Softwr

Customer Success · head to head

Apttus vs Brainshark

Apttus logo

Apttus

Customer Success

Quote-to-Cash Platform

From
$100/month
Rated
-
Full reviewWebsite
Brainshark logo

Brainshark

Sales Enablement

Sales Readiness Platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Apttus conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements; Brainshark user interface feels outdated with limited formatting customization options
  • They diverge on capability: Apttus covers CPQ, Brainshark covers Content authoring.

Where they differ

Only the attributes on which Apttus and Brainshark actually diverge.

Attributes where Apttus and Brainshark differ
AttributeApttusBrainshark
Starting price$100/monthOn request
Pricing modelsubscriptionUnknown
PlatformsWebWeb, Ios, Android
CategoryCustomer SuccessSales Enablement
Founded20061999

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Apttus

  • CPQ
  • Contract management
  • Pricing optimization
  • Revenue recognition
  • AI recommendations
  • SAP
  • Oracle

Only in Brainshark

  • Content authoring
  • Video coaching
  • Training
  • Assessments
  • Analytics
  • Slack
  • Highspot
  • Ios support

Both cover

  • Salesforce
  • Microsoft Dynamics
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Apttus

  • Customer Success
  • Quote To Cashnot Brainshark
  • Enterprise Cpqnot Brainshark

Brainshark

  • Customer Success
  • Sales Readinessnot Apttus
  • Content Authoringnot Apttus

Both are used for customer success, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Apttus

  • Conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements

Brainshark

  • User interface feels outdated with limited formatting customization options
  • Branching feature is very limited compared to competitors
  • Course catalog and transcript management in Salesforce are clunky and unintuitive
  • Administrative controls are complex and adjusting settings takes longer than expected

Pricing, plan by plan

Apttus

$100/month
  • Professional$100/month
    • CPQ
    • Contract management
    • Pricing engine
  • Enterprise$200/month
    • AI pricing
    • Advanced workflows
    • Custom integrations

Brainshark

On request

No published plan breakdown. See the Brainshark review.

Which should you pick?

Choose Apttus if

  • You need cpq.
  • You also want contract management.
Apttus review

Choose Brainshark if

  • You need content authoring.
  • You work on Web, Ios, Android.
  • You also want video coaching.
Brainshark review

Questions people ask

Is Apttus or Brainshark better?
Neither clearly leads. Apttus starts at $100/month and Brainshark at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Apttus or Brainshark?
Apttus starts at $100/month and Brainshark at On request.
Does Apttus or Brainshark run on more platforms?
Apttus runs on Web. Brainshark runs on Web, Ios, Android.
What is Apttus best used for?
Apttus is most often used for customer success, quote to cash, enterprise cpq. Of those, quote to cash and enterprise cpq are not what Brainshark is typically brought in for.
What can Apttus do that Brainshark cannot?
Apttus covers CPQ, Contract management, Pricing optimization, Revenue recognition. Brainshark covers Content authoring, Video coaching, Training, Assessments. Both handle Salesforce, Microsoft Dynamics, Web support.

Answered from the vendors’ own pages

Brainshark: What is Brainshark primarily used for?

Brainshark is used for sales enablement, onboarding, and continuous training to prepare customer-facing teams with content, coaching, and certifications for buyer interactions.

Source
Brainshark: Does Brainshark integrate with PowerPoint?

Yes, Brainshark offers PowerPoint integrations along with a mobile app for on-demand training access and content authoring capabilities.

Source
Brainshark: Can Brainshark track employee training completion?

Yes, Brainshark provides training tracking, analytics, and scorecards for monitoring completion and engagement across your sales team.

Source
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