Contact management.

Where they differ

Only the attributes on which Akita and Capsule actually diverge.

Attributes where Akita and Capsule differ
AttributeAkitaCapsule
Starting price$160/month$19/month
PlatformsWebWeb, Ios, Android
Founded20182008

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Akita

  • Health scores
  • Customer segments
  • Lifecycle stages
  • Alerts
  • Custom metrics
  • Salesforce
  • HubSpot
  • Intercom

Only in Capsule

  • Contact management
  • Deal tracking
  • Task management
  • Email sync
  • Activity timeline
  • Slack
  • Zapier
  • Google Apps

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Akita

  • Centralising customer data and product activity for a customer success teamnot Capsule
  • Building health scores to flag at-risk accountsnot Capsule
  • Segmenting customers and triggering automated playbooksnot Capsule
  • Identifying expansion revenue opportunitiesnot Capsule
  • Task and workflow management for CSMsnot Capsule

Capsule

  • Simple contact and pipeline CRM for a small teamnot Akita
  • Tracking deals and follow-up tasksnot Akita
  • Linking emails and notes to contact recordsnot Akita
  • Multiple sales pipelines on the paid tiersnot Akita

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Akita

  • Starts at $49 a month with no free tier, only a 14 day trial
  • Tier breakdown above the entry price is not published

Capsule

  • The free plan is capped at 2 users, 250 contacts, 5 custom fields and a single pipeline
  • Contact ceilings gate every tier, from 30,000 on Starter to 120,000 on Advanced
  • Per-user prices are not shown as figures on the pricing page, only as tier names
  • Ultimate is quote-only

Pricing, plan by plan

Akita

$160/month
  • Starter$160/month
    • Health scores
    • Basic integrations
    • Alerts
  • Professional$400/month
    • Unlimited integrations
    • Custom metrics
    • API

Capsule

$19/month
  • Starter$19/month
    • Contact management
    • Task tracking
  • Professional$39/month
    • Everything in Starter
    • Pipeline management
    • Reporting
  • Enterprise$99/month
    • Everything in Professional
    • Custom fields
    • API access

Which should you pick?

Choose Akita if

  • You need health scores.
  • You also want customer segments.

Choose Capsule if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want deal tracking.

Questions people ask

Is Akita or Capsule better?
Neither clearly leads. Akita starts at $160/month and Capsule at $19/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Akita or Capsule?
Akita starts at $160/month and Capsule at $19/month.
Does Akita or Capsule run on more platforms?
Akita runs on Web. Capsule runs on Web, Ios, Android.
What is Akita best used for?
Akita is most often used for centralising customer data and product activity for a customer success team, building health scores to flag at-risk accounts, segmenting customers and triggering automated playbooks, identifying expansion revenue opportunities. Of those, centralising customer data and product activity for a customer success team and building health scores to flag at-risk accounts are not what Capsule is typically brought in for.
What can Akita do that Capsule cannot?
Akita covers Health scores, Customer segments, Lifecycle stages, Alerts. Capsule covers Contact management, Deal tracking, Task management, Email sync. Both handle Web support.

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