Softwr

News & Media · head to head

Arc Publishing vs Muck Rack

Arc Publishing logo

Arc Publishing

News & Media

The enterprise publishing platform for news organizations

From
On request
Rated
-
Full reviewWebsite
Muck Rack logo

Muck Rack

News & Media

The new standard in PR software

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Arc Publishing now sold as Arc XP, and arcpublishing.com redirects there; Muck Rack no pricing is published, and every quote is prepared individually
  • They diverge on capability: Arc Publishing covers Modular CMS, Muck Rack covers Media database.

Where they differ

Only the attributes on which Arc Publishing and Muck Rack actually diverge.

Attributes where Arc Publishing and Muck Rack differ
AttributeArc PublishingMuck Rack
Pricing modelquotesubscription
PlatformsWeb, MobileWeb, Browser-extension
Founded20162009

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (News & Media).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Arc Publishing

  • Modular CMS
  • Content creation
  • Publishing workflow
  • Paywall management
  • Subscription billing
  • Analytics dashboard
  • API framework
  • Commerce integration

Only in Muck Rack

  • Media database
  • Journalist profiles
  • Media monitoring
  • Pitching platform
  • Coverage reporting
  • Slack
  • Salesforce
  • Google Analytics

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Arc Publishing

  • Content management for news and digital publishersnot Muck Rack
  • Subscription and paywall managementnot Muck Rack
  • Video publishing alongside articlesnot Muck Rack
  • Multi-site delivery for broadcast and B2B publishersnot Muck Rack

Muck Rack

  • Finding and pitching journalists from a media databasenot Arc Publishing
  • Monitoring coverage and measuring PR resultsnot Arc Publishing

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Arc Publishing

  • Now sold as Arc XP, and arcpublishing.com redirects there
  • Pricing is not published
  • Built for media companies, so the editorial workflow assumptions do not suit a general business site

Muck Rack

  • No pricing is published, and every quote is prepared individually
  • Cost depends on user count, so a growing PR team pays more for the same database
  • Broadcast monitoring, social listening and press release distribution are separately priced modules rather than included

Pricing, plan by plan

Arc Publishing

On request
  • Enterprise$undefined/custom
    • Custom CMS
    • Paywall integration
    • Advanced analytics

Muck Rack

On request
  • ProFree
    • Media database
    • Media monitoring
    • Pitching tools
  • EnterpriseFree
    • All Pro features
    • Team management
    • SSO integration

Which should you pick?

Choose Arc Publishing if

  • You need modular cms.
  • You work on Web, Mobile.
  • You also want content creation.
Arc Publishing review

Choose Muck Rack if

  • You need media database.
  • You work on Web, Browser-extension.
  • You also want journalist profiles.
Muck Rack review

Questions people ask

Is Arc Publishing or Muck Rack better?
Neither clearly leads. Arc Publishing starts at On request and Muck Rack at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Arc Publishing or Muck Rack?
Arc Publishing starts at On request and Muck Rack at On request.
Does Arc Publishing or Muck Rack run on more platforms?
Arc Publishing runs on Web, Mobile. Muck Rack runs on Web, Browser-extension.
What is Arc Publishing best used for?
Arc Publishing is most often used for content management for news and digital publishers, subscription and paywall management, video publishing alongside articles, multi-site delivery for broadcast and b2b publishers. Of those, content management for news and digital publishers and subscription and paywall management are not what Muck Rack is typically brought in for.
What can Arc Publishing do that Muck Rack cannot?
Arc Publishing covers Modular CMS, Content creation, Publishing workflow, Paywall management. Muck Rack covers Media database, Journalist profiles, Media monitoring, Pitching platform. Both handle Web support.
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Arc Publishing

More on Muck Rack

Keep looking

Other head to heads