CRM · head to head
Bigin vs Capsule CRM

Bigin
CRM
Zoho pipeline CRM for small businesses, priced well below Zoho CRM itself
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Bigin the plan limits are the product boundary, not a soft guideline: three pipelines on Express and thirty automations will constrain any business with more than a couple of distinct sale types, and the only fix is to pay up a tier.; Capsule CRM free plan caps at 250 contacts and a maximum of 2 users, with only 1 sales pipeline
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Bigin and Capsule CRM actually diverge.
| Attribute | Bigin | Capsule CRM |
|---|---|---|
| Pricing model | Per user per month | freemium |
| Platforms | Web, iOS, Android, macOS, watchOS | Web |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (CRM).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Bigin
- Multiple pipelines
- Teampipes
- Built-in telephony
- Email integration
- Workflow automation
- Mobile apps
- Zoho ecosystem
- Free onboarding
Only in Capsule CRM
Nothing recorded that Bigin does not also cover.
What people use each for
The jobs each tool is most often brought in to do.
Bigin
- A five-person sales team wants a real CRM for under 50 US dollars a month total and will never use the territory management or forecasting depth in Zoho CRM.not Capsule CRM
- A business already running Zoho Books or Zoho Mail wants a CRM in the same account with native links rather than a bridged third-party tool.not Capsule CRM
- A services firm wants to run client onboarding and delivery as pipelines alongside sales, which is what Teampipes exists for, without buying a separate project tool.not Capsule CRM
- A buyer evaluating Zoho CRM Standard should price Bigin first, because for straightforward pipeline selling it is roughly a third of the cost on the same platform.not Capsule CRM
Capsule CRM
- Centralizing customer data for salesnot Bigin
- Tracking sales pipeline and conversionnot Bigin
- Managing project delivery with kanban boardsnot Bigin
- Automating task workflows for teamsnot Bigin
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Bigin
- The plan limits are the product boundary, not a soft guideline: three pipelines on Express and thirty automations will constrain any business with more than a couple of distinct sale types, and the only fix is to pay up a tier.
- Outgrowing Bigin means migrating to Zoho CRM, a different product with different objects and configuration, so the cheap start becomes a project later rather than a plan upgrade.
- The free plan is one user with 500 records and no automation, which makes it a trial rather than a usable free tier of the kind Zoho CRM competitors offer.
- Reporting and analytics are basic compared with Zoho CRM, with no serious forecasting, territory management or custom module building, so sales operations functions have nothing to work with.
- Zoho runs two overlapping CRMs and has an obvious incentive to keep Bigin limited, so features that would make it a genuine competitor to Zoho CRM are unlikely to arrive however much customers ask.
Capsule CRM
- Free plan caps at 250 contacts and a maximum of 2 users, with only 1 sales pipeline
- Starter plan, the cheapest paid tier, still caps at 30,000 contacts before requiring an upgrade to Growth (60,000) or Advanced (120,000)
- Ultimate tier, aimed at teams of 5 or more users, has no published price and requires contacting sales
- Marketing features are not included in any core plan; the Transpond marketing add-on costs an additional $11/month minimum on top of the CRM price
Pricing, plan by plan
Bigin
Free- FreeFree
- One user only
- 500 records
- One pipeline
- Express$7/month
- Three pipelines
- 50,000 records
- 30 workflow automations
- Premier$12/month
- Five pipelines
- 100,000 records
- 50 workflow automations
- Bigin 360$18/month
- Fifteen pipelines
- One million records
- 100 workflow automations
Capsule CRM
FreeNo published plan breakdown. See the Capsule CRM review.
Which should you pick?
Choose Bigin if
- You need multiple pipelines.
- You want to start without paying.
- You work on Web, iOS, Android, macOS, watchOS.
- You also want teampipes.
Questions people ask
- Is Bigin or Capsule CRM better?
- Neither clearly leads. Bigin starts at Free and Capsule CRM at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Bigin or Capsule CRM?
- Bigin starts at Free and Capsule CRM at Free.
- Does Bigin or Capsule CRM run on more platforms?
- Bigin runs on Web, iOS, Android, macOS, watchOS. Capsule CRM runs on Web.
- Can I use Bigin for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Bigin best used for?
- Bigin is most often used for a five-person sales team wants a real crm for under 50 us dollars a month total and will never use the territory management or forecasting depth in zoho crm., a business already running zoho books or zoho mail wants a crm in the same account with native links rather than a bridged third-party tool., a services firm wants to run client onboarding and delivery as pipelines alongside sales, which is what teampipes exists for, without buying a separate project tool., a buyer evaluating zoho crm standard should price bigin first, because for straightforward pipeline selling it is roughly a third of the cost on the same platform.. Of those, a five-person sales team wants a real crm for under 50 us dollars a month total and will never use the territory management or forecasting depth in zoho crm. and a business already running zoho books or zoho mail wants a crm in the same account with native links rather than a bridged third-party tool. are not what Capsule CRM is typically brought in for.
- What can Bigin do that Capsule CRM cannot?
- Bigin covers Multiple pipelines, Teampipes, Built-in telephony, Email integration.
Answered from the vendors’ own pages
Bigin: Is Bigin the same as Zoho CRM?
No. It is a separate, cheaper product on its own domain with its own pricing, aimed at small businesses, and it is deliberately capped so it does not compete with Zoho CRM.
Capsule CRM: How much does Capsule CRM cost?
Capsule CRM pricing is per-user, per-month with annual billing discounts up to 15%. Specific dollar amounts are not published on the pricing page; contact sales for exact pricing for Starter, Growth, and Advanced plans.
SourceBigin: How much cheaper is it?
Express is 7 US dollars per user per month annually against Zoho CRM Standard at a higher rate, and the gap widens against the upper Zoho CRM tiers.
Capsule CRM: Does Capsule CRM offer a free tier?
Yes, Capsule CRM offers a free plan for up to 2 users with 250 contacts, 5 custom fields, 1 sales pipeline, and basic features. A 14-day free trial with no card required is also available for paid plans.
SourceBigin: What happens when I outgrow the pipeline limits?
You move up a Bigin tier to five or fifteen pipelines, and beyond that you migrate to Zoho CRM, which is a data and configuration migration rather than a switch.
Capsule CRM: What contact limit does each paid plan include?
Starter plan includes 30,000 contacts, Growth plan includes 60,000 contacts, Advanced plan includes 120,000 contacts, and Ultimate includes custom limits.
SourceBigin: Is the free plan usable?
Only for one person with a very small contact list. It is one user, 500 records, one pipeline and no automation.
Capsule CRM: Are there add-on costs beyond the base plan?
Yes, Capsule CRM offers a Marketing Add-on starting at $11/month that includes email campaigns, social posting, and lead capture forms.
SourceRelated pages
More on Capsule CRM
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