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Automotive · head to head

AutoTrader vs Epicor DMS

AutoTrader logo

AutoTrader

Automotive

Leading online automotive marketplace

From
$199/month
Rated
-
Full reviewWebsite
Epicor DMS logo

Epicor DMS

Automotive

Enterprise dealership management solutions

From
On request
Rated
-
Full reviewWebsite

The short version

  • They diverge on capability: AutoTrader covers Vehicle listing, Epicor DMS covers Sales desking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which AutoTrader and Epicor DMS actually diverge.

Attributes where AutoTrader and Epicor DMS differ
AttributeAutoTraderEpicor DMS
Starting price$199/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Mobile, AppCloud, On-Premise, Hybrid
Founded19971999

Identical on both: free tier (No), user rating (Not yet rated), category (Automotive).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AutoTrader

  • Vehicle listing
  • Marketplace visibility
  • Lead generation
  • Dealer profile
  • Performance metrics
  • Mobile optimization
  • Photo gallery
  • Video integration

Only in Epicor DMS

  • Sales desking
  • F&I management
  • Service scheduling
  • Parts management
  • Accounting
  • CRM
  • OEM integration
  • Business intelligence

What people use each for

The jobs each tool is most often brought in to do.

AutoTrader

  • Dealership Management
  • Service Scheduling
  • Inventory Management
  • Sales Operations
  • Customer Relationship

Epicor DMS

  • Dealership Management
  • Service Scheduling
  • Inventory Management
  • Sales Operations
  • Customer Relationship

Both are used for dealership management, service scheduling, inventory management, sales operations, customer relationship, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AutoTrader

Nothing recorded yet. See the AutoTrader review.

Epicor DMS

  • Pricing is not publicly available and requires custom quotes
  • No free trial available to evaluate the system
  • Requires significant implementation time and customization

Pricing, plan by plan

AutoTrader

$199/month
  • Starter$199/month
    • Vehicle listings
    • Basic lead management
    • Dealer profile
  • Professional$499/month
    • Everything in Starter
    • Advanced lead tools
    • CRM integration
  • Premium$899/month
    • Everything in Professional
    • Top placement
    • Priority support

Epicor DMS

On request
  • Standard$undefined/month
    • Core DMS functionality
    • Sales management
    • Service management
  • Enterprise$undefined/month
    • All Standard features
    • Advanced CRM
    • Multi-rooftop support

Which should you pick?

Choose AutoTrader if

  • You need vehicle listing.
  • You work on Web, Mobile, App.
  • You also want marketplace visibility.
AutoTrader review

Choose Epicor DMS if

  • You need sales desking.
  • You work on Cloud, On-Premise, Hybrid.
  • You also want f&i management.
Epicor DMS review

Questions people ask

Is AutoTrader or Epicor DMS better?
Neither clearly leads. AutoTrader starts at $199/month and Epicor DMS at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AutoTrader or Epicor DMS?
AutoTrader starts at $199/month and Epicor DMS at On request.
Does AutoTrader or Epicor DMS run on more platforms?
AutoTrader runs on Web, Mobile, App. Epicor DMS runs on Cloud, On-Premise, Hybrid.
What is AutoTrader best used for?
AutoTrader is most often used for dealership management, service scheduling, inventory management, sales operations.
What can AutoTrader do that Epicor DMS cannot?
AutoTrader covers Vehicle listing, Marketplace visibility, Lead generation, Dealer profile. Epicor DMS covers Sales desking, F&I management, Service scheduling, Parts management.

Answered from the vendors’ own pages

Epicor DMS: Does Epicor DMS support both cloud and on-premise deployment?

Yes. Epicor offers multiple deployment options including cloud, on-premises, and hybrid deployments, allowing customers to choose based on their requirements and migrate between models.

Source
Epicor DMS: What integrations does Epicor DMS provide for dealerships?

Epicor provides integrated parts sourcing through the Epicor Parts Portal, service estimating tools, CRM capabilities for customer relationship management, and warehouse management through Epicor Indago WMS.

Source
Epicor DMS: How many part numbers are available in Epicor's database?

Epicor's platform provides access to more than 17 million part numbers for over 1.4 billion unique vehicle applications.

Source
Epicor DMS: Does Epicor offer a free trial?

No free trial is available. Pricing is based on custom quotes due to varying factors like usage, number of users, and custom modules required.

Source
Epicor DMS: What are the deployment costs for Epicor DMS?

For cloud ERP solutions, costs typically run between $150-$200/user/month for a basic package. For on-premise solutions, perpetual licenses range from $3,200-$4,800 per user.

Source
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