CRM · head to head
Capsule CRM vs Insightly
The short version
- Each has a real cost: Capsule CRM free plan caps at 250 contacts and a maximum of 2 users, with only 1 sales pipeline; Insightly record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Capsule CRM and Insightly actually diverge.
| Attribute | Capsule CRM | Insightly |
|---|---|---|
| Pricing model | freemium | subscription |
| Platforms | Web | Web, Ios, Android |
| Founded | Unknown | 2010 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (CRM).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Capsule CRM
Nothing recorded that Insightly does not also cover.
Only in Insightly
- Contact management
- Deal tracking
- Project management
- Task management
- Email integration
- Reporting
- Mobile app
- Mailchimp
What people use each for
The jobs each tool is most often brought in to do.
Capsule CRM
- Centralizing customer data for salesnot Insightly
- Tracking sales pipeline and conversionnot Insightly
- Managing project delivery with kanban boardsnot Insightly
- Automating task workflows for teamsnot Insightly
Insightly
- CRM with project delivery tracking after the salenot Capsule CRM
- Managing leads, opportunities and customer projects in one record setnot Capsule CRM
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Capsule CRM
- Free plan caps at 250 contacts and a maximum of 2 users, with only 1 sales pipeline
- Starter plan, the cheapest paid tier, still caps at 30,000 contacts before requiring an upgrade to Growth (60,000) or Advanced (120,000)
- Ultimate tier, aimed at teams of 5 or more users, has no published price and requires contacting sales
- Marketing features are not included in any core plan; the Transpond marketing add-on costs an additional $11/month minimum on top of the CRM price
Insightly
- Record counts are capped by plan, at 100,000 on Plus and 500,000 on Enterprise, so the database size decides the tier
- Workflow automation requires the Professional plan at $49 per user per month
- AI Copilot is metered by query, at 75 on Plus and 100 on Professional
- Mass email is capped daily, at 2,500 on Plus and 10,000 on Enterprise
- CRM, Marketing and Service are sold as three separate products, and Marketing is priced per account by prospect count starting at $99 for 2,000
- Sandboxes and audit logging are Enterprise only at $99 per user per month
Pricing, plan by plan
Capsule CRM
FreeNo published plan breakdown. See the Capsule CRM review.
Insightly
Free- CRM Plus$29/user/month
- lead and contact management
- project management
- advanced reports
- CRM Professional$49/user/month
- all Plus features
- lead assignment/routing
- workflow automation
- CRM Enterprise$99/user/month
- all Professional features
- sandboxes
- products/pricebooks/quotes
Which should you pick?
Choose Insightly if
- You need contact management.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want deal tracking.
Questions people ask
- Is Capsule CRM or Insightly better?
- Neither clearly leads. Capsule CRM starts at Free and Insightly at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Capsule CRM or Insightly?
- Capsule CRM starts at Free and Insightly at Free.
- Does Capsule CRM or Insightly run on more platforms?
- Capsule CRM runs on Web. Insightly runs on Web, Ios, Android.
- Can I use Capsule CRM for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Capsule CRM best used for?
- Capsule CRM is most often used for centralizing customer data for sales, tracking sales pipeline and conversion, managing project delivery with kanban boards, automating task workflows for teams. Of those, centralizing customer data for sales and tracking sales pipeline and conversion are not what Insightly is typically brought in for.
- What can Capsule CRM do that Insightly cannot?
- Insightly covers Contact management, Deal tracking, Project management, Task management.
Answered from the vendors’ own pages
Capsule CRM: How much does Capsule CRM cost?
Capsule CRM pricing is per-user, per-month with annual billing discounts up to 15%. Specific dollar amounts are not published on the pricing page; contact sales for exact pricing for Starter, Growth, and Advanced plans.
SourceInsightly: How much does Insightly CRM cost?
Insightly CRM plans are priced per user per month when billed annually: Plus at $29, Professional at $49 (the most popular option), and Enterprise at $99. All plans include a 14-day free trial that requires no credit card.
SourceCapsule CRM: Does Capsule CRM offer a free tier?
Yes, Capsule CRM offers a free plan for up to 2 users with 250 contacts, 5 custom fields, 1 sales pipeline, and basic features. A 14-day free trial with no card required is also available for paid plans.
SourceInsightly: Is there a free trial for Insightly?
Yes, Insightly offers a 14-day free trial across most products with no credit card required, allowing you to test CRM, Marketing Automation, Support & Ticketing, and AppConnect features.
SourceCapsule CRM: What contact limit does each paid plan include?
Starter plan includes 30,000 contacts, Growth plan includes 60,000 contacts, Advanced plan includes 120,000 contacts, and Ultimate includes custom limits.
SourceInsightly: What record storage limits apply to Insightly CRM plans?
Insightly CRM Plus includes 100,000 records, Professional includes 250,000 records, and Enterprise includes 500,000 records. File storage increases from 10 GB on Plus to 100 GB on Professional and 250 GB on Enterprise.
SourceCapsule CRM: Are there add-on costs beyond the base plan?
Yes, Capsule CRM offers a Marketing Add-on starting at $11/month that includes email campaigns, social posting, and lead capture forms.
SourceRelated pages
More on Capsule CRM
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