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Automotive · head to head

Digital Air Strike vs Epicor DMS

Digital Air Strike logo

Digital Air Strike

Automotive

Multi-channel marketing for automotive dealerships

From
$500/month
Rated
-
Epicor DMS logo

Epicor DMS

Automotive

Enterprise dealership management solutions

From
On request
Rated
-

The short version

  • Each has a real cost: Digital Air Strike no transparent pricing; sales team contact required; Epicor DMS pricing is not publicly available and requires custom quotes
  • They diverge on capability: Digital Air Strike covers Email marketing, Epicor DMS covers Sales desking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Digital Air Strike and Epicor DMS actually diverge.

Attributes where Digital Air Strike and Epicor DMS differ
AttributeDigital Air StrikeEpicor DMS
Starting price$500/monthOn request
PlatformsWeb, Mobile, ApiCloud, On-Premise, Hybrid
Founded20081999

Identical on both: pricing model (quote), free tier (No), user rating (Not yet rated), category (Automotive).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Digital Air Strike

  • Email marketing
  • SMS campaigns
  • Social media marketing
  • Display advertising
  • Local search optimization
  • Customer analytics
  • Lead management
  • Campaign automation

Only in Epicor DMS

  • Sales desking
  • F&I management
  • Service scheduling
  • Parts management
  • Accounting
  • CRM
  • OEM integration
  • Business intelligence

Both cover

  • Data encryption

What people use each for

The jobs each tool is most often brought in to do.

Digital Air Strike

  • Digital advertising for car dealerships across Google, Facebook and Instagramnot Epicor DMS
  • AI chat and lead response on dealer websites and by textnot Epicor DMS
  • Online reputation and review managementnot Epicor DMS
  • Vehicle detail page merchandising and Google Vehicle Adsnot Epicor DMS
  • Retention marketing to service and trade-in customersnot Epicor DMS

Epicor DMS

  • Dealership Managementnot Digital Air Strike
  • Service Schedulingnot Digital Air Strike
  • Inventory Managementnot Digital Air Strike
  • Sales Operationsnot Digital Air Strike
  • Customer Relationshipnot Digital Air Strike

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Digital Air Strike

  • No transparent pricing; sales team contact required
  • No specific ROI metrics or performance guarantees published
  • No public customer support SLA or implementation timeline disclosed
  • Technical requirements and system compatibility details absent

Epicor DMS

  • Pricing is not publicly available and requires custom quotes
  • No free trial available to evaluate the system
  • Requires significant implementation time and customization

Pricing, plan by plan

Digital Air Strike

$500/month
  • Basic$500/month
    • Email marketing
    • SMS campaigns
    • Basic analytics
  • Professional$1500/month
    • Everything in Basic
    • Social media marketing
    • Display advertising
  • Enterprise$undefined/month
    • Everything in Professional
    • Advanced targeting
    • Custom integrations

Epicor DMS

On request
  • Standard$undefined/month
    • Core DMS functionality
    • Sales management
    • Service management
  • Enterprise$undefined/month
    • All Standard features
    • Advanced CRM
    • Multi-rooftop support

Which should you pick?

Choose Digital Air Strike if

  • You need email marketing.
  • You work on Web, Mobile, Api.
  • You also want sms campaigns.

Choose Epicor DMS if

  • You need sales desking.
  • You work on Cloud, On-Premise, Hybrid.
  • You also want f&i management.

Questions people ask

Is Digital Air Strike or Epicor DMS better?
Neither clearly leads. Digital Air Strike starts at $500/month and Epicor DMS at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Digital Air Strike or Epicor DMS?
Digital Air Strike starts at $500/month and Epicor DMS at On request.
Does Digital Air Strike or Epicor DMS run on more platforms?
Digital Air Strike runs on Web, Mobile, Api. Epicor DMS runs on Cloud, On-Premise, Hybrid.
What is Digital Air Strike best used for?
Digital Air Strike is most often used for digital advertising for car dealerships across google, facebook and instagram, ai chat and lead response on dealer websites and by text, online reputation and review management, vehicle detail page merchandising and google vehicle ads. Of those, digital advertising for car dealerships across google, facebook and instagram and ai chat and lead response on dealer websites and by text are not what Epicor DMS is typically brought in for.
What can Digital Air Strike do that Epicor DMS cannot?
Digital Air Strike covers Email marketing, SMS campaigns, Social media marketing, Display advertising. Epicor DMS covers Sales desking, F&I management, Service scheduling, Parts management. Both handle Data encryption.

Answered from the vendors’ own pages

Digital Air Strike: How much does Digital Air Strike cost?

Specific pricing is not available on the website. Digital Air Strike directs prospects to request a demo or contact sales at 1-888-713-8958 for pricing information.

Source
Epicor DMS: Does Epicor DMS support both cloud and on-premise deployment?

Yes. Epicor offers multiple deployment options including cloud, on-premises, and hybrid deployments, allowing customers to choose based on their requirements and migrate between models.

Source
Digital Air Strike: What problems does Digital Air Strike solve?

The platform addresses lead conversion, channel performance tracking, website conversion optimization, search visibility, service department revenue, and customer data monetization through AI and automation.

Source
Epicor DMS: What integrations does Epicor DMS provide for dealerships?

Epicor provides integrated parts sourcing through the Epicor Parts Portal, service estimating tools, CRM capabilities for customer relationship management, and warehouse management through Epicor Indago WMS.

Source
Epicor DMS: How many part numbers are available in Epicor's database?

Epicor's platform provides access to more than 17 million part numbers for over 1.4 billion unique vehicle applications.

Source
Epicor DMS: Does Epicor offer a free trial?

No free trial is available. Pricing is based on custom quotes due to varying factors like usage, number of users, and custom modules required.

Source
Epicor DMS: What are the deployment costs for Epicor DMS?

For cloud ERP solutions, costs typically run between $150-$200/user/month for a basic package. For on-premise solutions, perpetual licenses range from $3,200-$4,800 per user.

Source
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