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Sales Enablement · head to head

Bigtincan vs Product Fruits

Bigtincan logo

Bigtincan

Sales Enablement

AI-Powered Sales Enablement

From
On request
Rated
-
Full reviewWebsite
Product Fruits logo

Product Fruits

Customer Success

In app onboarding, tours and checklists priced by monthly active users, not by seat

From
$83.25/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Bigtincan no published pricing makes budgeting difficult and requires contacting sales for quotes; Product Fruits pricing is by monthly active users rather than by seat, so the bill grows with product success rather than with team size, and a viral month produces a cost increase the finance team did not plan for.
  • They diverge on capability: Bigtincan covers AI content recommendations, Product Fruits covers Product tours.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Bigtincan and Product Fruits actually diverge.

Attributes where Bigtincan and Product Fruits differ
AttributeBigtincanProduct Fruits
Starting priceOn request$83.25/month
Pricing modelUnknownPer month by monthly active users
PlatformsWeb, iOS, AndroidWeb
CategorySales EnablementCustomer Success
Founded2008Unknown

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bigtincan

  • AI content recommendations
  • Mobile enablement
  • Document automation
  • Training
  • Salesforce
  • Microsoft Dynamics
  • SAP
  • Oracle

Only in Product Fruits

  • Product tours
  • Hints and tooltips
  • Onboarding checklists
  • In app announcements
  • Surveys and NPS
  • Help centre widget
  • Segmentation

Both cover

  • Analytics

What people use each for

The jobs each tool is most often brought in to do.

Bigtincan

  • Customer Successnot Product Fruits
  • Sales Enablementnot Product Fruits
  • Ai Automationnot Product Fruits

Product Fruits

  • A software company that wants to ship onboarding changes without putting them in an engineering sprintnot Bigtincan
  • A team evaluating product adoption tools that needs a real price before starting a sales conversation, which the category incumbents largely do not providenot Bigtincan
  • A product manager running activation experiments where the cycle time of a release is the bottleneck, not the ideanot Bigtincan
  • A small software business whose monthly active user count is under a few thousand and for whom Pendo enterprise pricing is out of reachnot Bigtincan

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bigtincan

  • No published pricing makes budgeting difficult and requires contacting sales for quotes
  • Steep implementation and onboarding costs on top of per-user fees for enterprise plans
  • Complex setup process requiring significant organizational change management to adopt

Product Fruits

  • Pricing is by monthly active users rather than by seat, so the bill grows with product success rather than with team size, and a viral month produces a cost increase the finance team did not plan for.
  • Overage is not priced publicly. Product Fruits says the product keeps working above quota and that customer service will reach out to discuss a better fitting plan, so a spiky business should get overage terms in writing before signing.
  • The published rate card stops at Business, so any organisation beyond that scale is into a custom quote and loses the price transparency that made Product Fruits attractive in the first place.
  • There is no free plan, only a trial, so a team that wants to keep a small permanent deployment running without a subscription cannot, unlike some competitors in adjacent categories.
  • It is a smaller vendor than Pendo, Appcues and Userpilot, with a correspondingly smaller integration ecosystem and less depth in product analytics, so teams that want adoption tooling and analytics from one vendor will find it thin on the analytics half.

Pricing, plan by plan

Bigtincan

On request
  • SMB$undefined/custom
    • Average cost $17,937
    • Sales enablement basics
    • Mobile access
  • Enterprise$undefined/custom
    • Average cost $139,644
    • Advanced features
    • Dedicated support

Product Fruits

$83.25/month
  • Starter$83.25/month
    • 999 US dollars a year on annual billing, 111 US dollars a month if billed monthly
    • 1,500 monthly active users included
    • Tours, hints, checklists and announcements
  • Pro$140.25/month
    • 187 US dollars a month if billed monthly
    • Higher monthly active user allowance
    • Surveys, NPS and help centre widget
  • Business$280.5/month
    • 374 US dollars a month if billed monthly
    • Highest published monthly active user allowance
    • Advanced segmentation and analytics

Which should you pick?

Choose Bigtincan if

  • You need ai content recommendations.
  • You work on Web, iOS, Android.
  • You also want mobile enablement.
Bigtincan review

Choose Product Fruits if

  • You need product tours.
  • You also want hints and tooltips.
Product Fruits review

Questions people ask

Is Bigtincan or Product Fruits better?
Neither clearly leads. Bigtincan starts at On request and Product Fruits at $83.25/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bigtincan or Product Fruits?
Bigtincan starts at On request and Product Fruits at $83.25/month.
Does Bigtincan or Product Fruits run on more platforms?
Bigtincan runs on Web, iOS, Android. Product Fruits runs on Web.
What is Bigtincan best used for?
Bigtincan is most often used for customer success, sales enablement, ai automation. Of those, customer success and sales enablement are not what Product Fruits is typically brought in for.
What can Bigtincan do that Product Fruits cannot?
Bigtincan covers AI content recommendations, Mobile enablement, Document automation, Training. Product Fruits covers Product tours, Hints and tooltips, Onboarding checklists, In app announcements. Both handle Analytics.

Answered from the vendors’ own pages

Bigtincan: Does Bigtincan publish transparent pricing?

No. Bigtincan uses quote-based pricing with no published list prices. Most customers report effective costs of $25-$45 per user per month when billed annually, with SMB plans averaging $17,937 and Enterprise plans averaging $139,644.

Source
Product Fruits: How is Product Fruits priced?

By monthly active users. Starter is 999 US dollars a year, which is 83.25 a month, for 1,500 monthly active users, or 111 a month billed monthly. Pro and Business are 140.25 and 280.50 a month on annual billing.

Bigtincan: What is included in Bigtincan's mobile capabilities?

Bigtincan includes mobile access for sales teams to access content, run presentations, and engage customers on their devices as part of its mobile-first sales enablement approach.

Source
Product Fruits: What happens if we exceed the monthly active user quota?

Product Fruits says the product keeps working for users above quota and that customer service will reach out to discuss a better fitting plan. Overage is not priced publicly, so agree the terms before signing.

Bigtincan: Does Bigtincan include AI-powered features?

Yes. Bigtincan includes AI-powered features for content recommendations, sales coaching, and engagement analytics to help teams optimize their selling process.

Source
Product Fruits: Is there a free plan?

No. There is a free trial with full access and no card required, but no permanently free tier.

Product Fruits: How does it compare with Pendo?

Product Fruits is much cheaper and publishes its prices. Pendo has far deeper product analytics. If you need adoption guidance only, Product Fruits is the cheaper answer; if you need analytics too, it is not.

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