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Software · head to head

Klaviyo vs Webex by Cisco

Klaviyo logo

Klaviyo

Software

The email and SMS marketing platform for ecommerce

From
Free
Rated
-
Full reviewWebsite
Webex by Cisco logo

Webex by Cisco

Software

A simpler, smarter way to work

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Klaviyo the free plan caps active profiles at 250 and sends at 500 emails a month; Webex by Cisco listed on UK G-Cloud at £6 per user per month for Cisco Webex, via reseller Conscia Group UK Ltd (ITGL)
  • They diverge on capability: Klaviyo covers Email marketing, Webex by Cisco covers Video and audio conferencing.

Where they differ

Only the attributes on which Klaviyo and Webex by Cisco actually diverge.

Attributes where Klaviyo and Webex by Cisco differ
AttributeKlaviyoWebex by Cisco
Pricing modelfreemiumsubscription
PlatformsWebWeb, Windows, Macos, Linux, Ios, Android
Founded20121984

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Klaviyo

  • Email marketing
  • SMS marketing
  • Push notifications
  • Marketing automation
  • Segmentation
  • A/B testing
  • Reporting & analytics
  • Ecommerce integrations

Only in Webex by Cisco

  • Video and audio conferencing
  • Screen sharing and annotation
  • Virtual backgrounds
  • Recording and playback
  • Meeting transcription
  • Chat and messaging
  • Calendar integration
  • Breakout sessions

What people use each for

The jobs each tool is most often brought in to do.

Klaviyo

  • Email and SMS marketing automation for ecommerce storesnot Webex by Cisco
  • Segmenting customers on purchase and behaviour datanot Webex by Cisco

Webex by Cisco

  • Video conferencingnot Klaviyo
  • Webinarsnot Klaviyo
  • Virtual eventsnot Klaviyo
  • Trainingnot Klaviyo
  • Enterprise communicationnot Klaviyo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Klaviyo

  • The free plan caps active profiles at 250 and sends at 500 emails a month
  • Pricing scales with stored profile count rather than with messages sent, so an unengaged list costs the same as an active one
  • SMS is metered separately, with only $5 of mobile messages included on the free plan
  • Paid tier prices are not published on the pricing page and depend on profile count

Webex by Cisco

  • Listed on UK G-Cloud at £6 per user per month for Cisco Webex, via reseller Conscia Group UK Ltd (ITGL)

Pricing, plan by plan

Klaviyo

Free
  • FreeFree
    • Up to 500 contacts
    • Unlimited campaigns
    • Basic automation
  • Pro$20/month
    • Unlimited contacts
    • SMS campaigns
    • Advanced automation

Webex by Cisco

Free
  • FreeFree
    • Unlimited 1:1 meetings
    • Group meetings (40 min limit, 100 participants)
    • HD video
  • Pro$13.5/month
    • Unlimited meetings (500 participants)
    • Cloud recording and storage
    • Advanced scheduling
  • Business$18/month
    • Everything in Pro
    • Custom branding
    • Advanced security
  • Enterprise$undefined/month
    • Unlimited everything
    • Dedicated account manager
    • Custom deployment

Which should you pick?

Choose Klaviyo if

  • You need email marketing.
  • You want to start without paying.
  • You also want sms marketing.
Klaviyo review

Choose Webex by Cisco if

  • You need video and audio conferencing.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Linux, Ios, Android.
  • You also want screen sharing and annotation.
Webex by Cisco review

Questions people ask

Is Klaviyo or Webex by Cisco better?
Neither clearly leads. Klaviyo starts at Free and Webex by Cisco at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Klaviyo or Webex by Cisco?
Klaviyo starts at Free and Webex by Cisco at Free.
Does Klaviyo or Webex by Cisco run on more platforms?
Klaviyo runs on Web. Webex by Cisco runs on Web, Windows, Macos, Linux, Ios, Android.
Can I use Klaviyo for free?
Both have a free tier, so you can try either at no cost before committing.
What is Klaviyo best used for?
Klaviyo is most often used for email and sms marketing automation for ecommerce stores, segmenting customers on purchase and behaviour data. Of those, email and sms marketing automation for ecommerce stores and segmenting customers on purchase and behaviour data are not what Webex by Cisco is typically brought in for.
What can Klaviyo do that Webex by Cisco cannot?
Klaviyo covers Email marketing, SMS marketing, Push notifications, Marketing automation. Webex by Cisco covers Video and audio conferencing, Screen sharing and annotation, Virtual backgrounds, Recording and playback.
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