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CRM · head to head

Hunter vs Insightly

Hunter logo

Hunter

CRM

Email finding, verification and cold outreach platform for B2B prospecting

From
Free
Rated
-
Insightly logo

Insightly

CRM

CRM & project management for any business

From
Free
Rated
-

The short version

  • Each has a real cost: Hunter free plan is limited to 50 credits per month and a single connected inbox, restricting real usage.; Insightly record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
  • They diverge on capability: Hunter covers Domain search, Insightly covers Contact management.

Where they differ

Only the attributes on which Hunter and Insightly actually diverge.

Attributes where Hunter and Insightly differ
AttributeHunterInsightly
Pricing modelfreemiumsubscription
Platformsweb, apiWeb, Ios, Android
Founded20152010

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (CRM).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Hunter

  • Domain search
  • Email verifier
  • Campaign sender
  • AI writing assistant
  • Browser extension
  • CRM integrations

Only in Insightly

  • Contact management
  • Deal tracking
  • Project management
  • Task management
  • Email integration
  • Reporting
  • Mobile app
  • Mailchimp

What people use each for

The jobs each tool is most often brought in to do.

Hunter

  • Finding verified email addresses for a target companynot Insightly
  • Verifying email lists before a campaignnot Insightly
  • Running cold outreach sequences from connected inboxesnot Insightly
  • Enriching CRM records with contact emailsnot Insightly

Insightly

  • CRM with project delivery tracking after the salenot Hunter
  • Managing leads, opportunities and customer projects in one record setnot Hunter

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Hunter

  • Free plan is limited to 50 credits per month and a single connected inbox, restricting real usage.
  • Mobile phone or firmographic data is thinner than dedicated sales intelligence platforms.
  • Multichannel outreach (LinkedIn, calls, SMS) is not supported, unlike some competitors.
  • Higher-volume plans require annual billing to get the advertised discounted price.

Insightly

  • Record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
  • Workflow automation requires the Professional plan at $49 per user per month
  • AI Copilot is metered by query, at 75 on Plus and 100 on Professional
  • Mass email is capped daily, at 2,500 on Plus and 10,000 on Enterprise
  • CRM, Marketing and Service are sold as three separate products, and Marketing is priced per account by prospect count starting at $99 for 2,000
  • Sandboxes and audit logging are Enterprise only at $99 per user per month

Pricing, plan by plan

Hunter

Free
  • FreeFree
    • 50 credits per month
    • 1 connected email account
    • Up to 500 recipients per sequence
  • Starter$34/month
    • 2,000 monthly credits (billed yearly)
    • 3 connected email accounts
    • Advanced filters
  • Growth$104/month
    • 10,000 monthly credits (billed yearly)
    • 10 connected email accounts
    • Priority support
  • Scale$209/month
    • 25,000 monthly credits (billed yearly)
    • 20 connected email accounts
    • Account manager included

Insightly

Free
  • CRM Plus$29/user/month
    • lead and contact management
    • project management
    • advanced reports
  • CRM Professional$49/user/month
    • all Plus features
    • lead assignment/routing
    • workflow automation
  • CRM Enterprise$99/user/month
    • all Professional features
    • sandboxes
    • products/pricebooks/quotes

Which should you pick?

Choose Hunter if

  • You need domain search.
  • You want to start without paying.
  • You work on web, api.
  • You also want email verifier.

Choose Insightly if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want deal tracking.

Questions people ask

Is Hunter or Insightly better?
Neither clearly leads. Hunter starts at Free and Insightly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Hunter or Insightly?
Hunter starts at Free and Insightly at Free.
Does Hunter or Insightly run on more platforms?
Hunter runs on web, api. Insightly runs on Web, Ios, Android.
Can I use Hunter for free?
Both have a free tier, so you can try either at no cost before committing.
What is Hunter best used for?
Hunter is most often used for finding verified email addresses for a target company, verifying email lists before a campaign, running cold outreach sequences from connected inboxes, enriching crm records with contact emails. Of those, finding verified email addresses for a target company and verifying email lists before a campaign are not what Insightly is typically brought in for.
What can Hunter do that Insightly cannot?
Hunter covers Domain search, Email verifier, Campaign sender, AI writing assistant. Insightly covers Contact management, Deal tracking, Project management, Task management.

Answered from the vendors’ own pages

Hunter: What does Hunter cost?

Hunter's Free plan gives 50 credits/month. Paid plans (billed yearly) start at $34/month for Starter (2,000 credits), rising to $104/month for Growth and $209/month for Scale, with custom Enterprise pricing above that.

Source
Insightly: How much does Insightly CRM cost?

Insightly CRM plans are priced per user per month when billed annually: Plus at $29, Professional at $49 (the most popular option), and Enterprise at $99. All plans include a 14-day free trial that requires no credit card.

Source
Hunter: Is there a free plan, and what are its limits?

Yes, Hunter's Free plan includes 50 monthly credits, basic database filters, one connected email account, and sequences capped at 500 recipients.

Source
Insightly: Is there a free trial for Insightly?

Yes, Insightly offers a 14-day free trial across most products with no credit card required, allowing you to test CRM, Marketing Automation, Support & Ticketing, and AppConnect features.

Source
Hunter: How is usage metered?

Hunter meters usage in credits, consumed once per billing cycle for searches and verifications; credits reset monthly or accumulate annually depending on the billing plan.

Source
Insightly: What record storage limits apply to Insightly CRM plans?

Insightly CRM Plus includes 100,000 records, Professional includes 250,000 records, and Enterprise includes 500,000 records. File storage increases from 10 GB on Plus to 100 GB on Professional and 250 GB on Enterprise.

Source
Hunter: What does Hunter integrate with?

Hunter offers a browser extension, a Google Sheets add-on, CRM connections, and an API, alongside MCP support for AI tool integrations.

Source
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