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Attio

The CRM built for the next generation of companies

As of 30 August 2026, Attio has a free plan and paid plans start at $44/month. Attio is a radically flexible CRM that adapts to your unique workflows. Softwr lists it under Technology. Attio is made by Attio Ltd, launched in 2019, available on Web, iOS, Android, API.

Overview

What Attio does

Attio is a radically flexible CRM that adapts to your unique workflows. Build custom objects, design powerful views, and create automated workflows—all through a beautiful, intuitive interface that your team will love using.

What people use it for

  • Sales pipeline
  • Customer management
  • Deal tracking
  • Investor relations
  • Partnership management

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Attio.

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Cross-shopped

What people choose instead of Attio

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

Pricing

What Attio costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Free

Free

  • Up to 3 seats
  • 50000 records
  • 3 objects
  • 50 GB storage

Plus

$44 /mo

  • Up to 10 seats
  • 250000 records
  • 5 objects
  • 1000 emails/month

Pro

$99 /mo

  • Unlimited seats
  • 1000000 records
  • 12 objects
  • Unlimited emails/month

Enterprise

Free

  • Custom pricing
  • Unlimited objects
  • Custom record limits

Capabilities

Features

  • Custom data model

  • Flexible views

  • Email integration

  • Calendar sync

  • Automations

  • Mobile app

  • Real-time collaboration

  • Templates

  • Gmail

    Integration with Gmail

  • Outlook

    Integration with Outlook

  • Slack

    Integration with Slack

  • Zapier

    Integration with Zapier

Answered, with sources

Questions people ask

Each answer names the page it came from, so you can check it rather than take our word for it.

How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source

Behind it

Who makes Attio

Company
Attio Ltd
Based in
London, United Kingdom
Founders
Nicolas Sharp, Alex Christie

Timeline

Attio over time

  1. Funding2025-08-26$52m

    Series B funding

    Source
  2. Funding2023-03-02$23.5m

    Series A funding

    Source
  3. Founded2021-01-01

    Attio founded

    Source
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Softwr does not host reviews and shows no star rating for Attio, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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