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Technology · head to head

Attio vs Copper

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Rated
-
Copper logo

Copper

CRM

Gmail-native CRM for growth teams

From
Free
Rated
-

The short version

  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Copper the Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month
  • They diverge on capability: Attio covers Custom data model, Copper covers Gmail integration.
  • Prices and features above were last checked on 2 September 2026.

Where they differ

Only the attributes on which Attio and Copper actually diverge.

Attributes where Attio and Copper differ
AttributeAttioCopper
Pricing modelfreemiumsubscription
PlatformsWeb, Ios, Android, ApiWeb
CategoryTechnologyCRM
Founded20212014

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in Copper

  • Gmail integration
  • Contact management
  • Deal tracking
  • Pipeline management
  • Email tracking
  • Automation
  • Google Calendar
  • Cloud deployment

Both cover

  • Gmail
  • Slack
  • Zapier
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot Copper
  • Customer managementnot Copper
  • Deal trackingnot Copper
  • Investor relationsnot Copper
  • Partnership managementnot Copper

Copper

  • CRM for teams working inside Google Workspacenot Attio
  • Pipeline and deal trackingnot Attio
  • Contact enrichment and activity capturenot Attio
  • Workflow automation on the higher tiersnot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Copper

  • The Basic plan caps at 2,500 contacts and 25 companies, which is small for a CRM at $23 per user per month
  • Professional at $59 per user per month still caps at 15,000 contacts and 50 companies
  • Workflow automation, bulk email and reporting all require Professional
  • Email sequences, custom reports and multi-currency are Business tier only at $99 per user per month
  • The advertised prices are the annual rates; monthly billing runs from $29 to $134 per user

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

Copper

Free
  • Basic$undefined/mo
  • Professional$undefined/mo
  • Business$undefined/mo

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.

Choose Copper if

  • You need gmail integration.
  • You want to start without paying.
  • You also want contact management.

Questions people ask

Is Attio or Copper better?
Neither clearly leads. Attio starts at Free and Copper at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or Copper?
Attio starts at Free and Copper at Free.
Does Attio or Copper run on more platforms?
Attio runs on Web, Ios, Android, Api. Copper runs on Web.
Can I use Attio for free?
Both have a free tier, so you can try either at no cost before committing.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Copper is typically brought in for.
What can Attio do that Copper cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Copper covers Gmail integration, Contact management, Deal tracking, Pipeline management. Both handle Gmail, Slack, Zapier, SOC2.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
Copper: How much does Copper cost per person?

Basic is $29/month (or $23/month annual). Professional is $69/month (or $59/month annual). Business is $134/month (or $99/month annual). All pricing is per seat in USD, excluding taxes.

Source
Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Copper: What contact limit does each plan allow?

Basic allows 2,500 contacts. Professional allows 15,000 contacts. Business allows unlimited contacts.

Source
Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
Copper: How much can I save by paying annually?

Annual billing saves 14-26% vs. monthly: Basic saves 20%, Professional saves 14%, Business saves 26%. For example, Professional costs $69/month on monthly billing but only $59/month when billed annually.

Source
Copper: Is there a free trial or free plan?

Yes. Copper offers a 14-day free trial with instant activation and no credit card required. Trial includes full access to all features.

Source
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