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Customer Support · head to head

8x8 Contact Center vs LeadSquared

8x8 Contact Center logo

8x8 Contact Center

Customer Support

Integrated cloud communications and contact center

From
$85/month
Free plan
No
Full reviewWebsite
LeadSquared logo

LeadSquared

CRM

Indian marketing automation and CRM platform for lead management

From
$1200/year
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: 8x8 Contact Center listed on G-Cloud 14 directly by 8x8 UK Limited (not a reseller) at £0.68 to £113.40 per user per month for 8x8 Contact Centre; LeadSquared marketing Pro limited to 100,000 emails monthly
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which 8x8 Contact Center and LeadSquared actually diverge.

Attributes where 8x8 Contact Center and LeadSquared differ
Attribute8x8 Contact CenterLeadSquared
Starting price$85/month$1200/year
PlatformsWeb, Desktop, Ios, AndroidWeb
CategoryCustomer SupportCRM
Founded1987Unknown

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in 8x8 Contact Center

  • Voice
  • Digital channels
  • IVR
  • ACD
  • WFM
  • Quality management
  • Analytics
  • Salesforce

Only in LeadSquared

Nothing recorded that 8x8 Contact Center does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

8x8 Contact Center

  • Unified communicationsnot LeadSquared
  • Contact centernot LeadSquared
  • Remote worknot LeadSquared
  • Customer supportnot LeadSquared

LeadSquared

  • Email marketing automationnot 8x8 Contact Center
  • Marketing automation for agenciesnot 8x8 Contact Center

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

8x8 Contact Center

  • Listed on G-Cloud 14 directly by 8x8 UK Limited (not a reseller) at £0.68 to £113.40 per user per month for 8x8 Contact Centre

LeadSquared

  • Marketing Pro limited to 100,000 emails monthly
  • Both plans capped at 2 users
  • Custom plans required for enterprise needs

Pricing, plan by plan

8x8 Contact Center

$85/month
  • X6$85/month
    • Voice contact center
    • ACD
    • IVR
  • X7$110/month
    • X6 + Digital channels
    • Quality management
  • X8$140/month
    • X7 + WFM
    • Speech analytics
    • Advanced AI

LeadSquared

$1200/year
  • Marketing Pro$1200/year
    • List Segmentation
    • Social Media Connectors
    • 1,000 Chatbot/Converse sessions
  • Marketing Super$2000/year
    • All Pro features
    • Website Event Tracking
    • 2,000 Chatbot/Converse sessions

Which should you pick?

Choose 8x8 Contact Center if

  • You need voice.
  • You work on Web, Desktop, Ios, Android.
  • You also want digital channels.
8x8 Contact Center review

Choose LeadSquared if

Nothing in the data separates LeadSquared from 8x8 Contact Center on the points above - pick on price and on how each one feels to use.

LeadSquared review

Questions people ask

Is 8x8 Contact Center or LeadSquared better?
Neither clearly leads. 8x8 Contact Center starts at $85/month and LeadSquared at $1200/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, 8x8 Contact Center or LeadSquared?
8x8 Contact Center starts at $85/month and LeadSquared at $1200/year.
Does 8x8 Contact Center or LeadSquared run on more platforms?
8x8 Contact Center runs on Web, Desktop, Ios, Android. LeadSquared runs on Web.
What is 8x8 Contact Center best used for?
8x8 Contact Center is most often used for unified communications, contact center, remote work, customer support. Of those, unified communications and contact center are not what LeadSquared is typically brought in for.
What can 8x8 Contact Center do that LeadSquared cannot?
8x8 Contact Center covers Voice, Digital channels, IVR, ACD.

Answered from the vendors’ own pages

LeadSquared: How much does LeadSquared cost?

LeadSquared pricing starts at $1,200 per year for the Marketing Pro plan and $2,000 per year for the Marketing Super plan. Custom plans are available upon request.

Source
LeadSquared: What is the difference between Marketing Pro and Super plans?

Marketing Super adds Website Event Tracking, doubles chatbot sessions (2,000 vs 1,000), increases email inclusions to 250,000/month (vs 100,000), and adds Advanced workflow automation. Storage increases from 2GB to 10GB and reports capacity doubles to 50.

Source
LeadSquared: How many users can I add to each plan?

Both Marketing Pro and Super plans include 2 users. Unlimited contacts are supported on both tiers.

Source
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