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E-Commerce · head to head

Ecwid vs Trustpilot

Ecwid logo

Ecwid

E-Commerce

Sell anywhere ecommerce platform

From
Free
Rated
-
Trustpilot logo

Trustpilot

E-Commerce

Review management platform for ecommerce

From
Free
Rated
-

The short version

  • Each has a real cost: Ecwid the $5 a month Starter plan caps the catalogue at 10 products; Trustpilot review invitations are rationed monthly, at 50 on free, 100 on Starter and 300 on Plus, so collecting reviews is the metered resource
  • They diverge on capability: Ecwid covers Omnichannel selling, Trustpilot covers Review collection.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Ecwid and Trustpilot actually diverge.

Attributes where Ecwid and Trustpilot differ
AttributeEcwidTrustpilot
Pricing modelsubscriptionfreemium
Founded20092011

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ecwid

  • Omnichannel selling
  • Product catalog
  • Payment processing
  • Inventory management
  • Email marketing
  • Analytics
  • Mobile app

Only in Trustpilot

  • Review collection
  • Email surveys
  • Review moderation
  • Analytics dashboard
  • Response management
  • Star rating display
  • Widgets

Both cover

  • API access

What people use each for

The jobs each tool is most often brought in to do.

Ecwid

  • E-commerce store setup with no transaction fees charged by Ecwidnot Trustpilot
  • Multi-channel selling across Instagram, Facebook, TikTok, and Pinterestnot Trustpilot
  • Automated email marketing with abandoned cart recovery campaignsnot Trustpilot
  • Inventory management and order tracking across all sales channelsnot Trustpilot
  • AI-powered product photo background removal and enhancementnot Trustpilot

Trustpilot

  • Review collection and managementnot Ecwid
  • Customer reputation monitoringnot Ecwid
  • Review widget integrationnot Ecwid
  • Multi-location business review trackingnot Ecwid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ecwid

  • The $5 a month Starter plan caps the catalogue at 10 products
  • Staff accounts start at the Business plan, and are limited to 2 until the Unlimited plan
  • Abandoned cart recovery requires the Business plan at $65 a month
  • In person selling through POS integration is Unlimited only, at $149 a month
  • The Venture plan at $35 a month still caps products at 100

Trustpilot

  • Review invitations are rationed monthly, at 50 on free, 100 on Starter and 300 on Plus, so collecting reviews is the metered resource
  • The Plus and Premium plans are priced per domain, so a second brand doubles the cost
  • Starter at $99 a month billed annually allows one user, two widgets and one domain
  • Customising the public profile to match a brand requires the Plus plan at $319 a month
  • Sentiment analysis and custom dashboards are Premium only at $799 a month
  • Every published price requires annual billing

Pricing, plan by plan

Ecwid

Free
  • FreeFree
    • Up to 10 products
    • Basic storefront
    • Standard payment methods
  • Unlimited$99.08/month
    • Unlimited products
    • Advanced features
    • Priority support

Trustpilot

Free
  • FreeFree
    • 50 review invitations monthly
    • Unlimited Support Center access
    • Basic review collection and management
  • Starter$99/month
    • 100 review invitations monthly
    • 2 widgets, 1 user, 1 domain
    • 15 integrations
  • Plus$319/month
    • 300 invitations monthly
    • 10 widgets, 3 users
    • Up to 3 domains
  • Premium$799/month
    • 1,000 invitations monthly
    • 21 widgets, 10 users
    • Unlimited domains

Which should you pick?

Choose Ecwid if

  • You need omnichannel selling.
  • You want to start without paying.
  • You also want product catalog.

Choose Trustpilot if

  • You need review collection.
  • You want to start without paying.
  • You also want email surveys.

Questions people ask

Is Ecwid or Trustpilot better?
Neither clearly leads. Ecwid starts at Free and Trustpilot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ecwid or Trustpilot?
Ecwid starts at Free and Trustpilot at Free.
Does Ecwid or Trustpilot run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Ecwid for free?
Both have a free tier, so you can try either at no cost before committing.
What is Ecwid best used for?
Ecwid is most often used for e-commerce store setup with no transaction fees charged by ecwid, multi-channel selling across instagram, facebook, tiktok, and pinterest, automated email marketing with abandoned cart recovery campaigns, inventory management and order tracking across all sales channels. Of those, e-commerce store setup with no transaction fees charged by ecwid and multi-channel selling across instagram, facebook, tiktok, and pinterest are not what Trustpilot is typically brought in for.
What can Ecwid do that Trustpilot cannot?
Ecwid covers Omnichannel selling, Product catalog, Payment processing, Inventory management. Trustpilot covers Review collection, Email surveys, Review moderation, Analytics dashboard. Both handle API access.

Answered from the vendors’ own pages

Ecwid: Does Ecwid charge transaction fees?

Ecwid states on its site: no transaction fees. However, pricing tiers and their specific features are not disclosed on the vendor's public pages.

Source
Trustpilot: Does Trustpilot offer a free plan?

Yes. Trustpilot's Free plan includes 50 review invitations monthly, unlimited Support Center access, and basic review management at no cost.

Source
Ecwid: Is there a free version of Ecwid?

Ecwid offers a free tier to launch a store and start selling. Specific upgrade tiers and costs are not listed on the vendor's website.

Source
Trustpilot: What is the minimum contract length for Trustpilot paid plans?

All Trustpilot contracts require a 12-month commitment, prepaid annually. This applies to Starter, Plus, Premium, and Enterprise plans.

Source
Ecwid: How much does Ecwid cost?

Ecwid does not publish pricing details on its website. The vendor directs users to contact sales or view pricing, but specific rates are not displayed publicly.

Source
Trustpilot: Does Trustpilot charge per domain or per organization?

Pricing for Plus and Premium plans is per domain. The Starter plan includes 1 domain; Plus covers up to 3 domains; Premium supports unlimited domains. Enterprise pricing is custom.

Source
Trustpilot: Can data be accessed after canceling Trustpilot?

Yes. Trustpilot states that 'Reviews remain accessible if service is discontinued,' ensuring customers retain access to collected review data even after canceling.

Source
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