Softwr

Sales Enablement · head to head

Bigtincan vs SmartKarrot

Bigtincan logo

Bigtincan

Sales Enablement

AI-Powered Sales Enablement

From
On request
Rated
-
Full reviewWebsite
SmartKarrot logo

SmartKarrot

Customer Success

Intelligent Customer Success Platform

From
$15000/year
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bigtincan no published pricing makes budgeting difficult and requires contacting sales for quotes; SmartKarrot the entry Basic plan starts at $15,000 per year and includes only 5 users
  • They diverge on capability: Bigtincan covers AI content recommendations, SmartKarrot covers Customer 360.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Bigtincan and SmartKarrot actually diverge.

Attributes where Bigtincan and SmartKarrot differ
AttributeBigtincanSmartKarrot
Starting priceOn request$15000/year
Pricing modelUnknownsubscription
PlatformsWeb, iOS, AndroidWeb
CategorySales EnablementCustomer Success
Founded20082018

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bigtincan

  • AI content recommendations
  • Mobile enablement
  • Document automation
  • Training
  • Analytics
  • Microsoft Dynamics
  • SAP
  • Oracle

Only in SmartKarrot

  • Customer 360
  • Health monitoring
  • Playbook automation
  • Success planning
  • Touchpoints tracking
  • HubSpot
  • Slack
  • Intercom

Both cover

  • Salesforce
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Bigtincan

  • Customer Successnot SmartKarrot
  • Sales Enablementnot SmartKarrot
  • Ai Automationnot SmartKarrot

SmartKarrot

  • Tracking customer onboarding phases and account health for a SaaS businessnot Bigtincan
  • Segmenting accounts and users to target customer success playsnot Bigtincan
  • Reporting on customer success outcomes with embedded BI dashboardsnot Bigtincan

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bigtincan

  • No published pricing makes budgeting difficult and requires contacting sales for quotes
  • Steep implementation and onboarding costs on top of per-user fees for enterprise plans
  • Complex setup process requiring significant organizational change management to adopt

SmartKarrot

  • The entry Basic plan starts at $15,000 per year and includes only 5 users
  • All plans are billed annually with no monthly option
  • Basic includes only 2 third party integrations, Growth 3 and Pro 4
  • Usage tracking is limited to 1 SaaS product on Growth and 3 on Pro
  • Growth, Pro and Enterprise plans are all Contact Sales with no published price
  • Basic support is email-based only, with a dedicated CSM starting at Growth
  • SmartKonversation call intelligence is a paid add-on rather than an included feature on Basic, Growth or Pro
  • SmartOps advanced AI trends is an add-on available only on the Enterprise plan
  • Additional Lite users are billed at $10 per user per month on top of the plan fee

Pricing, plan by plan

Bigtincan

On request
  • SMB$undefined/custom
    • Average cost $17,937
    • Sales enablement basics
    • Mobile access
  • Enterprise$undefined/custom
    • Average cost $139,644
    • Advanced features
    • Dedicated support

SmartKarrot

$15000/year
  • Basic$15000/year
    • 5 included users
    • CRM functionality
    • Email and calendar integration
  • Growth$null/year
    • 10 included users
    • All Basic features
    • 1 SaaS product tracking
  • Pro$null/year
    • 25 included users
    • All Growth features
    • 3 SaaS products
  • Enterprise$null/year
    • Custom user count
    • Unlimited customization
    • 3+ SaaS products

Which should you pick?

Choose Bigtincan if

  • You need ai content recommendations.
  • You work on Web, iOS, Android.
  • You also want mobile enablement.
Bigtincan review

Choose SmartKarrot if

  • You need customer 360.
  • You also want health monitoring.
SmartKarrot review

Questions people ask

Is Bigtincan or SmartKarrot better?
Neither clearly leads. Bigtincan starts at On request and SmartKarrot at $15000/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bigtincan or SmartKarrot?
Bigtincan starts at On request and SmartKarrot at $15000/year.
Does Bigtincan or SmartKarrot run on more platforms?
Bigtincan runs on Web, iOS, Android. SmartKarrot runs on Web.
What is Bigtincan best used for?
Bigtincan is most often used for customer success, sales enablement, ai automation. Of those, customer success and sales enablement are not what SmartKarrot is typically brought in for.
What can Bigtincan do that SmartKarrot cannot?
Bigtincan covers AI content recommendations, Mobile enablement, Document automation, Training. SmartKarrot covers Customer 360, Health monitoring, Playbook automation, Success planning. Both handle Salesforce, Web support.

Answered from the vendors’ own pages

Bigtincan: Does Bigtincan publish transparent pricing?

No. Bigtincan uses quote-based pricing with no published list prices. Most customers report effective costs of $25-$45 per user per month when billed annually, with SMB plans averaging $17,937 and Enterprise plans averaging $139,644.

Source
SmartKarrot: How much does SmartKarrot cost?

SmartKarrot's Basic plan costs $15,000 per year for 5 included users with CRM, email and calendar integration, and 2 third-party integrations. Growth and Pro plans require contacting sales for pricing. Enterprise plans are customized based on organizational requirements.

Source
Bigtincan: What is included in Bigtincan's mobile capabilities?

Bigtincan includes mobile access for sales teams to access content, run presentations, and engage customers on their devices as part of its mobile-first sales enablement approach.

Source
SmartKarrot: What support is included in SmartKarrot plans?

The Basic plan includes email-based support only. Growth and Pro plans include a dedicated customer success manager. Enterprise plans offer premium support tier with customized support levels.

Source
Bigtincan: Does Bigtincan include AI-powered features?

Yes. Bigtincan includes AI-powered features for content recommendations, sales coaching, and engagement analytics to help teams optimize their selling process.

Source
SmartKarrot: What are SmartKarrot's add-on services?

SmartKarrot offers optional enhancements including SmartKonversation (call intelligence), SmartOps (AI-powered trend analysis), and embedded business intelligence for reporting. These add-ons are available across plan tiers.

Source
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