E-Commerce · head to head
Trustpilot vs WooCommerce
The short version
- Each has a real cost: Trustpilot review invitations are rationed monthly, at 50 on free, 100 on Starter and 300 on Plus, so collecting reviews is the metered resource; WooCommerce the plugin is free but you must supply and pay for WordPress hosting, which WooCommerce itself puts at $25 to $350 per month for most stores
- They diverge on capability: Trustpilot covers Review collection, WooCommerce covers Product management.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Trustpilot and WooCommerce actually diverge.
| Attribute | Trustpilot | WooCommerce |
|---|
Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated), category (E-Commerce), founded (2011).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Trustpilot
- Review collection
- Email surveys
- Review moderation
- Analytics dashboard
- Response management
- Star rating display
- Widgets
- API access
Only in WooCommerce
- Product management
- Shopping cart
- Payment integration
- Shipping management
- Tax calculations
- Customer accounts
- Order management
- Inventory tracking
What people use each for
The jobs each tool is most often brought in to do.
Trustpilot
- Review collection and managementnot WooCommerce
- Customer reputation monitoringnot WooCommerce
- Review widget integrationnot WooCommerce
- Multi-location business review trackingnot WooCommerce
WooCommerce
- Running an online store inside an existing WordPress sitenot Trustpilot
- Selling physical, digital or subscription products with full control of the codenot Trustpilot
- Building a customised commerce workflow through plugins and hooksnot Trustpilot
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Trustpilot
- Review invitations are rationed monthly, at 50 on free, 100 on Starter and 300 on Plus, so collecting reviews is the metered resource
- The Plus and Premium plans are priced per domain, so a second brand doubles the cost
- Starter at $99 a month billed annually allows one user, two widgets and one domain
- Customising the public profile to match a brand requires the Plus plan at $319 a month
- Sentiment analysis and custom dashboards are Premium only at $799 a month
- Every published price requires annual billing
WooCommerce
- The plugin is free but you must supply and pay for WordPress hosting, which WooCommerce itself puts at $25 to $350 per month for most stores
- Functionality such as subscriptions and bookings comes from paid extensions priced at $29 to $299 per year each, renewed annually
- Card payments through WooPayments cost roughly 2.50 to 2.90 percent plus 30 cents per transaction
- Total cost depends on how many extensions a store needs rather than a single published plan price
Pricing, plan by plan
Trustpilot
Free- FreeFree
- 50 review invitations monthly
- Unlimited Support Center access
- Basic review collection and management
- Starter$99/month
- 100 review invitations monthly
- 2 widgets, 1 user, 1 domain
- 15 integrations
- Plus$319/month
- 300 invitations monthly
- 10 widgets, 3 users
- Up to 3 domains
- Premium$799/month
- 1,000 invitations monthly
- 21 widgets, 10 users
- Unlimited domains
WooCommerce
Free- FreeFree
- Core ecommerce features
- Unlimited products
- Community support
- Premium$299/year
- All Free features
- Premium support
- Performance optimization
Which should you pick?
Choose Trustpilot if
- You need review collection.
- You want to start without paying.
- You also want email surveys.
Choose WooCommerce if
- You need product management.
- You want to start without paying.
- You also want shopping cart.
Questions people ask
- Is Trustpilot or WooCommerce better?
- Neither clearly leads. Trustpilot starts at Free and WooCommerce at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Trustpilot or WooCommerce?
- Trustpilot starts at Free and WooCommerce at Free.
- Does Trustpilot or WooCommerce run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use Trustpilot for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Trustpilot best used for?
- Trustpilot is most often used for review collection and management, customer reputation monitoring, review widget integration, multi-location business review tracking. Of those, review collection and management and customer reputation monitoring are not what WooCommerce is typically brought in for.
- What can Trustpilot do that WooCommerce cannot?
- Trustpilot covers Review collection, Email surveys, Review moderation, Analytics dashboard. WooCommerce covers Product management, Shopping cart, Payment integration, Shipping management.
Answered from the vendors’ own pages
Trustpilot: Does Trustpilot offer a free plan?
Yes. Trustpilot's Free plan includes 50 review invitations monthly, unlimited Support Center access, and basic review management at no cost.
SourceWooCommerce: Does WooCommerce offer a money-back guarantee?
Yes. The platform offers a 30-day money-back guarantee.
SourceTrustpilot: What is the minimum contract length for Trustpilot paid plans?
All Trustpilot contracts require a 12-month commitment, prepaid annually. This applies to Starter, Plus, Premium, and Enterprise plans.
SourceWooCommerce: Is WooCommerce secure for online payments?
The platform offers safe and secure online payments through its integrated system.
SourceTrustpilot: Does Trustpilot charge per domain or per organization?
Pricing for Plus and Premium plans is per domain. The Starter plan includes 1 domain; Plus covers up to 3 domains; Premium supports unlimited domains. Enterprise pricing is custom.
SourceTrustpilot: Can data be accessed after canceling Trustpilot?
Yes. Trustpilot states that 'Reviews remain accessible if service is discontinued,' ensuring customers retain access to collected review data even after canceling.
SourceRelated pages
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