Muck Rack vs Ghost
A comprehensive head-to-head comparison of two leading news & media solutions in 2026. Compare features, pricing, ratings, and more to find the right fit.
Quick Verdict
Choose Muck Rack if you need Media database and prefer comprehensive paid features. Choose Ghost if you prioritize Content API and want a free tier to start. Both are rated 4.4/5 by users.
Muck Rack vs Ghost: At a Glance
Feature Comparison: Muck Rack vs Ghost
| Feature | Muck Rack | Ghost |
|---|---|---|
| Media database | ||
| Journalist profiles | ||
| Media monitoring | ||
| Pitching platform | ||
| Coverage reporting | ||
| Slack | ||
| Salesforce | ||
| Google Analytics | ||
| CRM systems | ||
| Web support | ||
| Browser-extension support | ||
| Content API | ||
| Membership | ||
| Analytics | ||
| Webhooks | ||
| Zapier | ||
| Custom integrations | ||
| Node.js support | ||
| Cloud support | ||
| Self-hosted support |
Muck Rack vs Ghost: Pricing Breakdown
Muck Rack Pricing
Model: subscription
- Media database
- Media monitoring
- Pitching tools
- Coverage reports
- All Pro features
- Team management
- SSO integration
- Custom support
Ghost Pricing
Model: open-source-commercial
- Full Ghost
- Content API
- Community support
- Cloud hosting
- Membership
- Analytics
- Advanced features
- Priority support
- Custom themes
Pros and Cons
Muck Rack
Pros
- Highly rated by users (4.4/5)
- Rich feature set with 11+ capabilities
- Strong Media database functionality
- Strong Journalist profiles functionality
Cons
- No free plan available
- May require time to learn advanced features
Ghost
Pros
- Highly rated by users (4.4/5)
- Free plan available to get started
- Available on 3 platforms (Node.js, Cloud, Self-hosted)
- Rich feature set with 9+ capabilities
- Strong Content API functionality
- Strong Membership functionality
Cons
- May require time to learn advanced features
Who Should Use Muck Rack vs Ghost?
Choose Muck Rack if you:
- Need Media database
- Have a budget of Contact for pricing+
- Work primarily on Web and Browser-extension
- Value Journalist profiles
Choose Ghost if you:
- Need Content API
- Want to start for free
- Work primarily on Node.js and Cloud
- Value Membership
Frequently Asked Questions: Muck Rack vs Ghost
Is Muck Rack better than Ghost?
It depends on your needs. Muck Rack has a 4.4/5 user rating while Ghost has 4.4/5. Muck Rack excels in Media database and Journalist profiles, while Ghost stands out with Content API and Membership. Consider your budget (Contact for pricing vs Free), platform needs, and specific feature requirements.
Which is cheaper, Muck Rack or Ghost?
Muck Rack starts at Contact for pricing. Ghost offers a free plan and starts at Free. Ghost has a clear pricing advantage with its free tier.
Can I use Muck Rack and Ghost together?
While both are news & media tools, some teams use complementary software together. Check each product's API and integration capabilities for compatibility. However, most users find that one solution covers their core news & media needs.
What are the main differences between Muck Rack and Ghost?
The key differences include: pricing model (subscription vs open-source-commercial), platform support (Web, Browser-extension vs Node.js, Cloud, Self-hosted), and feature focus. Muck Rack emphasizes Media database, Journalist profiles, Media monitoring while Ghost focuses on Content API, Membership, Analytics. User ratings differ slightly: 4.4 vs 4.4 out of 5.
Ready to choose?
Explore detailed reviews, user ratings, and pricing for both Muck Rack and Ghost.