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Remote Work · head to head

HubSpot CRM vs Losant

HubSpot CRM logo

HubSpot CRM

Remote Work

Free CRM for sales and marketing

From
Free
Rated
-
Losant logo

Losant

Smart Home

Cloud-based IoT platform with visualization and workflow automation

From
Free
Rated
-

The short version

  • Each has a real cost: HubSpot CRM starter plan discount for new customers only, subject to discontinuation at any time without notice; Losant no public pricing available; customizable pricing model requires sales contact before cost clarity
  • They diverge on capability: HubSpot CRM covers Contact management, Losant covers Device Connectivity.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which HubSpot CRM and Losant actually diverge.

Attributes where HubSpot CRM and Losant differ
AttributeHubSpot CRMLosant
PlatformsWeb, Mobile iOS, Mobile AndroidCloud, Mobile app, Web dashboard, Device integration
CategoryRemote WorkSmart Home
Founded20062014

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot CRM

  • Contact management
  • Deal tracking
  • Email
  • Reporting
  • Automation
  • Slack
  • GitHub
  • Salesforce

Only in Losant

  • Device Connectivity
  • Data Visualization
  • Workflow Engine
  • REST API
  • Mobile app
  • Dashboard builder
  • Alert system
  • Data export

What people use each for

The jobs each tool is most often brought in to do.

HubSpot CRM

  • Contact and deal management for sales teamsnot Losant
  • Customer data organization and reportingnot Losant
  • Team collaboration with permission controlsnot Losant

Losant

  • Enterprise IoT platforms requiring customized feature sets and deployment optionsnot HubSpot CRM
  • Industrial organizations with complex device management and workflow automation needsnot HubSpot CRM
  • Businesses seeking personalized pricing based on scale and specific use casesnot HubSpot CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot CRM

  • Starter plan discount for new customers only, subject to discontinuation at any time without notice
  • Free plan limited to 2 users and 1,000 contacts, requiring upgrade for larger teams
  • Per-seat pricing model on all paid tiers, making team expansion costly

Losant

  • No public pricing available; customizable pricing model requires sales contact before cost clarity
  • Customers must fill out survey form before sales team provides any pricing details
  • Unable to estimate budget or compare costs against competitors without direct engagement

Pricing, plan by plan

HubSpot CRM

Free
  • Free CRMFree
    • Up to 2 users
    • 1,000 contacts
    • Unlimited customer data
  • Starter$15/month
    • Required fields
    • Permission sets
    • Multiple currencies
  • Professional$50/month
    • AI customer agent
    • Duplicate management
    • Standard contact scoring
  • Enterprise$75/month
    • Custom objects
    • Organize teams
    • Single sign-on

Losant

Free
  • SandboxFree
    • Limited devices
    • Basic features
    • Community support
  • Enterprise$500/month
    • Unlimited devices
    • Advanced analytics
    • Premium support

Which should you pick?

Choose HubSpot CRM if

  • You need contact management.
  • You want to start without paying.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want deal tracking.

Choose Losant if

  • You need device connectivity.
  • You want to start without paying.
  • You work on Cloud, Mobile app, Web dashboard, Device integration.
  • You also want data visualization.

Questions people ask

Is HubSpot CRM or Losant better?
Neither clearly leads. HubSpot CRM starts at Free and Losant at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot CRM or Losant?
HubSpot CRM starts at Free and Losant at Free.
Does HubSpot CRM or Losant run on more platforms?
HubSpot CRM runs on Web, Mobile iOS, Mobile Android. Losant runs on Cloud, Mobile app, Web dashboard, Device integration.
Can I use HubSpot CRM for free?
Both have a free tier, so you can try either at no cost before committing.
What is HubSpot CRM best used for?
HubSpot CRM is most often used for contact and deal management for sales teams, customer data organization and reporting, team collaboration with permission controls. Of those, contact and deal management for sales teams and customer data organization and reporting are not what Losant is typically brought in for.
What can HubSpot CRM do that Losant cannot?
HubSpot CRM covers Contact management, Deal tracking, Email, Reporting. Losant covers Device Connectivity, Data Visualization, Workflow Engine, REST API.

Answered from the vendors’ own pages

HubSpot CRM: What is the cost of HubSpot CRM for different company sizes?

Free CRM for up to 2 users at $0/month. Starter at $15/month per seat (new customers only), Professional at $50/month per seat, Enterprise at $75/month per seat.

Source
Losant: How does Losant's pricing work?

Losant's pricing is entirely customizable based on business needs. After filling out the inquiry form, a Losant sales team member contacts you with personalized pricing and details tailored to your requirements.

Source
HubSpot CRM: What are the user and contact limits on the free HubSpot CRM plan?

Free plan supports up to 2 users, 1,000 contacts, and unlimited customer data with no expiration date or credit card required.

Source
Losant: Do you need to contact Losant sales to get a price quote?

Yes, Losant requires prospective customers to submit a form and wait for direct contact from the sales team to discuss pricing. Standard pricing rates are not publicly published.

Source
HubSpot CRM: Can data migrate from free to paid HubSpot CRM plans without loss?

Users can upgrade from free to premium tiers without data migration required, meaning all contacts and information transfer to the new plan.

Source
Losant: What factors determine Losant's custom pricing?

While specific pricing factors aren't disclosed on the public site, customizable pricing typically depends on features, device count, API usage, and deployment requirements. Contact Losant sales to understand how these factors apply to your use case.

Source
HubSpot CRM: Is there a discount for HubSpot CRM new customer pricing?

Starter plan offers a new customer discount with no set end date, but HubSpot reserves the right to discontinue this offer at any time.

Source
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