CRM & Sales · head to head
Copper vs Reply.io

Reply.io
CRM & Sales
Multichannel sales engagement platform for email, LinkedIn, calls and SMS outreach
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Copper the Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month; Reply.io multichannel features and CRM sync require the higher-priced Professional tier or above.
- They diverge on capability: Copper covers Gmail integration, Reply.io covers Multichannel sequences.
Where they differ
Only the attributes on which Copper and Reply.io actually diverge.
Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (CRM & Sales), founded (2014).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Copper
- Gmail integration
- Contact management
- Deal tracking
- Pipeline management
- Email tracking
- Automation
- Gmail
- Google Calendar
Only in Reply.io
- Multichannel sequences
- Contact database
- AI email assistant
- Deliverability tools
- CRM sync
- Reporting and analytics
What people use each for
The jobs each tool is most often brought in to do.
Copper
- CRM for teams working inside Google Workspacenot Reply.io
- Pipeline and deal trackingnot Reply.io
- Contact enrichment and activity capturenot Reply.io
- Workflow automation on the higher tiersnot Reply.io
Reply.io
- Running multichannel outbound sequences combining email and LinkedInnot Copper
- Automating cold calling and SMS follow-ups alongside emailnot Copper
- Finding new B2B prospects from a built-in contact databasenot Copper
- Syncing outreach activity into an existing CRMnot Copper
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Copper
- The Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month
- Professional at $59 per user per month still caps at 15,000 contacts and 50 companies
- Workflow automation, bulk email and reporting all require Professional
- Email sequences, custom reports and multi-currency are Business tier only at $99 per user per month
- The advertised prices are the annual rates; monthly billing runs from $29 to $134 per user
Reply.io
- Multichannel features and CRM sync require the higher-priced Professional tier or above.
- LinkedIn and calling/SMS automation are billed as separate per-account add-ons on top of plan pricing.
- Pricing is per user, which can raise costs quickly for larger sales teams.
- Monthly (non-annual) billing carries a notable price premium over the advertised annual rates.
Pricing, plan by plan
Copper
Free- FreeFree
- Contact management
- Basic CRM
- Starter$25/month
- Everything in Free
- Pipeline management
- Professional$75/month
- Everything in Starter
- Automation
- Advanced reporting
Reply.io
Free- FreeFree
- Limited monthly emails
- Basic sequence features
- Starter$49/month
- Email-only sequences
- Billed annually per user
- Professional$89/month
- Multichannel sequences
- CRM sync
- Billed annually per user
- Ultimate$139/month
- Full AI suite
- Highest sending limits
- Advanced reporting and integrations
Which should you pick?
Choose Copper if
- You need gmail integration.
- You want to start without paying.
- You also want contact management.
Choose Reply.io if
- You need multichannel sequences.
- You want to start without paying.
- You work on web, api.
- You also want contact database.
Questions people ask
- Is Copper or Reply.io better?
- Neither clearly leads. Copper starts at Free and Reply.io at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Copper or Reply.io?
- Copper starts at Free and Reply.io at Free.
- Does Copper or Reply.io run on more platforms?
- Copper runs on Web. Reply.io runs on web, api.
- Can I use Copper for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Copper best used for?
- Copper is most often used for crm for teams working inside google workspace, pipeline and deal tracking, contact enrichment and activity capture, workflow automation on the higher tiers. Of those, crm for teams working inside google workspace and pipeline and deal tracking are not what Reply.io is typically brought in for.
- What can Copper do that Reply.io cannot?
- Copper covers Gmail integration, Contact management, Deal tracking, Pipeline management. Reply.io covers Multichannel sequences, Contact database, AI email assistant, Deliverability tools.
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