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CRM · head to head

Folk vs Hunter

Folk logo

Folk

CRM

The CRM that works for you, not the other way around

From
Free
Rated
-
Hunter logo

Hunter

CRM

Email finding, verification and cold outreach platform for B2B prospecting

From
Free
Rated
-

The short version

  • Each has a real cost: Folk no native mobile app, only works through mobile browser which is not optimized for phones; Hunter free plan is limited to 50 credits per month and a single connected inbox, restricting real usage.
  • They diverge on capability: Folk covers Contact management, Hunter covers Domain search.

Where they differ

Only the attributes on which Folk and Hunter actually diverge.

Attributes where Folk and Hunter differ
AttributeFolkHunter
Pricing modelUnknownfreemium
PlatformsWebweb, api
Founded20202015

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Folk

  • Contact management
  • Email tracking
  • Mail merge
  • Chrome extension
  • Tags & groups
  • Notes & activities
  • Import/export
  • Search & filters

Only in Hunter

  • Domain search
  • Email verifier
  • Campaign sender
  • AI writing assistant
  • Browser extension
  • CRM integrations

What people use each for

The jobs each tool is most often brought in to do.

Folk

  • Contact managementnot Hunter
  • Sales outreachnot Hunter
  • Networkingnot Hunter
  • Recruitmentnot Hunter
  • Investor relationsnot Hunter

Hunter

  • Finding verified email addresses for a target companynot Folk
  • Verifying email lists before a campaignnot Folk
  • Running cold outreach sequences from connected inboxesnot Folk
  • Enriching CRM records with contact emailsnot Folk

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Folk

  • No native mobile app, only works through mobile browser which is not optimized for phones
  • Limited workflow automation capabilities compared to enterprise CRMs
  • No automatic phone call tracking, requires manual entry
  • Limited reporting and analytics features
  • Monthly caps on email sends and enrichment credits on lower tiers
  • LinkedIn Chrome extension sometimes has synchronization problems
  • Email sent through Folk sometimes doesn't appear as sent in user's Outlook account

Hunter

  • Free plan is limited to 50 credits per month and a single connected inbox, restricting real usage.
  • Mobile phone or firmographic data is thinner than dedicated sales intelligence platforms.
  • Multichannel outreach (LinkedIn, calls, SMS) is not supported, unlike some competitors.
  • Higher-volume plans require annual billing to get the advertised discounted price.

Pricing, plan by plan

Folk

Free
  • Standard$24/month
    • Pipeline management
    • Email campaigns
    • Contact enrichment
  • Premium$48/month
    • Custom objects
    • Email sequences
    • Dashboards
  • Enterprise$80/month
    • Dedicated account manager
    • Custom integrations
    • Priority support

Hunter

Free
  • FreeFree
    • 50 credits per month
    • 1 connected email account
    • Up to 500 recipients per sequence
  • Starter$34/month
    • 2,000 monthly credits (billed yearly)
    • 3 connected email accounts
    • Advanced filters
  • Growth$104/month
    • 10,000 monthly credits (billed yearly)
    • 10 connected email accounts
    • Priority support
  • Scale$209/month
    • 25,000 monthly credits (billed yearly)
    • 20 connected email accounts
    • Account manager included

Which should you pick?

Choose Folk if

  • You need contact management.
  • You want to start without paying.
  • You also want email tracking.

Choose Hunter if

  • You need domain search.
  • You want to start without paying.
  • You work on web, api.
  • You also want email verifier.

Questions people ask

Is Folk or Hunter better?
Neither clearly leads. Folk starts at Free and Hunter at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Folk or Hunter?
Folk starts at Free and Hunter at Free.
Does Folk or Hunter run on more platforms?
Folk runs on Web. Hunter runs on web, api.
Can I use Folk for free?
Both have a free tier, so you can try either at no cost before committing.
What is Folk best used for?
Folk is most often used for contact management, sales outreach, networking, recruitment. Of those, contact management and sales outreach are not what Hunter is typically brought in for.
What can Folk do that Hunter cannot?
Folk covers Contact management, Email tracking, Mail merge, Chrome extension. Hunter covers Domain search, Email verifier, Campaign sender, AI writing assistant.

Answered from the vendors’ own pages

Folk: What are Folk's pricing plans?

Folk offers three plans: Standard at $24/month per member (billed annually), Premium at $48/month with custom objects and email sequences, and Enterprise from $80/month with advanced security and dedicated support. New workspaces get a 2-week free trial with all Premium features.

Source
Hunter: What does Hunter cost?

Hunter's Free plan gives 50 credits/month. Paid plans (billed yearly) start at $34/month for Starter (2,000 credits), rising to $104/month for Growth and $209/month for Scale, with custom Enterprise pricing above that.

Source
Folk: Does Folk offer a mobile app?

Folk does not have native iOS or Android apps. The web interface technically works on mobile browsers but is built primarily for desktop use.

Source
Hunter: Is there a free plan, and what are its limits?

Yes, Hunter's Free plan includes 50 monthly credits, basic database filters, one connected email account, and sequences capped at 500 recipients.

Source
Folk: Does Folk track phone calls automatically?

No, Folk does not automatically track phone calls. All call interactions must be manually entered into the system.

Source
Hunter: How is usage metered?

Hunter meters usage in credits, consumed once per billing cycle for searches and verifications; credits reset monthly or accumulate annually depending on the billing plan.

Source
Folk: What integrations does Folk support?

Folk supports over 5,000 integrations through platforms like Zapier and Make. It includes native email, calendar, and WhatsApp sync, LinkedIn extension, and can enrich contact data using its built-in enrichment tool.

Source
Hunter: What does Hunter integrate with?

Hunter offers a browser extension, a Google Sheets add-on, CRM connections, and an API, alongside MCP support for AI tool integrations.

Source
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