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HubSpot vs Ontraport

HubSpot logo

HubSpot

All industries

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite
Ontraport logo

Ontraport

CRM & Sales

All-in-one CRM and marketing automation

From
$24/month
Rated
-
Full reviewWebsite

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Ontraport no plan name, monthly price, contact band, user count or email send limit is published on the pricing page
  • They diverge on capability: HubSpot covers CRM, Ontraport covers Contact management.

Where they differ

Only the attributes on which HubSpot and Ontraport actually diverge.

Attributes where HubSpot and Ontraport differ
AttributeHubSpotOntraport
Starting priceFree$24/month
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, Mobile, CloudWeb
CategoryAll industriesCRM & Sales
Founded20062009

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Customer service
  • Content management
  • Analytics
  • Social media
  • Gmail
  • Outlook
  • Salesforce

Only in Ontraport

  • Contact management
  • Automation
  • Reporting
  • Landing pages
  • Zapier
  • Stripe
  • Cloud deployment
  • Web support

Both cover

  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Slack
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Small businesses and startups using CRM, email marketing, sales pipeline, and customer service in single platformnot Ontraport
  • Organisations requiring integration with 2,000+ third-party applicationsnot Ontraport
  • Teams leveraging AI agents for prospecting, service automation, and data analysisnot Ontraport

Ontraport

  • CRM with marketing automation and campaign buildingnot HubSpot
  • Managing contacts, pages and email sequences in one platformnot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Ontraport

  • No plan name, monthly price, contact band, user count or email send limit is published on the pricing page
  • Reaching a figure requires a trial signup or a sales conversation
  • The two months free saving requires annual billing

Pricing, plan by plan

HubSpot

Free

No published plan breakdown. See the HubSpot review.

Ontraport

$24/month
  • Plus$24/month
    • Contact management
    • Email marketing
  • Pro$79/month
    • Everything in Plus
    • Automation
    • CRM
  • Pro+$149/month
    • Everything in Pro
    • Advanced features
    • API access

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want customer service.
HubSpot review

Choose Ontraport if

  • You need contact management.
  • You also want automation.
Ontraport review

Questions people ask

Is HubSpot or Ontraport better?
Neither clearly leads. HubSpot starts at Free and Ontraport at $24/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Ontraport?
HubSpot has a free tier; the other does not. Paid plans start at Free for HubSpot and $24/month for Ontraport.
Does HubSpot or Ontraport run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Ontraport runs on Web.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Ontraport starts at $24/month.
What is HubSpot best used for?
HubSpot is most often used for small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform, organisations requiring integration with 2,000+ third-party applications, teams leveraging ai agents for prospecting, service automation, and data analysis. Of those, small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform and organisations requiring integration with 2,000+ third-party applications are not what Ontraport is typically brought in for.
What can HubSpot do that Ontraport cannot?
HubSpot covers CRM, Customer service, Content management, Analytics. Ontraport covers Contact management, Automation, Reporting, Landing pages. Both handle Email marketing, Marketing automation, Sales pipeline, Slack.
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