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Software · head to head

Ecwid vs Trustpilot

Ecwid logo

Ecwid

Software

Sell anywhere ecommerce platform

From
Free
Rated
-
Full reviewWebsite
Trustpilot logo

Trustpilot

Software

Review management platform for ecommerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ecwid the $5 a month Starter plan caps the catalogue at 10 products; Trustpilot review invitations are rationed monthly, at 50 on free, 100 on Starter and 300 on Plus, so collecting reviews is the metered resource
  • They diverge on capability: Ecwid covers Omnichannel selling, Trustpilot covers Review collection.

Where they differ

Only the attributes on which Ecwid and Trustpilot actually diverge.

Attributes where Ecwid and Trustpilot differ
AttributeEcwidTrustpilot
Founded20092011

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ecwid

  • Omnichannel selling
  • Product catalog
  • Payment processing
  • Inventory management
  • Email marketing
  • Analytics
  • Mobile app

Only in Trustpilot

  • Review collection
  • Email surveys
  • Review moderation
  • Analytics dashboard
  • Response management
  • Star rating display
  • Widgets

Both cover

  • API access

What people use each for

The jobs each tool is most often brought in to do.

Ecwid

  • Adding a store to an existing website or social pagenot Trustpilot
  • Selling physical goods and digital downloads from one cataloguenot Trustpilot

Trustpilot

  • Collecting and displaying customer reviews on a business profilenot Ecwid
  • Inviting customers to review after a purchase and showing ratings on sitenot Ecwid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ecwid

  • The $5 a month Starter plan caps the catalogue at 10 products
  • Staff accounts start at the Business plan, and are limited to 2 until the Unlimited plan
  • Abandoned cart recovery requires the Business plan at $65 a month
  • In person selling through POS integration is Unlimited only, at $149 a month
  • The Venture plan at $35 a month still caps products at 100

Trustpilot

  • Review invitations are rationed monthly, at 50 on free, 100 on Starter and 300 on Plus, so collecting reviews is the metered resource
  • The Plus and Premium plans are priced per domain, so a second brand doubles the cost
  • Starter at $99 a month billed annually allows one user, two widgets and one domain
  • Customising the public profile to match a brand requires the Plus plan at $319 a month
  • Sentiment analysis and custom dashboards are Premium only at $799 a month
  • Every published price requires annual billing

Pricing, plan by plan

Ecwid

Free
  • FreeFree
    • Up to 10 products
    • Basic storefront
    • Standard payment methods
  • Unlimited$99.08/month
    • Unlimited products
    • Advanced features
    • Priority support

Trustpilot

Free
  • FreeFree
    • Review collection
    • Basic analytics
    • Response tools
  • Professional$200/month
    • All Free features
    • Advanced analytics
    • Priority inbox

Which should you pick?

Choose Ecwid if

  • You need omnichannel selling.
  • You want to start without paying.
  • You also want product catalog.
Ecwid review

Choose Trustpilot if

  • You need review collection.
  • You want to start without paying.
  • You also want email surveys.
Trustpilot review

Questions people ask

Is Ecwid or Trustpilot better?
Neither clearly leads. Ecwid starts at Free and Trustpilot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ecwid or Trustpilot?
Ecwid starts at Free and Trustpilot at Free.
Does Ecwid or Trustpilot run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Ecwid for free?
Both have a free tier, so you can try either at no cost before committing.
What is Ecwid best used for?
Ecwid is most often used for adding a store to an existing website or social page, selling physical goods and digital downloads from one catalogue. Of those, adding a store to an existing website or social page and selling physical goods and digital downloads from one catalogue are not what Trustpilot is typically brought in for.
What can Ecwid do that Trustpilot cannot?
Ecwid covers Omnichannel selling, Product catalog, Payment processing, Inventory management. Trustpilot covers Review collection, Email surveys, Review moderation, Analytics dashboard. Both handle API access.
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