Closevs
HubSpot CRM
HubSpot CRM: Full-featured CRM with calling, email, SMS, and marketing automation, serving as the comprehensive alternative to Close for growing teams.
Close
The inside sales CRM of choice for startups & SMBs
As of 30 August 2026, Close starts at $9/month. Close is a sales engagement CRM designed to help SMBs turn more leads into revenue. Softwr lists it under Technology. Close is made by Close Inc, launched in 2013, available on Web, iOS, Android.
Overview
What Close does
Close is a sales engagement CRM designed to help SMBs turn more leads into revenue. Built-in calling, SMS, and email features help sales teams close more deals in less time.
What people use it for
- Inside sales
- Outbound sales
- Lead management
- Sales engagement
- Pipeline tracking
Related searches
The honest half
Where it falls short
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Close.
- Hidden costs beyond subscription: calling charges (~$0.02/minute), SMS usage fees, phone numbers ($1-5/month), AI call assistant ($50/month + $0.02/min transcription)
- No built-in lead lists, company intelligence, or contact enrichment; must source leads separately
- Limited marketing automation compared to competitors like HubSpot; lacks lead scoring and nurturing campaigns
- Calling cost at scale can double effective monthly cost for high-volume SDR teams making 50+ calls per day
- Limited customization of data model compared to Salesforce; cannot create fully custom objects or complex relationships
Cross-shopped
What people choose instead of Close
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.
- ClosevsPipedrive
Pipedrive: Sales-focused CRM with visual pipeline management, calling integration, and automation, popular among small to mid-market sales teams.
- ClosevsSalesforce
Salesforce: Enterprise CRM platform with extensive customization, advanced automation, and integration capabilities for large sales organizations.
- ClosevsZoho CRM
Zoho CRM: Affordable full-featured CRM with calling, SMS, email, and automation capabilities, alternative to Close with different pricing model.
Pricing
What Close costs
Taken from the vendor's own pricing page. Prices move, so check before you buy.
Solo
$9 /month (annual)
- 1 user only
- 10,000 leads max
- Calling, email, SMS
- 500 AI credits/month
- Basic CRM
- Chloe AI agent access
Essentials
$35 /month (annual)
- Unlimited contacts
- Team collaboration
- 1,000 AI credits/month
- Forms and email
- Calling and SMS
- Chloe AI agent
Growth
$99 /month (annual)
- Automation workflows
- Power dialer
- Bulk email
- Custom activities
- 1,500 AI credits/month
- All Essentials features
Scale
$139 /month (annual)
- Role-based permissions
- Predictive dialer
- Unlimited recording
- Live call coaching
- 2,000 AI credits/month
- All Growth features
Capabilities
Features
Built-in calling
Email automation
SMS messaging
Pipeline management
Lead management
Activity tracking
Reporting
Mobile app
Zapier
Integration with Zapier
Segment
Integration with Segment
Slack
Integration with Slack
Google Workspace
Integration with Google Workspace
Answered, with sources
Questions people ask
Each answer names the page it came from, so you can check it rather than take our word for it.
What are Close's pricing plans and what do they include?
Close offers four plans: Solo ($9-19/user/month), Essentials ($35-49), Growth ($99-109), and Scale ($139-149). All include calling, email, SMS, and Chloe AI agent access. Essentials adds unlimited contacts and team collaboration. Growth adds automation, power dialer, and custom activities. Scale adds role-based permissions and unlimited recording. Annual billing saves up to 50%.
SourceWhat are the hidden costs in Close's pricing beyond the subscription?
Close charges usage-based fees for calling (~$0.02 per minute), SMS charges per message, and phone number rentals ($1-5/month). The AI Call Assistant add-on costs $50/month plus $0.02 per minute for transcription. Heavy outbound calling teams can see their total costs increase 30-50% beyond the base seat price.
SourceWhat is Chloe, Close's AI sales agent, and what can it do?
Chloe is an AI sales agent built into Close that automatically calls leads, qualifies prospects through real conversations, and can book meetings while updating the CRM automatically. Chloe features AI-generated call summaries, transcripts, and action items automatically logged to contacts.
SourceDoes Close include lead lists, data enrichment, or contact information?
No. Close does not provide built-in lead lists, company intelligence, or contact enrichment features. Organizations must source leads separately or use third-party data providers. This differs from platforms like HubSpot which include integrated lead databases.
SourceWhat communication features does Close include?
Close includes built-in calling with automatic call logging, email templates and bulk email capabilities, SMS messaging with tracking and automation, email syncing with Gmail, and automated follow-up workflows. All communication happens within the CRM platform.
SourceDoes Close have marketing automation capabilities?
Close's marketing automation features are limited compared to HubSpot. It includes basic email sequences, task reminders, and workflow automation, but lacks advanced lead scoring, nurturing campaigns, and detailed marketing analytics. Organizations requiring extensive marketing automation need separate tools.
SourceBehind it
Who makes Close
- Company
- Close Inc
- Based in
- Remote
Keep looking
Where to go from Close
- Close alternativesEvery product people weigh against it
- Close pricingPlans, floors and what the tiers exclude
- Close badgesWhich rules it meets, and the figure behind each
- All Technology softwareThe full category
- Best Technology softwareThe shortlist, and how it was cut
Best Technology software for
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Softwr does not host reviews and shows no star rating for Close, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
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