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Customer Support · head to head

HubSpot Service Hub vs tawk.to

HubSpot Service Hub logo

HubSpot Service Hub

Customer Support

Customer service software for scaling companies

From
Free
Free plan
Yes
Full reviewWebsite
tawk.to logo

tawk.to

Live Chat

100% free live chat software

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: HubSpot Service Hub the free tier is capped at 2 users; tawk.to removing the Powered by tawk.to branding costs an extra $29/month even on the free plan
  • They diverge on capability: HubSpot Service Hub covers Customer feedback, tawk.to covers CRM.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot Service Hub and tawk.to actually diverge.

Attributes where HubSpot Service Hub and tawk.to differ
AttributeHubSpot Service Hubtawk.to
Pricing modelsubscriptionfreemium
PlatformsWeb, Ios, AndroidWeb, Ios, Android, Windows, Mac
CategoryCustomer SupportLive Chat
Founded20062013

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot Service Hub

  • Customer feedback
  • Conversational bots
  • Reporting
  • HubSpot CRM
  • Slack
  • Zoom
  • Microsoft Teams
  • Salesforce

Only in tawk.to

  • CRM
  • Video chat
  • Screen sharing
  • WordPress
  • Shopify
  • Wix
  • Google Analytics
  • Zapier

Both cover

  • Ticketing
  • Knowledge base
  • Live chat
  • GDPR
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

HubSpot Service Hub

  • Shared inbox and ticketing for a support teamnot tawk.to
  • Knowledge base and customer self-servicenot tawk.to
  • Live chat and chatbots on a websitenot tawk.to
  • Customer feedback surveys and CSATnot tawk.to
  • Support reporting tied into the HubSpot CRMnot tawk.to

tawk.to

  • Website live chat and visitor engagementnot HubSpot Service Hub
  • Customer support automationnot HubSpot Service Hub

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot Service Hub

  • The free tier is capped at 2 users
  • Professional carries a one-off onboarding fee of $1,500, and Enterprise $3,500, on top of the seat price
  • Seats are $90 a month billed monthly against $100 billed annually on Professional, so the annual commitment is not the cheaper option per month
  • AI features run on monthly credits, 500 on Starter and 3,000 on Professional, which do not roll over
  • Extra credits cost $0.010 each once the monthly allocation is spent

tawk.to

  • Removing the Powered by tawk.to branding costs an extra $29/month even on the free plan
  • Enhanced AI Assist chatbot is a paid add-on starting at $29/month rather than included free
  • Human staffed chat agents are billed at $1/hour as a separate add-on

Pricing, plan by plan

HubSpot Service Hub

Free
  • FreeFree
    • Contact management
    • Ticketing
    • Team email
  • Starter$10/month
    • Simple ticket automation
    • Multiple ticket pipelines
    • Live chat
  • Professional$100/month
    • Help desk workspace
    • Customer success workspace
    • Customer agent
  • Enterprise$150/month
    • Skill-based routing
    • Conditional SLAs
    • Customer journey analytics

tawk.to

Free
  • Free Core SoftwareFree
    • Live chat software with no feature limitations
    • Chat pages
    • Knowledge base (hosted help center)
  • Branding Removal$29/month
    • Remove Powered by tawk.to widget branding
  • AI Assist Premium$29/month
    • AI-powered chatbot automation
  • Hired Chat Agents$1/hour
    • Professional trained agents 24/7/365

Which should you pick?

Choose HubSpot Service Hub if

  • You need customer feedback.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want conversational bots.
HubSpot Service Hub review

Choose tawk.to if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Ios, Android, Windows, Mac.
  • You also want video chat.
tawk.to review

Questions people ask

Is HubSpot Service Hub or tawk.to better?
Neither clearly leads. HubSpot Service Hub starts at Free and tawk.to at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot Service Hub or tawk.to?
HubSpot Service Hub starts at Free and tawk.to at Free.
Does HubSpot Service Hub or tawk.to run on more platforms?
HubSpot Service Hub runs on Web, Ios, Android. tawk.to runs on Web, Ios, Android, Windows, Mac.
Can I use HubSpot Service Hub for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot Service Hub best used for?
HubSpot Service Hub is most often used for shared inbox and ticketing for a support team, knowledge base and customer self-service, live chat and chatbots on a website, customer feedback surveys and csat. Of those, shared inbox and ticketing for a support team and knowledge base and customer self-service are not what tawk.to is typically brought in for.
What can HubSpot Service Hub do that tawk.to cannot?
HubSpot Service Hub covers Customer feedback, Conversational bots, Reporting, HubSpot CRM. tawk.to covers CRM, Video chat, Screen sharing, WordPress. Both handle Ticketing, Knowledge base, Live chat, GDPR.

Answered from the vendors’ own pages

HubSpot Service Hub: How much does HubSpot Service Hub cost per user?

Free plan at $0/month. Starter at $10/month per seat (new customers; regular $20/month), Professional at $100/month per seat, Enterprise at $150/month per seat.

Source
tawk.to: How much does tawk.to cost?

tawk.to is free for core live chat, knowledge base, ticketing, and CRM. Premium add-ons start at $29/month for branding removal or AI Assist, and $1/hour for hired chat agents.

Source
HubSpot Service Hub: What is the free trial length for HubSpot Service Hub?

A 14-day free trial is available for evaluating Service Hub functionality before commitment to a paid plan.

Source
tawk.to: Is tawk.to free forever?

Yes, tawk.to's core software including live chat, knowledge base, ticketing, and contacts is free forever with no feature limitations.

Source
HubSpot Service Hub: Does HubSpot Service Hub have a free permanent plan?

Yes, the free plan includes contact management, ticketing, and team email features at $0/month with no credit card required.

Source
tawk.to: How are tawk.to's hired chat agents priced?

Hired chat agents are billed at $1 per hour with professional trained staff providing 24/7/365 support.

Source
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