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CRM · head to head

HubSpot vs HubSpot Service Hub

HubSpot logo

HubSpot

CRM

Grow better with HubSpot

From
Free
Free plan
Yes
HubSpot Service Hub logo

HubSpot Service Hub

Customer Support

Customer service software for scaling companies

From
Free
Free plan
Yes

The short version

  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; HubSpot Service Hub the free tier is capped at 2 users
  • They diverge on capability: HubSpot covers CRM, HubSpot Service Hub covers Ticketing.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot and HubSpot Service Hub actually diverge.

Attributes where HubSpot and HubSpot Service Hub differ
AttributeHubSpotHubSpot Service Hub
PlatformsWeb, Mobile, CloudWeb, Ios, Android
CategoryCRMCustomer Support

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), founded (2006).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

Only in HubSpot Service Hub

  • Ticketing
  • Knowledge base
  • Customer feedback
  • Live chat
  • Conversational bots
  • Reporting
  • HubSpot CRM
  • SSO

Both cover

  • Slack
  • Salesforce
  • Zoom
  • Microsoft Teams
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Marketing automation with email sending and lead generationnot HubSpot Service Hub
  • CRM with deal pipeline managementnot HubSpot Service Hub
  • Multi-user team collaborationnot HubSpot Service Hub

HubSpot Service Hub

  • Shared inbox and ticketing for a support teamnot HubSpot
  • Knowledge base and customer self-servicenot HubSpot
  • Live chat and chatbots on a websitenot HubSpot
  • Customer feedback surveys and CSATnot HubSpot
  • Support reporting tied into the HubSpot CRMnot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

HubSpot Service Hub

  • The free tier is capped at 2 users
  • Professional carries a one-off onboarding fee of $1,500, and Enterprise $3,500, on top of the seat price
  • Seats are $90 a month billed monthly against $100 billed annually on Professional, so the annual commitment is not the cheaper option per month
  • AI features run on monthly credits, 500 on Starter and 3,000 on Professional, which do not roll over
  • Extra credits cost $0.010 each once the monthly allocation is spent

Pricing, plan by plan

HubSpot

Free
  • FreeFree
    • Up to 2 users
    • Lead generation
    • Email sending
  • Starter$7/month
    • 500 HubSpot Credits
    • 1,000 marketing contacts
    • 5x contact tier limit email sends
  • Professional$800/month
    • 3 core seats included
    • 3,000 HubSpot Credits
    • 2,000 marketing contacts
  • Enterprise$3600/month
    • 5 core seats included
    • 5,000 HubSpot Credits
    • 10,000 marketing contacts

HubSpot Service Hub

Free
  • FreeFree
    • Contact management
    • Ticketing
    • Team email
  • Starter$10/month
    • Simple ticket automation
    • Multiple ticket pipelines
    • Live chat
  • Professional$100/month
    • Help desk workspace
    • Customer success workspace
    • Customer agent
  • Enterprise$150/month
    • Skill-based routing
    • Conditional SLAs
    • Customer journey analytics

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.

Choose HubSpot Service Hub if

  • You need ticketing.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want knowledge base.

Questions people ask

Is HubSpot or HubSpot Service Hub better?
Neither clearly leads. HubSpot starts at Free and HubSpot Service Hub at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or HubSpot Service Hub?
HubSpot starts at Free and HubSpot Service Hub at Free.
Does HubSpot or HubSpot Service Hub run on more platforms?
HubSpot runs on Web, Mobile, Cloud. HubSpot Service Hub runs on Web, Ios, Android.
Can I use HubSpot for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot best used for?
HubSpot is most often used for marketing automation with email sending and lead generation, crm with deal pipeline management, multi-user team collaboration. Of those, marketing automation with email sending and lead generation and crm with deal pipeline management are not what HubSpot Service Hub is typically brought in for.
What can HubSpot do that HubSpot Service Hub cannot?
HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. HubSpot Service Hub covers Ticketing, Knowledge base, Customer feedback, Live chat. Both handle Slack, Salesforce, Zoom, Microsoft Teams.

Answered from the vendors’ own pages

HubSpot: How much does HubSpot Marketing Hub cost per user?

Free plan at $0/month for up to 2 users. Starter at $7/month per seat (annual), Professional at $800/month for 3 core seats with $45/month per additional seat, Enterprise at $3,600/month for 5 core seats with $75/month per additional seat.

Source
HubSpot Service Hub: How much does HubSpot Service Hub cost per user?

Free plan at $0/month. Starter at $10/month per seat (new customers; regular $20/month), Professional at $100/month per seat, Enterprise at $150/month per seat.

Source
HubSpot: What are the onboarding costs for HubSpot Professional and Enterprise plans?

Professional plan requires a one-time onboarding fee of $3,000. Enterprise plan requires a one-time onboarding fee of $7,000.

Source
HubSpot Service Hub: What is the free trial length for HubSpot Service Hub?

A 14-day free trial is available for evaluating Service Hub functionality before commitment to a paid plan.

Source
HubSpot: Is there a free plan for HubSpot Marketing Hub?

Yes, the free plan includes up to 2 users with lead generation, email sending, and success measurement capabilities at no cost with no credit card required.

Source
HubSpot Service Hub: Does HubSpot Service Hub have a free permanent plan?

Yes, the free plan includes contact management, ticketing, and team email features at $0/month with no credit card required.

Source
HubSpot: What is the cost of additional HubSpot Credits and marketing contacts?

HubSpot Credits cost $9 per 1,000 credits when purchased annually. Additional marketing contacts beyond plan limits can be purchased separately.

Source
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